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Digital Business Era: Stretch Your
Boundaries
Trend 3: Platform (R)evolution
Vision Trend Evolution
2013-2015
Copyright © 2015 Accenture All rights reserved.
Color Palette
Copyright © 2015 Accenture All rights reserved.
R 153
G 51
B 153
R 47
G 83
B 156
R 255
G 221
B 0
R 255
G 153
B 0
R 136
G 221
B 0
R 170
G 17
B51
Internet
of Me
Outcome
Economy
Platform
(R)evolution
Intelligent
Enterprise
Reimagined
Workforce
1 2 3 4 5
5 Trends
3
Platform (R)evolution:
Defining ecosystems, redefining
industries.
Copyright © 2015 Accenture All rights reserved.
Underpinned by a wave of digital technologies – including social, mobile,
analytics, cloud, and the Internet of Things (IoT) – the platform serves as a new
blueprint for how companies build, connect, and deliver applications that address
specific industry challenges.
Today’s new and evolving platforms are essentially comprised of well-defined
architecture, governance and services and underpinned by the latest digital
“tools” – social, mobile, cloud, IoT and others.
Industry platforms will fuel the acceleration of digital disruption during the next
three to five years, leaving less and less time for established companies to react
to change.
Platform (R)evolution:
Defining ecosystems, redefining industries.
#TechVision2015
www.accenture.com/technologyvisionCopyright © 2015 Accenture All rights reserved.
Trend Perspectives:
Business and IT Executives
71%
Expect partner APIs to
be broadly adopted
across their industries
within the next two
years.
60%
Plan to engage new
digital partners within
their respective
industries over the
next two years.
81%
Believe that in the future,
industry boundaries will
blur as platforms
reshape industries into
interconnected
ecosystems.
Source: Accenture Technology Vision 2015 Survey of 2,000 business and IT executives
www.accenture.com/technologyvision
#TechVision2015
Copyright © 2015 Accenture All rights reserved.
Copyright © 2015 Accenture All rights reserved.
Among the Global 2000, digital industry platforms and ecosystems are fueling
the next wave of breakthrough innovation and disruptive growth.
The elimination of barriers—in terms of the technology, cost, and time
associated with traditional IT infrastructure and application development—
is the primary force driving and enabling this change.
According to Massachusetts Institute of Technology, in 2013, 14 of the top 30
global brands by market capitalization were platform-oriented companies.
Breakthrough innovation and growth
Source: “The Ups and Downs of Dynamic Pricing, Innovation@Work blog, October 31, 2014.
#TechVision2015
Advances in cloud, mobile platforms, and application development
are eliminating the technological and cost barriers associated with
digital industry platforms.
Platform building blocks are here and ready:
•The foundation: Public and hybrid cloud
•Digital glue & secret sauce: APIs
•Digital treasure chest: Mobile platforms
•Accelerator: Open Source
•Real-time business models: Internet of Things
#TechVision2015
Copyright © 2015 Accenture All rights reserved.
Leveraging the Network Multiplier Effect
Increased adoption makes the platform
more valuable for all.
Beyond innovation and new ideas, the
ecosystem is also becoming a key way
for companies to grow faster.
By understanding the network multiplier
effect of platform-driven ecosystems,
companies can digitally tap into the
many networks of people who are
working toward the same goals.
Then they can leverage these networks
to drive sustainable growth in faster and
economically smarter ways.
#TechVision2015
Copyright © 2015 Accenture All rights reserved.
Color Palette
Copyright © 2015 Accenture All rights reserved.
R 153
G 51
B 153
R 47
G 83
B 156
R 255
G 221
B 0
R 255
G 153
B 0
R 136
G 221
B 0
R 170
G 17
B51
Platform (R)evolution: Looking Ahead
Platform-driven ecosystems are not a far-future idea. The tools and techniques are
coming together today. What’s needed most is a widespread shift in mindset toward
platform-based ecosystems. The leaders are making that shift now.
An increasingly urgent challenge for other players: quickly determine which platforms
and ecosystems will give them a competitive advantage and define future in the “We
Economy.”
www.accenture.com/technologyvision
#TechVision2015
Copyright © 2015 Accenture All rights reserved.

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Tech Vision 2015 Trend 3: Platform R(e)volution

  • 1. Digital Business Era: Stretch Your Boundaries Trend 3: Platform (R)evolution
  • 2. Vision Trend Evolution 2013-2015 Copyright © 2015 Accenture All rights reserved.
  • 3. Color Palette Copyright © 2015 Accenture All rights reserved. R 153 G 51 B 153 R 47 G 83 B 156 R 255 G 221 B 0 R 255 G 153 B 0 R 136 G 221 B 0 R 170 G 17 B51 Internet of Me Outcome Economy Platform (R)evolution Intelligent Enterprise Reimagined Workforce 1 2 3 4 5 5 Trends
  • 4. 3 Platform (R)evolution: Defining ecosystems, redefining industries. Copyright © 2015 Accenture All rights reserved.
  • 5. Underpinned by a wave of digital technologies – including social, mobile, analytics, cloud, and the Internet of Things (IoT) – the platform serves as a new blueprint for how companies build, connect, and deliver applications that address specific industry challenges. Today’s new and evolving platforms are essentially comprised of well-defined architecture, governance and services and underpinned by the latest digital “tools” – social, mobile, cloud, IoT and others. Industry platforms will fuel the acceleration of digital disruption during the next three to five years, leaving less and less time for established companies to react to change. Platform (R)evolution: Defining ecosystems, redefining industries. #TechVision2015 www.accenture.com/technologyvisionCopyright © 2015 Accenture All rights reserved.
  • 6. Trend Perspectives: Business and IT Executives 71% Expect partner APIs to be broadly adopted across their industries within the next two years. 60% Plan to engage new digital partners within their respective industries over the next two years. 81% Believe that in the future, industry boundaries will blur as platforms reshape industries into interconnected ecosystems. Source: Accenture Technology Vision 2015 Survey of 2,000 business and IT executives www.accenture.com/technologyvision #TechVision2015 Copyright © 2015 Accenture All rights reserved.
  • 7. Copyright © 2015 Accenture All rights reserved. Among the Global 2000, digital industry platforms and ecosystems are fueling the next wave of breakthrough innovation and disruptive growth. The elimination of barriers—in terms of the technology, cost, and time associated with traditional IT infrastructure and application development— is the primary force driving and enabling this change. According to Massachusetts Institute of Technology, in 2013, 14 of the top 30 global brands by market capitalization were platform-oriented companies. Breakthrough innovation and growth Source: “The Ups and Downs of Dynamic Pricing, Innovation@Work blog, October 31, 2014. #TechVision2015
  • 8. Advances in cloud, mobile platforms, and application development are eliminating the technological and cost barriers associated with digital industry platforms. Platform building blocks are here and ready: •The foundation: Public and hybrid cloud •Digital glue & secret sauce: APIs •Digital treasure chest: Mobile platforms •Accelerator: Open Source •Real-time business models: Internet of Things #TechVision2015 Copyright © 2015 Accenture All rights reserved.
  • 9. Leveraging the Network Multiplier Effect Increased adoption makes the platform more valuable for all. Beyond innovation and new ideas, the ecosystem is also becoming a key way for companies to grow faster. By understanding the network multiplier effect of platform-driven ecosystems, companies can digitally tap into the many networks of people who are working toward the same goals. Then they can leverage these networks to drive sustainable growth in faster and economically smarter ways. #TechVision2015 Copyright © 2015 Accenture All rights reserved.
  • 10. Color Palette Copyright © 2015 Accenture All rights reserved. R 153 G 51 B 153 R 47 G 83 B 156 R 255 G 221 B 0 R 255 G 153 B 0 R 136 G 221 B 0 R 170 G 17 B51 Platform (R)evolution: Looking Ahead Platform-driven ecosystems are not a far-future idea. The tools and techniques are coming together today. What’s needed most is a widespread shift in mindset toward platform-based ecosystems. The leaders are making that shift now. An increasingly urgent challenge for other players: quickly determine which platforms and ecosystems will give them a competitive advantage and define future in the “We Economy.”