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© 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved.
Trends in Digital Transformation
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
Cloud
The on-demand “self-service”
delivery of IT resources with zero up-
front costs, no long-term contracts,
and pay-as-you-go pricing
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
Resiliency of AWS Region
16 (7 more coming)
1
Regions are located in separate geographic areas
Regions are isolated from each other
Regions have multiple Availability Zones (AZ’s)
Data are never moved from one region to another by AWS
AZ’s are isolated locations (power, network, flood zone, etc.) within regions
AZ’s have one or more data centres (some have even 8 data centres)
AZ’s are designed to offer high availability of services to customers
AZ’s in one region have sub-millisecond latency between them
Redundant Transit Centers
Highly peered & connected facilities
Minimizing interconnectedness
Cell-based architecture to reduce blast radius
N+1 Architecture
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
A typical on-premises compute environment is massively
underutilized
Used IT Capacity
Idle Capacity
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
On-Premises IT
Compute capacity
Total
Studies by Gartner, McKinsey and the
Uptime Institute have stated that typical
data centers are on average
less than 50% utilized
www.uptimeinstitute.org
anthesisgroup.com/wp-content/uploads/2014/08/Data-Center-Issue-Paper-final826.pdf
www.nytimes.com/2012/09/23/technology/data-centers-waste-vast-amounts-of-energy-belying-industry-image.html
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
Part of this can be explained by buying for “peak load”
requirements with inflexible infrastructure
Application/Workload drivers
Fluctuating/“Spiky” Part-time Cyclical
Peak
Peak
Peak
Used IT Capacity
Idle Capacity
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
On-Premises IT
Compute capacity
Total
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
On-premises capacity provisioning
Time
Load/Capacity
Capacity provisioning with target tracking
Time
Load/Capacity
Capacity provisioning with predictive
scaling and target tracking
Time
Load/Capacity
Ramp capacity before you need it with Predictive Scaling
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
Broadest and deepest platform choice
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
World-class network performance
C1
• 1 Gbps
CC1
• 10 Gbps
C3
• Enhanced
Networking
• 20x PPS
• <100 µs
latency
C4
• EBS
optimized
by default
C5
• ENA
• 25 Gbps
• 2x PPS
• <50 µs
latency
C5n
• EFA
• 100 Gbps
• 2x+ PPS
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
Simplifying capacity & cost optimization
Now with Hibernate On-demand
Amazon Elastic
Container Service
Amazon
EMR
AWS
CloudFormation
AWS BatchAmazon EC2
Auto Scaling
Amazon Elastic
Container Service
for Kubernetes
EC2 Fleet AWS
Thinkbox
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
Comprehensive portfolio of
high performance storage options
Block Storage File Storage Object Storage
Amazon EBS Amazon EFS Amazon S3
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
Amazon EFS Amazon S3
Comprehensive portfolio of
high performance storage options
Block Storage File Storage Object Storage
Amazon EBS
gp2io1
SSD
2x improvement for io1
60% improvement for gp2
General Purpose
SSD
Provisioned IOPS
SSD
st1
Throughput Optimized
HDD
sc1
Cold
HDD
HDD
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
Comprehensive portfolio of
high performance storage options
Object Storage
Amazon S3
Amazon S3
Intelligent Tiering
Amazon S3
Standard
Amazon S3
Glacier
Amazon S3
Glacier Deep Archive
Amazon S3
Standard-IA
Amazon S3
One Zone-IA
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
Agility:Continuousoptimizationtodeliverconsistentperformanceat
optimizedcost
Right Sizing
Your Instances
Pick the Right
Pricing Model
Increase
Elasticity
Mechanisms for
Optimisation
Match Usage to
Storage Class
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
Security and Compliance – Shared Responsibility
AWS security controls
2,600+
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
AWS is Architected for Government Security Requirements
Certifications and accreditations for
workloads that matter – Compliant Solutions
MTCS
AWS CloudTrail and AWS Config –
Call logging and configuration
management for governance and
compliance
• Log, review, alarm
on all user actions
• Browse-and-query
database of current
and previous state
of cloud resources
Amazon Internet Services Private Limited Confidential
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
Identity, directory,
and access
IAM
Manage user access and
encryption keys
Single Sign-On
Cloud single sign-on for AWS accounts
and business apps
Directory Service
Host and manage
Microsoft Active Directory
Organizations
Manage settings for
multiple accounts
Resource Access Manager
Share resources across
multiple accounts
Secrets Manager
Rotate, manage, and retrieve secrets
Cognito
Identity management for your apps
Detective controls
and Management
Security Hub
Centrally view and manage security alerts
and automate compliance checks
GuardDuty
Continuous threat detection & monitoring
Service Catalog
Create and use standardized products
Launch Templates
Standardize deployments across
resources
Config
Track resource inventory and changes
CloudTrail
Track user activity and API usage
CloudWatch
Monitor resources and applications
Inspector
Analyze application security
Artifact
Self-service for AWS’ compliance reports
Data
protection
Key Management Service
Manage creation and control of encryption
keys
Certificate Manager
Provision, manage, and deploy
SSL/TSL certificates
ACM Private CA
Private certificate authority
CloudHSM
Hardware-based key storage
Macie
Discover, classify, and protect data
Server-side Encryption
Flexible data encryption options
Encrypted Boot & EBS volumes
Networking and
infrastructure
Virtual Private Cloud
Isolated cloud resources
VPC Flow Logs
Web Application Firewall
Filter malicious web traffic
Shield
DDoS protection
Firewall Manager
Manage WAF rules across accounts
PrivateLink
Securely access services hosted on AWS
Best security building blocks in the cloud
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
Self-Service
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
Breadth of AWS Cloud Services
Integrated Networking
Rules Engine
Device Shadows
Device SDKs
Device Gateway
Registry
Local Compute
Machine Learning
Conversational Interface
Virtual Desktops
App Streaming
Schema
Conversion
Image Recognition
Sharing &
Collaboration
Exabyte-Scale
Data Migration
Text to Speech Corporate Email
Application
Migration
Database
Migration
Regions
Availability Zones
Points of
Presence
Data Warehousing
Business Intelligence
Elasticsearch
Hadoop/Spark
Data Pipelines
Streaming Data
Collection
ETL
Streaming Data
Analysis
Interactive SQL
Queries
Queuing & Notifications
Workflow
Email
Transcoding
Deep Learning
Frameworks
Server
Migration
Communications
Business Apps
Business
Intelligence
DevOps Tools Security Networking StorageDatabases
API Gateway
Single Integrated
Console
Identity
Sync
Mobile Analytics
Mobile App
Testing
Targeted Push
Notifications
One-click App
Deployment
DevOps Resource
Management
Application Lifecycle
Management
Containers
Triggers
Resource Templates
Build and Test
Analyze and Debug
Compute
VMs, Auto-
scaling, Load
Balancing,
Containers,
Virtual Private
Servers, Batch
Computing, Cloud
Functions, Elastic
GPUs, Edge
Computing
Storage
Object, Blocks,
File, Archivals,
Import/Export,
Exabyte-scale data
transfer
CDN
Databases
Relational,
NoSQL,
Caching,
Migration,
PostgreSQL
compatible
Networking
VPC, DX, DNS
Identity
Management
Key Management
& Storage
Monitoring
& Logs
Configuration
Compliance
Web Application
Firewall
Assessment
& Reporting
Resource &
Usage Auditing
Access Control
Account
Grouping
DDOS Protection
Support Professional
Services
Optimization
Guidance
Partner
Ecosystem
Training &
Certification
Solutions Management
Account
Management
Security & Billing Reports
Personalized
Dashboard
TECHNICAL & BUSINESS SUPPORT
MARKETPLACE
Monitoring
Manage
Resources
Data Integration
Integrated Identity &
Access
Integrated Resource &
Deployment Management
Integrated Devices
& Edge Systems
Resource
Templates
Configuration
Tracking
Server
Management
Service
Catalogue
Search
HYBRID ARCHITECTUREANALYTICS MOBILE SERVICESDEV/OPS IoT AI ENTERPRISE APPS MIGRATION
APP SERVICES
INFRASTRUCTURE CORE SERVICES SECURITY & COMPLIANCE MANAGEMENT TOOLS
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
Broadest and deepest platform choice
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
Platform / Managed Services – Database Services
Power, HVAC, net
Rack and stack
Server maintenance
OS patches
DB software patches
Database backups
Scaling
High availability
DB software installs
OS installation
App optimization
Power, HVAC, net
Rack and stack
Server maintenance
OS patches
DB software patches
Database backups
Scaling
High availability
DB software installs
OS installation
App optimization
Power, HVAC, net
Rack and stack
Server maintenance
OS patches
DB software patches
Database backups
Scaling
High availability
DB software installs
OS installation
App optimization
Database on-premises Database on EC2 Amazon RDS
Managed
by you
Managed
by AWS
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
A m a z o n
D y n a m o D B
A m a z o n
E l a s t i C a c h e
A m a z o n
N e p t u n e
K e y Va l u e D o c u m e n t I n - M e m o r y S t o r e G r a p hR e l a t i o n a l
A m a z o
n R D S
A U R O R A C O M M E R C I A L C O M M U N I T Y
A m a z o n
Q L D B
L e d g e rT i m e - S e r i e s
A m a z o n
T i m e s t r e a m
N E WN E W
O r a c l e
M i c r o s o f t
S Q L
S e r v e r
R e d i s
M e m c a c h e d
Multiple Database Options
© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark
Amazon Polly Amazon
Rekognition
Amazon Lex
Life-like Speech
Image Analysis
Conversational
Engine
DL Frameworks
MXNet, TensorFlow,
Theano, Caffe, Torch
Amazon AI
Intelligent Services Powered By Deep Learning
© 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved.
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AWS & Cloud Foundations

  • 1.
  • 2. © 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved. Trends in Digital Transformation
  • 3. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark Cloud The on-demand “self-service” delivery of IT resources with zero up- front costs, no long-term contracts, and pay-as-you-go pricing
  • 4. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark Resiliency of AWS Region 16 (7 more coming) 1 Regions are located in separate geographic areas Regions are isolated from each other Regions have multiple Availability Zones (AZ’s) Data are never moved from one region to another by AWS AZ’s are isolated locations (power, network, flood zone, etc.) within regions AZ’s have one or more data centres (some have even 8 data centres) AZ’s are designed to offer high availability of services to customers AZ’s in one region have sub-millisecond latency between them Redundant Transit Centers Highly peered & connected facilities Minimizing interconnectedness Cell-based architecture to reduce blast radius N+1 Architecture
  • 5. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark A typical on-premises compute environment is massively underutilized Used IT Capacity Idle Capacity 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% On-Premises IT Compute capacity Total Studies by Gartner, McKinsey and the Uptime Institute have stated that typical data centers are on average less than 50% utilized www.uptimeinstitute.org anthesisgroup.com/wp-content/uploads/2014/08/Data-Center-Issue-Paper-final826.pdf www.nytimes.com/2012/09/23/technology/data-centers-waste-vast-amounts-of-energy-belying-industry-image.html
  • 6. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark Part of this can be explained by buying for “peak load” requirements with inflexible infrastructure Application/Workload drivers Fluctuating/“Spiky” Part-time Cyclical Peak Peak Peak Used IT Capacity Idle Capacity 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% On-Premises IT Compute capacity Total
  • 7. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark On-premises capacity provisioning Time Load/Capacity Capacity provisioning with target tracking Time Load/Capacity Capacity provisioning with predictive scaling and target tracking Time Load/Capacity Ramp capacity before you need it with Predictive Scaling
  • 8. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark Broadest and deepest platform choice
  • 9. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark World-class network performance C1 • 1 Gbps CC1 • 10 Gbps C3 • Enhanced Networking • 20x PPS • <100 µs latency C4 • EBS optimized by default C5 • ENA • 25 Gbps • 2x PPS • <50 µs latency C5n • EFA • 100 Gbps • 2x+ PPS
  • 10. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark Simplifying capacity & cost optimization Now with Hibernate On-demand Amazon Elastic Container Service Amazon EMR AWS CloudFormation AWS BatchAmazon EC2 Auto Scaling Amazon Elastic Container Service for Kubernetes EC2 Fleet AWS Thinkbox
  • 11. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark Comprehensive portfolio of high performance storage options Block Storage File Storage Object Storage Amazon EBS Amazon EFS Amazon S3
  • 12. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark Amazon EFS Amazon S3 Comprehensive portfolio of high performance storage options Block Storage File Storage Object Storage Amazon EBS gp2io1 SSD 2x improvement for io1 60% improvement for gp2 General Purpose SSD Provisioned IOPS SSD st1 Throughput Optimized HDD sc1 Cold HDD HDD
  • 13. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark Comprehensive portfolio of high performance storage options Object Storage Amazon S3 Amazon S3 Intelligent Tiering Amazon S3 Standard Amazon S3 Glacier Amazon S3 Glacier Deep Archive Amazon S3 Standard-IA Amazon S3 One Zone-IA
  • 14. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark Agility:Continuousoptimizationtodeliverconsistentperformanceat optimizedcost Right Sizing Your Instances Pick the Right Pricing Model Increase Elasticity Mechanisms for Optimisation Match Usage to Storage Class
  • 15. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark Security and Compliance – Shared Responsibility
  • 17. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark AWS is Architected for Government Security Requirements Certifications and accreditations for workloads that matter – Compliant Solutions MTCS AWS CloudTrail and AWS Config – Call logging and configuration management for governance and compliance • Log, review, alarm on all user actions • Browse-and-query database of current and previous state of cloud resources Amazon Internet Services Private Limited Confidential
  • 18. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark Identity, directory, and access IAM Manage user access and encryption keys Single Sign-On Cloud single sign-on for AWS accounts and business apps Directory Service Host and manage Microsoft Active Directory Organizations Manage settings for multiple accounts Resource Access Manager Share resources across multiple accounts Secrets Manager Rotate, manage, and retrieve secrets Cognito Identity management for your apps Detective controls and Management Security Hub Centrally view and manage security alerts and automate compliance checks GuardDuty Continuous threat detection & monitoring Service Catalog Create and use standardized products Launch Templates Standardize deployments across resources Config Track resource inventory and changes CloudTrail Track user activity and API usage CloudWatch Monitor resources and applications Inspector Analyze application security Artifact Self-service for AWS’ compliance reports Data protection Key Management Service Manage creation and control of encryption keys Certificate Manager Provision, manage, and deploy SSL/TSL certificates ACM Private CA Private certificate authority CloudHSM Hardware-based key storage Macie Discover, classify, and protect data Server-side Encryption Flexible data encryption options Encrypted Boot & EBS volumes Networking and infrastructure Virtual Private Cloud Isolated cloud resources VPC Flow Logs Web Application Firewall Filter malicious web traffic Shield DDoS protection Firewall Manager Manage WAF rules across accounts PrivateLink Securely access services hosted on AWS Best security building blocks in the cloud
  • 19. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark Self-Service
  • 20. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark Breadth of AWS Cloud Services Integrated Networking Rules Engine Device Shadows Device SDKs Device Gateway Registry Local Compute Machine Learning Conversational Interface Virtual Desktops App Streaming Schema Conversion Image Recognition Sharing & Collaboration Exabyte-Scale Data Migration Text to Speech Corporate Email Application Migration Database Migration Regions Availability Zones Points of Presence Data Warehousing Business Intelligence Elasticsearch Hadoop/Spark Data Pipelines Streaming Data Collection ETL Streaming Data Analysis Interactive SQL Queries Queuing & Notifications Workflow Email Transcoding Deep Learning Frameworks Server Migration Communications Business Apps Business Intelligence DevOps Tools Security Networking StorageDatabases API Gateway Single Integrated Console Identity Sync Mobile Analytics Mobile App Testing Targeted Push Notifications One-click App Deployment DevOps Resource Management Application Lifecycle Management Containers Triggers Resource Templates Build and Test Analyze and Debug Compute VMs, Auto- scaling, Load Balancing, Containers, Virtual Private Servers, Batch Computing, Cloud Functions, Elastic GPUs, Edge Computing Storage Object, Blocks, File, Archivals, Import/Export, Exabyte-scale data transfer CDN Databases Relational, NoSQL, Caching, Migration, PostgreSQL compatible Networking VPC, DX, DNS Identity Management Key Management & Storage Monitoring & Logs Configuration Compliance Web Application Firewall Assessment & Reporting Resource & Usage Auditing Access Control Account Grouping DDOS Protection Support Professional Services Optimization Guidance Partner Ecosystem Training & Certification Solutions Management Account Management Security & Billing Reports Personalized Dashboard TECHNICAL & BUSINESS SUPPORT MARKETPLACE Monitoring Manage Resources Data Integration Integrated Identity & Access Integrated Resource & Deployment Management Integrated Devices & Edge Systems Resource Templates Configuration Tracking Server Management Service Catalogue Search HYBRID ARCHITECTUREANALYTICS MOBILE SERVICESDEV/OPS IoT AI ENTERPRISE APPS MIGRATION APP SERVICES INFRASTRUCTURE CORE SERVICES SECURITY & COMPLIANCE MANAGEMENT TOOLS
  • 21. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark Broadest and deepest platform choice
  • 22. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark Platform / Managed Services – Database Services Power, HVAC, net Rack and stack Server maintenance OS patches DB software patches Database backups Scaling High availability DB software installs OS installation App optimization Power, HVAC, net Rack and stack Server maintenance OS patches DB software patches Database backups Scaling High availability DB software installs OS installation App optimization Power, HVAC, net Rack and stack Server maintenance OS patches DB software patches Database backups Scaling High availability DB software installs OS installation App optimization Database on-premises Database on EC2 Amazon RDS Managed by you Managed by AWS
  • 23. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark A m a z o n D y n a m o D B A m a z o n E l a s t i C a c h e A m a z o n N e p t u n e K e y Va l u e D o c u m e n t I n - M e m o r y S t o r e G r a p hR e l a t i o n a l A m a z o n R D S A U R O R A C O M M E R C I A L C O M M U N I T Y A m a z o n Q L D B L e d g e rT i m e - S e r i e s A m a z o n T i m e s t r e a m N E WN E W O r a c l e M i c r o s o f t S Q L S e r v e r R e d i s M e m c a c h e d Multiple Database Options
  • 24. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential and Trademark Amazon Polly Amazon Rekognition Amazon Lex Life-like Speech Image Analysis Conversational Engine DL Frameworks MXNet, TensorFlow, Theano, Caffe, Torch Amazon AI Intelligent Services Powered By Deep Learning
  • 25. © 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved. Thank You!!