AWS Migration: Executing a Large-Scale Migration

© 2018, Amazon Web Services, Inc. or its affiliates. All rights reserved.
Executing a Large-Scale Migration to
AWS
Jonathan Allen
Enterprise Strategist
Amazon Web Services
E N T 2 0 5
Joe Chung
Amazon Web Services
Mike Wittig
Vice President
Nike

Breakout repeats
Monday, November 26, 2018
ENT205 – Executing a Large-Scale Migration to AWS
11:30 AM – 12:30 PM | Venetian, Level 4, Delfino 4005, T1
Wednesday, November 28, 2018
3:15 PM – 4:15PM | Venetian, Level 4, Delfino 4002, T2

Agenda
• High level business drivers for migration
• AWS Migration Acceleration Program
• Using the infamous 7 R’s to break the opportunity into chunks
• Nike migration Story
• Setting yourself up for success

Agility/Dev Productivity
Talent
Outsourcing Changes
Going Global Quickly Improved Availability
Improved Security Saving Money
IoT

Migrate: Unlock
savings, position
for modernization

Some of the customers migrating

Consolidating 56 datacenters down to six, moving 75% of infrastructure to cloud,
and re-allocating more than $100M to key business drivers
Migrated over ~5,500 instances in nine months, reduced storage costs by 50% and
compute costs by 20%, and sped up provisioning 10x from four weeks to two days
Transforming culture to be a great place for developers to work by investing in
new skills (thousands of AWS certifications and counting) and migrating data
centers to the cloud
Migrated over 1,200 instances (90+ apps) in 18 months, introduced an
automated build and deployment pipeline, and sped up provisioning from weeks
to 1–2 days for an entire application stack
Migrated over 600 workloads to AWS in under 14 months, including some Unix to
Linux conversions, driving year-over-year cost reduction
Customer experiences

Enterprise migration projects can be challenging

“With the benefit of hindsight, how can
we go really fast but safely?”

“Declare a bold cloud objective”
Single threaded leader

Procurement CISO CFO Head of
Infrastructure
Head of
Delivery
CCoE Leader Risk Leader
Audit Leader
HRLegal
!
Executive Steering Group

i
!

Questions parking lot
Create your questions parking lot

AWS infrastructure
engineers
Operations
engineers
Lead
architect
Security
engineers
Application
engineers
Establish cloud center of excellence

• A configured, secure, scalable, multi-account AWS environment
based on AWS best practices
• A starting point for net new development and experimentation
• A starting point for migrating applications
• An environment that allows for iteration and extension over time
You need a ”Landing Zone”
LZ

• Framework for creating and baselining a multi-account environment
• Initial multi-account structure including security, audit, & shared service requirements
• An account vending machine that enables automated deployment of additional
accounts with a set of security baselines
Account
Management
• User account access managed through AWS SSO federation
• Cross-account roles enable centralized management
Identity &
Access Management
• Multiple accounts enable separation of duties
• Initial account security and AWS Config rules baseline
• Network baseline
• Sets up monitoring and intelligent threat detection (through Amazon GuardDuty)
Security &
Governance
• Easily deploy optional Add-Ons to extend your AWS Landing ZoneSolution Extensibility
What you get with the AWS Landing Zone

AWS
Service Catalog
Account Vending Machine (AWS Service
Catalog)
• Account creation factory
• User Interface to create new accounts
• Account baseline versioning
• Launch constraints
Creates/updates AWS account
Apply account baseline stack sets
Create network baseline
Apply account security control policy
Account Vending
Machine
AWS
Organizations
Security
AW
S
Log Archive
AW
S
Shared Services
AW
S
AW
S
New AWS
AccountVending Machine

Discovery
Determine
migration
path
Assess/
Prioritize
Application migration strategies

Discover
AWS Cloud
AWS Region
On-Premise
Instances Instances Instances
AWS Application Discovery Service
AGENTS FOR
• Microsoft Windows Server 2003 R2 SP2, 2008
R1 SP2, 2008 R2 SP1, 2012 R1, 2012 R2,2016
• Amazon Linux 2012.03, 2015.03
• Ubuntu 12.04, 14.04, 16.04
• Red Hat Enterprise Linux 5.11, 6.9, 7.3
• CentOS 5.11, 6.9, 7.3
• SUSE 11 SP4, 12 SP2.
AGENT-LESS
• VMware vCenter (V5.5, V6, & V6.5)
User

Discovery
Transition ProductionValidation
Determine
Migration
Path
vMotion
Determine
configuration
Assess /
Prioritize
Application MigrationStrategies

Re-hostwithVMware
AWS Cloud
AWS Region
On-Premise
VMware Hybrid
Cloud Extension (HCX) AWS Asia Pacific (Sydney)
AWS US East (N.Virginia)
AWS USWest (Oregon)
AWS Europe (Frankfurt)
AWS Europe (London)
vSphere 6.0 required for Cold Migration
vSphere 6.5 required for Hybrid Link Mode
Planned roll outs – announced at VMWorld September 4th
2018
Q4 2018: Tokyo, Ireland, N. California, Ohio Gove Cloud
West
Q1 2019: Singapore, Mumbai, Central Canada, Paris
Q2 2019: Sao Paolo, Hong Kong, Osaka, Seoul
H2 2019: Bahrain, Gov Cloud US East, Sweden
Future: Beijing, Nongzia
https://cloud.vmware.com/community/2018/09/17/vmware-
cloud-aws-updates-vmworld-us-2018/

Discovery
Use migration
tools
Transition ProductionValidation
Config DeployInstall
Determine
migration
path
Automate
Docker/vMotion
Determine
configuration
Assess/
Prioritize

Re-hostApplications
AWS Cloud
AWS Region
On-Premise
AMI
AMI
VPC
Availability zone 1 Availability zone 2
AMI
AMI
AWS Server Migration Service supports migrating Windows
Server 2003, 2008, 2012, and 2016, and Windows 7, 8, and
10; Red Hat Enterprise Linux (RHEL), SUSE/SLES, CentOS,
Ubuntu, Oracle Linux, Fedora, and Debian Linux operating
systems.
SMS Supports Hyper-V running on Windows Servers 2012 R2
and above
Over 750,000
Servers Migrated

Discovery
Use migration
tools
Replatforming
(Lift & reshape)
Transition Production
App code
development
Validation
Modify underlying
infrastructure
Full ALM/
SDLC
Determine
migration
path
Automate
Determine
new platform
Docker/vMotion
Determine
configuration
Assess/
Prioritize

Re-platform
AWS Cloud
AWS Region
On-premise
VPC
Availability Zone 1 Availability Zone 2
AMI
ApplicationApplication Application
Application

Re-Platform Databases
AWS Cloud
AWS Region
On-Premise
VPC
Availability zone 1 Availability zone 2
Generic
database
Generic
database
Generic
database

Sources forAWS DataMigrationService
On-premises and Amazon EC2 instance databases
• Oracle versions 10.2 and later, 11g, and up to 12.2, for the Enterprise, Standard, Standard One, and Standard Two editions.
• Microsoft SQL Server versions 2005, 2008, 2008R2, 2012, 2014, and 2016 for the Enterprise, Standard, Workgroup, and Developer editions. The Web
and Express editions are not supported.
• MySQL versions 5.5, 5.6, and 5.7.
• MariaDB (supported as a MySQL-compatible data source).
• PostgreSQL 9.4 and later.
• SAP Adaptive Server Enterprise (ASE) versions 12.5.3 or higher, 15, 15.5, 15.7, 16 and later.
• MongoDB versions 2.6.x and 3.x and later.
• Db2 LUW versions:
• Version 9.7, all Fix Packs are supported.
• Version 10.1, all Fix Packs are supported.
• Version 10.5, all Fix Packs except for Fix Pack 5 are supported.
Microsoft Azure
• AWS DMS supports full data load when using Azure SQL Database as a source. Change data capture (CDC) is not supported.
Amazon RDS instance databases
• Oracle versions 11g (versions 11.2.0.3.v1 and later), and 12c, for the Enterprise, Standard, Standard One, and Standard Two editions.
• Microsoft SQL Server versions 2008R2, 2012, 2014, and 2016 for both the Enterprise and Standard editions. CDC is supported for all versions of
Enterprise Edition. CDC is only supported for Standard Edition version 2016 SP1 and later. The Web, Workgroup, Developer, and Express editions are
not supported by AWS DMS.
• MySQL versions 5.5, 5.6, and 5.7. Change data capture (CDC) is only supported for versions 5.6 and later.
• PostgreSQL 9.4 and later. CDC is only supported for versions 9.4.9 and higher and 9.5.4 and higher. The rds.logical_replication parameter, which is
required for CDC, is supported only in these versions and later.
• MariaDB, supported as a MySQL-compatible data source.
• Amazon Aurora with MySQL compatibility.
Amazon Simple Storage Service
• AWS DMS supports full data load and change data capture (CDC) when using Amazon Simple Storage Service as a source.

TargetsforAWS DataMigrationService
On-premises and EC2 instance databases
• Oracle versions 10g, 11g, 12c, for the Enterprise, Standard, Standard One, and Standard Two editions
• Microsoft SQL Server versions 2005, 2008, 2008R2, 2012, 2014, and 2016, for the Enterprise, Standard, Workgroup, and Developer editions. The Web and
Express editions are not supported.
• MySQL versions 5.5, 5.6, and 5.7
• MariaDB (supported as a MySQL-compatible data target)
• PostgreSQL versions 9.4 and later
• SAP Adaptive Server Enterprise (ASE) versions 15, 15.5, 15.7, 16 and later
Amazon RDS instance databases, Amazon Redshift, Amazon Simple Storage Service, Amazon DynamoDB, and Amazon Elasticsearch Service
• Amazon RDS Oracle versions 11g (versions 11.2.0.3.v1 and later) and 12c, for the Enterprise, Standard, Standard One, and Standard Two editions
• Amazon RDS Microsoft SQL Server versions 2008R2, 2012, and 2014, for the Enterprise, Standard, Workgroup, and Developer editions. The Web and
Express editions are not supported.
• Amazon RDS MySQL versions 5.5, 5.6, and 5.7
• Amazon RDS MariaDB (supported as a MySQL-compatible data target)
• Amazon RDS PostgreSQL versions 9.4 and later
• Amazon Aurora with MySQL compatibility
• Amazon Aurora with PostgreSQL compatibility
• Amazon Redshift
• Amazon Simple Storage Service
• Amazon DynamoDB
• Amazon Elasticsearch Service

DatabasesAWSSchemaConversionTool
On-Premise
Generic
database
Generic
database
Generic
database
Microsoft Windows
Apple MAC
Fedora Linux (rpm)
Ubuntu Linux (deb)
On-Premise
User
Source Database Target Database on AWS
Oracle Database Amazon Aurura, MySQL, PostgreSQL, Oracle
Oracle Data Warehouse Amazon Redshift
Azure SQL Amazon Aurora, MySQL, PostgreSQL
Microsoft SQL Server Amazon Aurora, Amazon Redshift, MySQL, PostgreSQL
Teradata Amazon Redshift
IBM Netezza Amazon Redshift
Greenplum Amazon Redshift
HPE Vertica Amazon Redshift
MySQL and MariaDB PostgreSQL
Amazon Aurora PostgrelSQL
IBM DB2 LUW Amazon Aurora, MySQL, PostgreSQL
Apache Cassandra Amazon DynamoDB

Discovery
Use migration
tools
Replatforming
(Lift & reshape)
Purchase COTS/
SaaS & licensing
Validation
Modify underlying
infrastructure
Determine
migration
path
Automate
Manual install
& setup
Determine
new platform
Docker/vMotion
Determine
configuration
Assess/
Prioritize

Repurchase
On-Premise
Simplifies software migration and provisioning

• Deploy software on demand
• Procure new, BYOL or free Open Source
• Tagged, Trackable and Metered
• 1,400+ participating ISVs
• 4,200+ product listings
• 190,000 active customers*
• Deployed in 16 regions
• Offers 35 categories
• Over 570M hours of EC2 deployed monthly*
FIND, TEST, BUY, AND DEPLOY
SOFTWARE IN THE CLOUD
* as of 9/4/2018
Simplifies software migration and provisioning
AWS Marketplace

OS
8 Popular categories most often provisioned
Security Storage Networking Database SIEM DevOps BI
35 Categories, 4 Deployment Types ( AMI, SAAS, Cloudformation, API), 3 Commerce Models - Free, BYOL, Paid

Discovery
Use migration
tools
Replatforming
(Lift & reshape)
Redesign
application/
infrastructure architecture
App code
development
Purchase COTS/
SaaS & licensing
Validation
Modify underlying
infrastructure
Full ALM/
SDLC
Determine
migration
path
Automate
Manual install
& setup
Integration
Determine
new platform
Docker/vMotion
Determine
configuration
Assess/
Prioritize

Refactoring
On-Premise
Traditional
server
Traditional
server
Traditional
server
Raw data
Anomaly detection
Trip data
Driver safety
score
Just-in-time
registration
Diagnostic trouble codes
Location-based marketing
Notification service

Discovery
Use migration
tools
Replatforming
(Lift & reshape)
Retain/
Move
Redesign
application/
App code
development
Purchase COTS/
SaaS & licensing
Validation
Modify underlying
infrastructure
Full ALM/
SDLC
Determine
migration
path
Automate
Manual install
& setup
Integration
Determine
new platform
Docker/vMotion
Determine
configuration
Assess/
Prioritize

On-premise
Traditional
server
Traditional
server
Traditional
server
Traditional
server
Traditional
server
Traditional
server
On-premise
Retain

Discovery
Use migration
tools
Replatforming
(Lift & reshape)
Redesign
application/
App code
development
Purchase COTS/
SaaS & licensing
Validation
Modify underlying
infrastructure
Full ALM/
SDLC
Retire/
Decommission
Determine
migration
path
Automate
Manual Install
& Setup
Integration
Determine
new platform
Docker/vMotion
Determine
configuration
Assess/
Prioritize
Retain/
move

Moving vastamounts of Data
AWS Cloud
AWS Region
Disk
On-Premise
Disk Disk
Disk Disk Disk
Disk Disk Disk
Snowballs have travelled the equivalent of 500
times around the planet

Pattern Description Percentage
Relocate As appropriate TBD
Retire Application and host decommission on source 10%
Retain
Customer will keep application or move to secure shared
facility
5%
Re-Host Like for Like application migration to target cloud 40%
Re-Platform Up-Version of the OS and/or Database 30%
Re-Architect Application architecture changes to Cloud Native 10%
Re-Purchase Appropriately leveraging SaaS 5%
70%

“Don’t let Perfect BeThe Enemy ofGood
Enough” -Voltaire

MIKE WITTIG
VP, INFRASTRUCTURE SERVICES
NIKE
TECHNOLOGY

TOBRINGINSPIRATION
ANDINNOVATIONTO
EVERYATHLETE*INTHE
WORLD
OUR MISSION
*IF YOU HAVEA BODY, YOUARE AN ATHLETE.

ON DEMANDFASTER
SERVE ME
BETTER
KNOW ME
MORE CHOICE
THEDEMANDSOF
THEATHLETE*ARE
ACCELERATING

THE TRIPLE DOUBLE REQUIRES US
TO REIMAGINE WHAT’S POSSIBLE
2X
INNOVATION
ACCELERATING THE
CADENCE
AND IMPACT OF
PRODUCT INNOVATION
2X
SPEED
GIVING CONSUMERS
WHAT THEY WANT,
WHEN THEY WANT IT
2X
DIRECT
DOUBLING OUR DIRECT
CONNECTIONS WITH
CONSUMERS, LEADING
WITH NIKE DIRECT & OUR
STRATEGIC PARTNERS

1.3
B
Products Shipped
529Factories
75Distribution
Centers
1M
+Workers per
direct & indirect
jobs
30KRetailers
190Countries

Migration business outcomes
Build and operate your foundation for innovationInnovate
Obtain substantial cost-savings, focus IT on what differentiates
your business
Retire
Technical Debt
Migrate through a secure and proven approach, reducing IT risk
moving to a more reliant IT modelReduce Risk

AWS MigrationAcceleration Program (MAP)

Executing theMigrationJourney
1
Wave 1
(10-20)
ApplicationsLanding
Zone
Application Design,
Migration &Validation
Migration
Plan
Skills | Center of Excellence (People)
Operational Model & Policy
Security & Compliance Policy
Migration Planning / PMO
2 3 4 5 6 7 8
Opportunity
Evaluation /
Workload
Selection
Detailed
Business Case
Deep Portfolio
Discovery
RefinedTCO
MRA
Workshop
Rapid
Discovery
Cloud Operating
Model
Sprints
Business
Case & TCO
Execution &
Migration
Planning
Portfolio
Discovery &
Analysis
Migration
Readiness &
Assessment
AWS Landing
Zone
Operational
Integration
Security, Risk
& Compliance
People, Skills
and OCM
Application
Migration
Migration
Patterns
Automation/
AWS Tools
Partner Tools
Assessment Migration Readiness & Planning (MRP) Migrations & Operations
Wave 2
Wave n

Cost Savings Staff Productivity Business Agility
Operational
Resilience
“realized a 52 percent
reduction in TCO”
General Electric
“avoided acquiring additional
data center space, saving an
estimated $1M+ over three
years”
Lionsgate
“reducing its data center
footprint from eight to three
by 2018”
Capital One
“15% increase in availability”
Conde Nast
“without AWS, we would
need the DevOps team to
be at least twice the size”
Avizia
“gone from deployments taking
6 weeks to 1 per week”
3M
“availability increased from
99.7 to of 99.999”
2C2P
“we have enhanced software
development by 20%”
Orbis
“with half the people normally
required to build and operate
sites”
Bustle
“average response time
was 500 ms, but by using
AWS, the average is 80
ms”
Haven Power
“our projects no longer last
years, they last months”
Autodesk
“set up in about 1/5 of the
time it would taken to do a
buildout and deployment”
Intuit
HolisticBusinessCase

Migration ReadinessAssessment(MRA)
 Conducted as a 1-day workshop and/or interviews with stakeholders
 60-70 question survey aligned toAWS Cloud Adoption Framework (CAF)
 Provides actions close gaps, forms MRP project plan provided by ProServe/partner
 Suggested to doTotal Cost of Ownership analysis in parallel
Business
Capability
Focused
Business
Value Realization
People
Roles and Readiness
Governance
Prioritization and Control
Technical
Capability
Focused
Platform
Applications and Infrastructure
Security
Risk and Compliance
Operations
Hybrid and Dynamic

Rapidmigration project option
Experience-based migration project delivering 50 applications migrated in 50 business days
Landing Zone created in 3 – 4 weeks
Operated by Amazon Managed Services (AMS)
Migration
T-30
DAYS
T-15
DAYS
WK1 WK2 WK3 WK4 WK5 WK6 WK7 WK8 WK9 WK10
Schedule
Full Project
Platform
Requests
Identify 150
apps to move
InternalTeam
Kickoff &
AMS
Immersion
Training
Build Landing Zone / Platform
Security Support
Platform
Party
TrainOperations
Migration
Party 1
Kickoff
Project Close
ValidateOps (Game Days)
Security Design
Application Discovery
Migrations start week 4, migrating dozens of apps by week 10
 Have an accelerated migration deadline (e.g.
rapid data center closure)
 Seek experience-based migration proof-points
pre-MRP
1
1
2
2
3
Migrations
Migration
Party 2
3

Tools toacceleratethejourney
AWS MIGRATION SERVICES AWS DATATRANSFER
Inventory Business Case
App Dependency
Mapping
Validation
Workload & Data
Migration
Deep Discovery &
Planning
A single location to track the progress
of application migrations across AWS
and partner solutions
Deloitte
Deloitte
Deloitte
Deloitte

Rapidmigration project option
Experience-based migration project delivering 50 applications migrated in 50 business days
AWS Landing Zone created in 3–4 weeks
Operated by Amazon Managed Services
Migration
T-30
DAYS
T-15
DAYS
WK1 WK2 WK3 WK4 WK5 WK6 WK7 WK8 WK9 WK10
Schedule
Full Project
Platform
Requests
Identify 150
apps to move
InternalTeam
Kickoff &
AMS
Immersion
Training
Build Landing Zone / Platform
Security Support
Platform
Party
TrainOperations
Migration
Party 1
Kickoff
Project Close
ValidateOps (Game Days)
Security Design
Application Discovery
Migrations start week 4, migrating dozens of apps by week 10
 Have an accelerated migration deadline (fpr
example, rapid data center closure)
 Seek experience-based migration proof-points
pre-MRP
1
1
2
2
3
Migrations
Migration
Party 2
3

Partners to helpyou migrate
• AWS Migration Competency Partners (40+)
• Established AWS migration practice
• Current Managed Services or DevOps Competency
https://aws.amazon.com/migration/partner-solutions/
• At least Advanced level AWS Consulting partner
• AWS certifications and certified consultants
• Audited annually against competencies

Breakout repeats
Monday, 26th November 2018
11:30 AM – 12:30 PM | Venetian, Level 4, Delfino 4005, T1
Wednesday, 28th November 2018
3:15 PM – 4:15PM | Venetian, Level 4, Delfino 4002, T2

Relatedbreakouts
Tuesday, 27th November 2018
Assessing your Application Portfolio
10:00 AM – 11:00 AM | Aria West, Level 3, Ironwood 8
Tuesday, 27th November 2018
Discover & Migrate at Scale with AWS Migration Hub & Application Discovery Service
12:15 PM – 2:30 PM | Bellagio, Level 1, Grand Ballroom 9
Wednesday, 28th November 2018
Enterprise Strategies and Best Practices for Migrating Your Contact Centre to Amazon
1:45PM – 2:045 PM | Mirage, Martinique A

Thank you!
Jonathan Allen
Amazon Web Services
@jonatallen
jnatall@amazon.com
Joe Chung
Amazon Web Services
@chunjx
chung@amazon.com
Mike Wittig
Vice President
Nike

AWS Migration: Executing a Large-Scale Migration

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