AppMetrica is a free full-stack solution for tracking and analysing your app’s traffic. It allows you to know where your audience is coming from – advertising networks, websites, apps, mailing lists, or QR codes. It also provides you with detailed reports on key performance indicators, audiences and your app’s usage, which helps you figure out how to improve your app. Free ad tracking means there’s no paperwork involved. AppMetrica’s SDK is available for iOS, Android and Windows Phone platforms.

1. http://appmetrica.yandex.com
Free install attribution and mobile analytics platform

2. Crash ReportingAd TrackingApp Analytics
Full-stack solution

3. AppMetrica for Rescue
100% Free tracking and analytics
Unlimited data
Real time reporting and processing
Balance speed/accuracy as you want
Fully customizable reports and raw data access
High costs?
Exceeding data limits?
Slow reporting?
Not enough accuracy?
Need to drill down?

4. Ad Click
Tracking Flow
App Install
Events
App Open
Postbacks
Redirect Service
AppMetrica
Ad Partner AppMetrica SDK
Advertising
API
AppMetrica enables
• CPI, CPA
• Campaign optimization
• Remarketing

5. All Kinds of Sources
AppMetrica allows tracking of any traffic source - organic,
offline, in-app or web ads
〉Device Identifier Matching (Google AID and IDFA)
〉Referrer Matching (Google Play)
〉Fingerprint Matching (heuristics)

6. Get more from your campaigns
〉Custom tracking URL parameters for segmentation
〉Dynamic Deeplinks - grow conversion and build better UX
〉Use your custom post click landing page
〉Multiple postbacks - new opportunities for campaigns optimization
〉S2S integration support - no redirect, user goes to application store
directly
Increase effectiveness of your marketing activities
Learn how - http://bit.ly/1Ry3NNU

7. Clicks, Installs, Conversion,
Goal Conversion - all
campaign vital indicators at a
glance
Breakdown report for custom
parameters of tracking URL

8. Integrated Ad Networks
Use Custom Partners feature to add an ad partner with a couple of clicks
Learn how - http://bit.ly/1Ry3NNU

9. Reports You’ll Love

10. Multiple graph types
Reports You’ll Love

11. MAU
Analyze Everything
Connection Type
WAU
Jailbreak
Session Length
Geo
Platform
Platform Version
Application Version
DAU
Network Provider
Traffic Source
Device
Screen Resolution
SessionsGender
Age
New Users
Returning Users
Crash Logs
Retention
Rolling Retention
Goals Completions

12. Go as Local as You Need
See detailed geo report
Drill down the country,
region and city

13. Cohort users by
acquisition date and traffic
source
Apply the report to any
metric
Analyze retention and
rolling retention
Cohort Report

14. Study your audience age and
gender structure
Demographics

15. Stability Report
See the % of affected users
Comprehensive analysis
Symbolication and similar crashes
grouping

16. Reporting API - build your custom reports using our
metrics
Management API - script your routines
Logs API - pull out raw non-aggregated data
BETA
Your Data Belongs to You
Learn how - http://bit.ly/1Ry3NNU

17. Summing up
〉Save up to 10% of you marketing budget with free tracking
〉Increase campaigns effectiveness and build better user experience with
AppMetrica tracking features
〉Analyze and optimize - all data in one place
〉Reduce development costs - with single SDK
〉Explore new opportunities of retargeting and custom reports with
AppMetrica API
Start using AppMetrica is very simple…

18. Register your application in AppMetrica and get an API key
Integrate AppMetrica SDK into you application
Check out sample apps for Android, iOS, Windows and Unity
Learn more about AppMetrica
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Getting Started

19. Free install attribution and mobile analytics platform
Sign up and try demo at appmetrica.yandex.com
Contact us appmetrica@yandex-team.com