SlideShare for OzonAction
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Presentation at the OzonAction Round table in Paris organised by UNEP (United Nations Environment Program) ... Image Credits (slide 1): Flickr http://www.flickr.com/photos/mjcox/7401325/
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SlideShare for OzonAction
- 2. Presentation Flow SlideShare : Presentation Sharing Community Beyond Presentations: Documents, webinars, videos SlideShare for Non Profits How OzonAction can utilise SlideShare
- 3. SlideShare World’s largest community for presentation sharing….. We also invented this space!
- 4. Social content sharing site for photos for video for presentations
- 6. Cartoons Paintings Humor Love Songs Talk slides Advocacy Sermons Standalone presentations Activism Academic Lessons Movie reviews Mother’s day cards What people use SlideShare for?
- 7. Four largest user segments…. Education Business Technology Non Profits
- 8. Choose from 8 types of accounts… Default Company AD / PR / Mkt Agency University / School Event Organiser Presentation Design Firm Non Profit / Gov Professional Speaker Default
- 9. Select account on sign up (or later)…
- 10. SlideShare - World’s top 10 E learning Tools Centre for Learning & Performance Technologies (www.c4lpt.co.uk)
- 11. 300 million users 60 million users 8 million users
- 12. SlideShare is arguably the most popular app on LinkedIn
- 17. A single place for aggregating… Presentations Publicity Materials Case Studies White Papers Videos Webinar
- 18. SlideShare For Non Profits
- 21. The White House uses SlideShare!
- 22. Govt Institution Usage (US)…
- 23. Govt Institution Usage (US)…
- 24. Govt Institution Usage (UK)…
- 25. Provincial / Local Govt Usage (US)…
- 26. Provincial / Local Govt Usage (US)…
- 27. Govt Institution Usage (US)…
- 29. Pew Internet is a relevant example for search traffic. It is one of top research organizations in US, releases all research to public. SlideShare shows up 6 th for search for Pew Internet
- 31. Some UN Agencies sharing on SlideShare
- 32. ‘ Earth Hour’ user generated content Saudi Arabia New York Indonesia Finland Alaska Malaysia India Hungary Netherlands Romania Argentina New Zealand
- 33. Group on SlideShare: Earth Day
- 34. Global Blog Action Day: Climate Change
- 37. Social Media Best Practises for Non Profits…
- 43. Help your content go viral Popular users encourage their Twitter followers to retweet, or reshare They engage people in discussions about content Answer comments Thank people who favorite
- 44. Rank high for your keywords in search (SEO Value) Over half of traffic comes to SlideShare through a search for information on a topic Go where users are researching solutions to their problems!
- 47. Green Contests?
- 48. Contests create new and compelling content…
- 49. Thanks Slides available on SlideShare (www.slideshare.net/amitranjan)
Editor's Notes
- So that’s the concept. So why is this cool, and why is this a good business? Web 2.0 has revolutionized personal media sharing, making it simple, viral and organ ized around social networks. But sharing of office documents is still stuck in the dark ages! PowerPoint files are a ubiquitous publishing format that are difficult to share : the file sizes are huge, and you need an expensive application to view them. But PowerPoint is the most commonly available mass-market software for producing multimedia content. It lets you take words and pictures, and string them together into a multimedia object that tells a story. And the content is often perfect for the short-attention span of web consumers : quick, entertaining, approachable chunks of images, text, and sound that can be consumed rapidly. So we think that there will be a massive rush to share office documents on the web, just as there was for sharing photos and video. We think that PowerPoint files are the sweet spot of web document sharing. And we are the currently the dominant place to share powerpoint on the web, so we are well positioned to own a large chunk of this market as it expands.
- 12/04/09