Analyses of stadium's attendance and social media
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Two weeks between UEFA Champions League match days seem to be lasting too long. We decided to use them wisely and explore different things connected to clubs, fans and football. ARG Sport tried to find common factors between stadiums’ capacities and Foursqaure check-ins. The data that we got would be interesting for fans, but first of all it could be used by brand-managers and marketing departments of football clubs. For any details about the formulas and indexes: 17@arg-sport.com Full version of this presentation you can find here: http://www.slideshare.net/ARG-Sport/stadiums-full
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Analyses of stadium's attendance and social media
- 1. ARG SPORT PRESENTS Analyses of attendance and social media, based on the first matches of UEFA Champions League group stage
- 2. CLICK TO EXPLORE YOUR CLUB
- 3. Recommend your fans to use Doosan Arena 96,5% filled Your fans don’t use foursquare
- 4. Recommend your fans to use Anoeta Stadium 87% filled Your fans don’t use foursquare
- 5. Stadio San Paolo 92,6% filled Recommend your fans to use Your fans don’t use foursquare
- 6. Stade Velodrome 64% filled Recommend your fans to use Your fans don’t use foursquare
- 7. Recommend your fans to use Ernst Happel Stadion 70,7% filled Do you know them?
- 8. Veltins Arena 80% filled Recommend your fans to use Your fans don’t use foursquare
- 9. Recommend your fans to use Parken 96% filled Your fans don’t use foursquare
- 10. Estadio Vicente Calderon 61,6% filled Recommend your fans to use Do you know them?
- 11. Recommend your fans to use Karaiskaki Stadium 97,3% filled Do you know them?
- 12. Stamford Bridge 96% filled Recommend your fans to use Your fans don’t use foursquare
- 13. Recommend your fans to use Estadio da Luz 44,8% filled Do you know them?
- 14. Allianz Arena 95,6% filled Recommend your fans to use Do you know them?
- 15. Recommend your fans to use San Siro 68,2% filled Do you know them?
- 16. Old Trafford 100% filled Recommend your fans to use Your fans don’t use foursquare
- 17. Recommend your fans to use Camp Nou 80,3% filled Do you know them?
- 18. Türk Telekom Arena 90,5% filled Recommend your fans to use Do you know them?
- 19. HIGH ATTENDANCE ON PREVIOUS UCL GAME Old Trafford 100% Karaiskaki Stadium 97,3% Doosan Arena 96,5% Parken 96% Stamford Bridge 96% Allianz Arena 95,6% Stadio San Paolo 92,6% Türk Telekom Arena 90,5%
- 20. LOW ATTENDANCE ON PREVIOUS UCL GAME Anoeta Stadium 87% Camp Nou 80,3% Veltins-Arena 80% Ernst Happel Stadion 70,7% San Siro 68,2% Stade Vélodrome 64% Estadio Vicente Calderón 61,6% Estádio da Luz 44,8%
- 21. number of fans growing fans full digital-profiles exploring fans using location-based services + +
- 22. One cup – one winner But every effort should bring a profit Contact us: 17@arg-sport.com Starting form social media