1. ANALYSIS OF THE PERFORMACE OF PIA AND THE
REASONS OF HUGE LOSSES
__________________
A thesis
Presented to
The faculty of
Management Sciences
Bahria Institute of Management & Computer Sciences, Karachi
____________________
In Partial Fulfillment
of the Requirements for the
Degree Master in Business Administration
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By
Muhammad
REG #
February, 2013

2. BAHRIA UNIVERSITY
INSTITUTE OF MANAGEMENT AND COMPUTER SCIENCES, KARACHI
RECOMMENDATION FOR ORAL EXAMINATION
This Project/thesis hereto attached, entitled, “ANALYSIS OF THE PERFORMACE OF PIA
AND THE REASONS OF HUGE LOSSES”, prepared and submitted by Muhammad ,
in partial fulfillment of the requirements for the degree Master in Business Administration, is
hereby recommended for appropriate action.
Date: _______ _________________
Advisor
Name: __________________
PROJECT/ THESIS COMMITTEE
In partial fulfillment of the requirements for the degree of Master in Business Administration,
this thesis entitled, “ANALYSIS OF THE PERFORMACE OF PIA AND THE REASONS OF
HUGE LOSSES.” is hereby recommended for Oral Examination.
_________________________
Chairman
Name: __________________
_____________________ __________________ ____________________
Member Member Member
Name:_____________ Name:_____________ Name:______________
__________________
Date

3. BAHRIAUNIVERSITY
INSTITUTE OF MANAGEMENT AND COMPUTER SCIENCES, KARACHI
Project/Thesis: ANALYSIS OF THE PERFORMACE OF PIA AND THE REASONS OF
HUGE LOSSES
Date: ____________
Time: ____________
PANEL OF ORAL EXAMINERS ACTION
_________________________ ____________
Chairman
Name: _________________
____________________________ ____________
Member
Name: _________________
_____________________________ ____________
Member
Name: _______________
____________________________
Advisor
Name: ______________

4. BAHRIAUNIVERSITY
INSTITUTE OF MANAGEMENT AND COMPUTER SCIENCES, KARACHI
APPROVAL SHEET
This Project/ thesis entitled, “ANALYSIS OF THE PERFORMACE OF PIA AND THE
REASONS OF HUGE LOSSES ” prepared and submitted by MUHAMMAD , in
partial fulfillment of the requirements for the degree of Master in Business Administration has
been examined and recommended for acceptance and approval.
THESIS COMMITTEE
____________________________
Chairman
Name: _________________
__________________ __________________ __________________
Member Member Member
Name: ____________ Name:____________ Name:____________
PANEL OF EXAMINERS
Approved by the Committee on Oral Examination with a Grade of __________
____________________________
Chairman
Name: __________________
__________________ __________________ ________________
Member Member Member
Name: _____________ Name:_____________ Name:____________
__________________________________
Head of the Department
Management Sciences
ORAL EXAMINATION ON PROJECT/THESIS

5. ACKNOWLEDGMENT:
My truthful thanks to Almighty Allah for His benevolence and guidance in granting me strength
and fortitude to complete this work, without his support I could not have accomplished this
project.
I take immense pleasure in thanking Mr. Mansoor Zakir, my respected Advisor for continuous
guidance and counseling to make this thesis report reached its completion and at the same time
be up to the mark.
I wish to express my deep sense of gratitude to Mr. Irfan Jewa–PIA for his able guidance and
useful suggestions, which helped me in completing the project work along with provision of
opportunity of experiencing the subject matter in the real business context.
Finally, yet importantly, I would like to express my heartfelt thanks to my beloved parents for
their blessings, my Friends for their help and wishes for the successful completion of this project.

6. LETTER OF TRANSMITTAL:
23th
February, 2013
TO WHOM IT MAY CONCERN
Bahria University,
Karachi Campus,
SUBJECT: SUBMISSION OF HRM THESIS REPORT
Respected Sir/Madam,
I have the pleasure in forwarding to you the HRM Thesis Report on “ANALYSIS OF THE
PERFORMACE OF PIA AND THE REASONS OF HUGE LOSSES”.
The report is submitted in accordance with the format provided including requirements of
application of learned theory in the project with provision of own analysis in order to furnish you
with thesis report.
I have synchronized my efforts and time in order to put forward the report proving to be up to the
mark as in to fulfill the real objective of this project i.e. to be able to apply learned knowledge in
the practical world and understand the correlation in between. However, if any clarification is
needed further, I shall be obligate to come forward for the same. Kindly accept our piece of
work.
Yours sincerely,
Muhammad
(Reg. No. )

7. ABSTRACT
PIA (Pakistan International Airline) is the flag bearing airline of Pakistan. The airline was once
the proud of Pakistan but know it is under heavy debts from Government and from the private
sector. The share price of the Airline is has decreased up to 43% in the last 5 years period.
Investors are not willing to invest in a single share of PIA. It was a time when people from
Pakistan and from different parts of the world feel proud to fly with PIA. After Hajj Corruption
case and many others like the same, people feel bad about the airline. The fair of the airline is
also higher from the domestic competing airline and this becomes the reason of declining market
share too. Despite of the worst financial performance of the airline is having other issues too.
One of the main issues is political intervention in decisions and management of PIA. The major
decisions cannot be taken by the management itself. Corruption in tenders has become a
common example now. The international airline industry has experience diminishing growth in
the past five years due to a slowdown in demand, high fuel costs and falling profitability. Fuel
prices have increased strongly over the past five years at an average of 26.2% per annum. High
and increasing competition on price and quality, as passenger preferences change. High but
decreasing barriers to entry as costs to purchase aircrafts, machinery and skilled labor are very
high and there is limited airport capacity. The vision and mission of PIA states that it has to go
up with the people of Pakistan and is established with a view to lead the airline industry. The
airline has gained its name and recognition in the market within a short span of time but after a
number of issues, it derails from the earned reputation

8. Dedication
This report is dedicated to my Parents and my colleagues, who always motivated me and ensured
me that commitment and efforts will always bear the desired fruit.