1. 1

2. 2

3. Selected sector: Ship building industry
• A) Ananda Shipyard and
Shipways Ltd. (ASSL)
– Estd. 1999
– Location: Meghna Ghat
• B) Western Marine
Shipyard Ltd. (WMSL)
– Estd. 2002
– Location: Chittagong
References Drawn From:
3

4. Shipping Industry
Ship Building
Industry
Ship Transport
Business
Ship Breaking
Industry
4

5. Political
Influences
5

6. Regulatory Framework
4 Mandatory Conditions:
• International standard ship building practice
• Quality management system
• Coastal and riverine country
• Infrastructure with proper shed and manpower
IMO guidelines complying BASEL principles
6

7. Diplomatic Relationship
7

8. Tax Law
8

9. Health and Safety Law
For ships
• Fabricated yard
• Covered sheds
• Ship building
halls
For employees
• Helmets
• Goggles
• Gloves
• Boots
• Special suits
For
environment
• Asbestos
9

10. Economical
Influences
10

11. Export Diversification
Jute-already
abolished
Ship Building
Industry-
emerging
Garments-
only
flourished
industry
International Market
11

12. Loans
• Private sectors
• WMSL [AB Bank and City Bank]
Collateral
• 25%
12

13. Business Cycle
Position of
Bangladesh
13

14. 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4
4
4 4 4 4 4 4 4
4 4
4 4 4 4 4 4
10 12 12 13 13 14 14 14 12 13 15 16 18 20 22 24
Demands met by local industries
ASSL WMSL DEMAND
00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15
14

15. Transportation Cost
Less
transportation
cost
More
trades
by ship
More
demand
of ships
15

16. Social
Environment
16

17. Demographic Issues
0
20
40
60
Wages/hrincent
Countries
Countries China India Pakistan Vietnam Sri Lanka
Wages/hr
in cent
39 38 35 45 27
17

18. Coastal area
Crisscrossed
by river
Largest
delta
18

19. Skilled Feedback
Lack of
official
negotiator
Inadequate
technical
assistance
Scarcity of
design house
19

20. After 10/12 years: enough exposure and stability
Rough initial stage (10/12 years)
20

21. Technological
Influence
21

22. Big
international
vessels
Out of date
Traditional
ship
breaking
factory
Scrap
sheets
Refined
steel
Small inter
river ships
22

23. Transition of Market
Combination of both, huge
labor supply and technology
Technology facilitating other
industries
Reluctance by
Europe, U.S.A, Germany
Market transited towards
South Asia
23

24. Auto Cad
24

25. Availability of Options
Speed
Comfort
Frequent
trips
25

26. Organizational Behavior
We need
more wages!
I need
early
leave!
Can’t work
together!
How to
manage?
Job
satisfaction
Job
risk!
More
revenue
!
Hah ha………study
OB!
OB is the study that helps us understand
what people think, feel and do in organizational settings.
26

27. Objectives of Organizational Behavior
1
• Understanding the employees better
2
• Understand the culture of an
organization
3
• Understand how to develop good
leaders
4
• Develop a good team
5
• Higher productivity
27

28. THANK YOU
References: 1) The Daily Prothom-Alo (20-May-2008)
2) The Financial Express (1-April-2008)
3) ASSL brochures
4) WMSL brochures
5) Internet (see appendix of the main report)
6) The Daily Independent (11-April-2008)
NB: All Data Relate To Year 2009. 28