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How To Be Creative: AAF Des Moines

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Jeremy Fuksa
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HOW TO BE CREATIVE. (OR: HOW CAN I POSSIBLY DO JUSTICE TO THIS SUBJECT IN ONE HOUR?) PRESENTED WITH LOVING CARE BY JEREMY FUKSA: CREATIVE GENERALIST Thursday, January 20, 2011
CREATIVE? Thursday, January 20, 2011
CREATIVITY IS NOT FAIRY DUST AND UNICORN FARTS. Thursday, January 20, 2011
Thursday, January 20, 2011
Thursday, January 20, 2011
TIPS AND TRICKS FOR A BETTER YOU! Thursday, January 20, 2011
Thursday, January 20, 2011
CREATIVE WORK, SUMMARIZED: In the time you set aside each day to work your ass off, ignore anything that makes you consider stopping. – @hotdogsladies Merlin Mann, Sayer Of Smart Things Thursday, January 20, 2011
TALKIN’ WITH MERLIN: FAILURE – http://bit.ly/merlinfailure Thursday, January 20, 2011
CREATIVE MODALITY. EXPLORER • ARTIST • JUDGE • WARRIOR Thursday, January 20, 2011
Thursday, January 20, 2011
Thursday, January 20, 2011
Thursday, January 20, 2011
1. Assume there will always be tools that are ENOUGH. 2. better than the ones you have now. Assume that events in the world will JUST FOR NOW. continue to happen or not happen regardless of whether you learn about them immediately. – This guy again. 3. Assume that you understand and control I told you he was smart. an embarrassingly minute percentage of the universe. 4. Assume that none of this matters if you’re determined to make something you care about today. Thursday, January 20, 2011
Thursday, January 20, 2011
IDEAS ARE CHEAP. THROW A GOOD IDEA AWAY & FIND ANOTHER. MAKING IDEAS AWESOME IS WHAT’S REALLY HARD. Thursday, January 20, 2011
Thursday, January 20, 2011
Thursday, January 20, 2011
JUST START. You’re going to suck at first. That’s okay. Have a ritual. Cocktails help. Eventually, you will suck less. Thursday, January 20, 2011
DISCLOSURE! I STRUGGLE WITH EVERYTHING I JUST SAID EVERY DAY. MOST CREATIVE PEOPLE DO. Thursday, January 20, 2011
BIG IDEA ≠ CREATIVE EXECUTION Thursday, January 20, 2011
http://bit.ly/cocktailnapkin Thursday, January 20, 2011
THANKS. THAT WAS FUN. WHAT DID YOU THINK? (SERIOUSLY. THIS IS THE DISCUSSION PART. DON’T MAKE ME CALL ON YOU.) Thursday, January 20, 2011
IT DOESN’T STOP HERE, FOLKS. OH, NO. IT DOES NOT. jeremyfuksa.com Slides available: http://bit.ly/ifckcdeck Thursday, January 20, 2011

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How To Be Creative: AAF Des Moines

  • 1. HOW TO BE CREATIVE. (OR: HOW CAN I POSSIBLY DO JUSTICE TO THIS SUBJECT IN ONE HOUR?) PRESENTED WITH LOVING CARE BY JEREMY FUKSA: CREATIVE GENERALIST Thursday, January 20, 2011
  • 3. CREATIVITY IS NOT FAIRY DUST AND UNICORN FARTS. Thursday, January 20, 2011
  • 6. TIPS AND TRICKS FOR A BETTER YOU! Thursday, January 20, 2011
  • 8. CREATIVE WORK, SUMMARIZED: In the time you set aside each day to work your ass off, ignore anything that makes you consider stopping. – @hotdogsladies Merlin Mann, Sayer Of Smart Things Thursday, January 20, 2011
  • 9. TALKIN’ WITH MERLIN: FAILURE – http://bit.ly/merlinfailure Thursday, January 20, 2011
  • 10. CREATIVE MODALITY. EXPLORER • ARTIST • JUDGE • WARRIOR Thursday, January 20, 2011
  • 14. 1. Assume there will always be tools that are ENOUGH. 2. better than the ones you have now. Assume that events in the world will JUST FOR NOW. continue to happen or not happen regardless of whether you learn about them immediately. – This guy again. 3. Assume that you understand and control I told you he was smart. an embarrassingly minute percentage of the universe. 4. Assume that none of this matters if you’re determined to make something you care about today. Thursday, January 20, 2011
  • 16. IDEAS ARE CHEAP. THROW A GOOD IDEA AWAY & FIND ANOTHER. MAKING IDEAS AWESOME IS WHAT’S REALLY HARD. Thursday, January 20, 2011
  • 19. JUST START. You’re going to suck at first. That’s okay. Have a ritual. Cocktails help. Eventually, you will suck less. Thursday, January 20, 2011
  • 20. DISCLOSURE! I STRUGGLE WITH EVERYTHING I JUST SAID EVERY DAY. MOST CREATIVE PEOPLE DO. Thursday, January 20, 2011
  • 21. BIG IDEA ≠ CREATIVE EXECUTION Thursday, January 20, 2011
  • 23. THANKS. THAT WAS FUN. WHAT DID YOU THINK? (SERIOUSLY. THIS IS THE DISCUSSION PART. DON’T MAKE ME CALL ON YOU.) Thursday, January 20, 2011
  • 24. IT DOESN’T STOP HERE, FOLKS. OH, NO. IT DOES NOT. jeremyfuksa.com Slides available: http://bit.ly/ifckcdeck Thursday, January 20, 2011