3pay Prepaid Card

2. LEADING
PAYMENT
SERVICE
PROVIDER OF
TURKEY &
MENA
3 OFFICES
TURKEY,
USA, UAE
1 MILLION
TRANSACTIONS
PER MONTH
FIRST
PREPAID
CARD
PLATFORM
OF TURKEY
%65
MARKET
SHARE ON
MOBILE
PAYMENTS
STRONG
CARRIER
RELATIONS
12
MILLION
COMPANY
PROFILE
ABOUT 3PAY
UNIQUE
USERS
First and leading payment service provider of Turkey and region since 2009
Providing direct carrier billing, credit card services and prepaid card platform.

3. 2008
2009
2010
2011
BOKU,
Facebook
and many
others
partnered
3pay
Founded as
Turkey’s
first mobile
payment
company
First micro
payment
transaction
with Turkcell,
Avea and
Vodafone
FACT &
FIGURES
3PAY TIMELINE
2012
Launched
3pay credit
card service
Selected as
4th largest
growing
tech
company
and Top 100
startup list
Awarded as
Turkcell Gold
Partner, Avea
Platinium
Partner 3
years in a
row
2013
Mediterra
Capital
Partners
invested in
Mikro
Ödeme
Partnered
Facebook to
distribute
prepaid
cards in
Turkey
Partnered
Zynga to
distribute
prepaid
game cards
in Turkey
3pay focuses on payment services only. We work hard to provide
easy, flexible and secure experiences to both our end users and
our merchants.

4. OUR
MERCHANTS
3PAY PORTFOLIO
650+ Merchants And Counting…

5. PREPAID CARDS
3pay Prepaid Business

6. PREPAID CARDS
3pay Prepaid Business
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Technology
Distribution Channels
Marketing
Commercial Model
Products
Field Practices

7. 3PAY PREPAID BUSINESS STRENGHT
Technology
POR (Pin on Receipt) MODEL
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Prepaid products are sold via pin on receipt model
3pay e-pin Platform works as an Omni Channel system
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3pay POS
Cash-Register Integration
Kiosk Integration
3pay Market
Prepaid Card printing and delivering is performed by 3pay
E-pin can be created real time or taken as a batch
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Sales can be monitored
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By transaction
By product
By sales location
Fixed or variable denominations can be sold
Different campaigns, denominations, discounts can be set
according to:
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Identified period of Time
Identified Locations

8. 3PAY PREPAID BUSINESS STRENGHT
Technology
3pay e-pin Omni Channel Platforms
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3pay POS
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All POS Hardwares can be used if supports an API integration
GPRS or Ethernet Connection
Can be monitored via 3pay Platform
Cash Register
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IBM, Toshiba, NCR and Nixdorf Brands can be integrated
Can be monitored via Retail Store’s Back Office and 3pay
Platform
Integrated to accounting system of Retail Store
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Kiosk
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Any kiosk system or terminal can be used by 3pay API integration
Can be monitored via 3pay Platform
3Pay Market
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Products can be sold in 3pay Market online browser base.
Can be monitored via 3pay Platform

9. 3PAY PREPAID BUSINESS STRENGHT
Distribution Channels
D&R – RETAIL STORE
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D&R is the first and the leading Music & Books store in Turkey
Leading distributor of entertainment products from books to electronics, games, films and stationery
115 stores across 17 provinces in Turkey
Facebook, Zynga, League of Legends, Stardoll, Vitamin Education Products Prepaid Cards are in the stores
at the moment via POR (pin on Receipt)
POS Solution is used and cash-register integration is ongoing

10. 3PAY PREPAID BUSINESS STRENGHT
Distribution Channels
AKTİF NOKTA – BANK KIOSK SOLUTION
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Aktif Nokta is one of the solutions of Aktif Bank in Turkey
It is a Kiosk solution which provides:
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3pay Prepaid Products Sales via Pin on Receipt
All utility services bill collection
GSM Top-up
Flight and bus tickets
Mass transportation cards top-up
1.250 sales points all around Turkey
Facebook, Zynga, League of Legends, Stardoll, Vitamin Education Products are being
sold via POR

11. 3PAY PREPAID BUSINESS STRENGHT
Distribution Channels
YAYSAT – DOĞAN DISTRIBUTION HOLDING
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Yaysat is distributor of media and non-media products is an affiliate of Doğan Distribution Holding such as:
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News Paper Distribution – Daily 40 Brands
Magazine Distribution – Monthly 500+ Brands
Distribution to different kinds of points in terms of kiosks, markets, gas stations, stationary stores, supermarket
chains..etc
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It is a POS solution which provides:
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7.850 sales points all around Turkey
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GSM Top-up
3Pay Prepaid Products Sales via Pin on Receipt
2.500+ sales points have POS solution
Facebook, Zynga, League of Legends, Stardoll, Vitamin Education Products are being sold via POR

12. 3PAY PREPAID BUSINESS STRENGHT
Marketing
3PAY MARKETING
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Prepaid Card and POP/Visual Design can be made by 3pay ‘s Creative Team
3pay ‘s Merchandising Team manages the store actions in terms of:
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POP/Visual application
Monitoring the POP/Visual in store via Route Visit
3pay Platform User Education for cashiers
In-Store Activity
PR Support by 3pay Marketing Team
Online Marketing - Social Media Channels
Bulk SMS – Mobile Marketing
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3pay has the consumer data who has already bought those digital services via 3pay Mobile Payment or 3pay Credit Card Solution
3pay users are the right target group for bulk SMS

13. 3PAY PREPAID BUSINESS STRENGHT
Prepaid Products
6
TL
20
TL
50
TL
11
TL
10
TL
20
TL
22
TL
44
TL
35
TL
80
TL
4,5
TL
99
TL
20
TL
50
TL
12
TL
23
TL
46
TL

14. 3PAY PREPAID BUSINESS STRENGHT
Prepaid Products
3PAY DEBIT CARD
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Open loop : Works on any merchant (POS) that accept credit card
Sponsored by MasterCard
Anonymous : No name
Refillable : via ATM, top-up points or online banking
1 TL/month service fee
No cash out
Can be customized for your brand

15. 3PAY PREPAID BUSINESS STRENGHT
Field Practices
You may see the POP/Visual of some stores via the link below
http://www.3pay.com
You may watch the 3pay POS experience via the link below
http://www.youtube.com/watch?v=NnaEGCnsZPk
You may watch Aktif Nokta Kiosk experience via the link below
http://www.youtube.com/watch?v=MKGWVWj8OZQ

16. 3PAY VALUE-ADDED: END-USER SUPPORT
3pay provides comprehensive end user and merchant support
24/7 call center support
Reducing workload of merchants
Fraud detection
Information exchange with GSM operators
Information exchange with legal authorities
Satisfaction Surveys

17. CONTACT US
Büyükdere Caddesi Maya Akar Center No: 102
Esentepe 34394 Şişli / İstanbul
+90 (212) 286 27 18
+90 (212) 286 27 19
info@3pay.com
facebook.com/3pay.mikroodeme
twitter.com/mikroodeme