This document appears to be a presentation about DevOps Days Istanbul 2016. It discusses how most innovative companies are using technology to create new business models across many industries. It also mentions how lowering the cost of failure can increase innovation. Additionally, it provides details about Amazon's innovation platform and how in 2006 they launched Amazon Web Services (AWS) which provides on-demand access to network, compute, storage and database services in the cloud with no upfront costs.

1. DevOps Days Istanbul 2016
Mert Doğu
Enterprise Lead

2. Most interesting companies
are using technology to
invent new business models

3. Transportation
Maintenance Hotels
Finance
Media
News
Education
Tech companies ?!
Insurance

4. “If you want to increase
innovation, you have to
lower the cost of failure.”
Joi Ito
Director, MIT Media Lab

5. circa 1994
Books…
2015
E-commerce, Kindle, Prime, …
Reinventing Commerce: Amazon.com Journey

6. Amazon.com Innovation Platform:
Highly-reliable
Low-cost
Flexible
Elastic
Secure

7. Run applications –
reliably and securely
Cost that scales with
your business
Provision network, compute, storage
and database services in the cloud with
the click of a button
Everything you’d want to do in
a traditional datacenter
No upfront capital expense
On-demand model
Launched externally in 2006 as:
Amazon Web Services (AWS)

12. Why AWS?

14. Startup Customers

15. Enterprise Customers

16. Thank You!