The document discusses the electronics industry, including its evolution from radios and televisions to modern devices like computers and semiconductors. It notes that the industry began in the early 1900s and expanded significantly in the 1960s with analog devices and further in the 1970s with consumer electronics. For India specifically, the electronics industry took off in the 1960s and has grown to $32 billion currently, though it still only constitutes 0.7% of the global market. The market is expected to continue growing significantly in the coming years.

1. Presentation on
electronics industry
By:
Josphin
Shashank

2. Electronics Industry.
• Business of
creating,designing,pro
ducing and selling
devices such as
radios, televisions,
cameras, stereos,
computers,
semiconductors,
transistors etc.

3. Evolution
• The electronics industry came in 1900s when the
electron tube having two elements was invented by
John Ambrose Flemming.
• Till the 1950s the techniques developed were known as
“radio techniques” as they were mainly used in the
radio appliances.
• It was the 1960s when the analog devices were
invented that brought a revolution in the electronics
industry.
• In 1970s the consumer electronics were developed.

4. In India...
• The electronic industry in india took off around 1965
• Its was followed by consumer electronics mainly with
transistor radios, black & white TV, calculators and other
audio products
• In 1982 in the history of television in india the
government allowed thousand of colour TV sets to be
imported into the country
• And now growing at a brisk pace
• It is currently US$ 32 billion
• Constitute 0.7 per cent of global electronic industry

5. • The output of the electronic hardware industry in india is
worth US$ 11.6 billion at present
• India is also an exporter of a vast range of electronic
components and products for the following segments
a) Display technologies
b) Entertainment electronics
c) Optical Storage devices
d) Passive components
e) Electromechanical components
f) Telecom equipment

6. • The export performance of electronic goods is
expected to touch US $ 15 billion by 2013-14.
• In the year 2005 India’s electronic consumption was
around 1.8 %.
• It is likely to touch 5.5 % in 2010. According to a study
conducted by ISA and Frost Sullivan, India’s semi-
conductor market would grow by 2.5 times.
• The share of electronics production in India's GDP has
been growing over the years 1.6% share in India's GDP
in 2001-02, it has increased to 1.95% in 2009-10.

7. The market for electronic products in India has
witnessed significant growth in recent years due to
several factors, such as :-
• Manufacturing growth
• ICT penetration
• Growing disposable income
• Retail boom and
• Attractive finance schemes

8. Challanges
• Heavy taxation:- total tax around 25-30%
• 65% of indian population still lives in villages
• increase in price wars due to the entry of new players in the
market
• Poor distribution network in semi-urban and rural areas
• Low awareness of consumer electronics products in rural
India
• Presence of gray market in consumer electronics products,
especially in DVD player, music players. Companies need
to increase focus on product differentiation to address
various segmental specific needs.

9. Market Size
The electronic industry in
India constitutes just 0.7
% of the global electronic
industry

10. Major Players

11. CURRENT SCENARIO
• India’s consumer electronics devices market, defined as
the addressable market for computing devices, mobile
handsets and AV products, is projected at about
US$29.4bn in 2011.
• This is expected to increase to US$50.6bn by 2015,
driven by rising incomes and growing affordability. Only
nine out of 1,000 people in India own a computer, one-
fifth of the level in China, while Indian handset
population penetration is about 57%.

12. • Spending on consumer electronics devices is projected
to grow at an overall CAGR of 14% through 2015, with
the key segments including low-cost mobile handsets,
colour TVs, set-top boxes and notebook computers.
• In 2010 demand for LED TV sets grew strongly, and
touchscreen phones were another growth area.