Strategic Planning for Business Performance by Valio Competitive Intelligence. We give more competitiveness to our clients, creating real measures to evaluate the results of the business.
2. Strategic Planning
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To grow in the competitive market in any industry it’s mandatory to
have a Strong and Efficient Strategic Plan. We help our clients with
the following:
• Know where the company are and where it wants to be:
• SWOT Analysis
• VMOSA Statements
• Timeline
• What’s important in the business;
• Defining the priorities;
• Key Performance Indicators (KPI)
• Review the Strategy periodically
3. SWOT Analysis
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SWOT analysis is one of the most important tools in the modern
management. We use this in all diagnosis about any business
because it’s a powerful and gives fast results in a broad range of
applications for starting a strategic planning.
1. Strengths & Weakness:
• We analyze S&W considering internal perspectives and the
point of view from the costumers, the providers and the
competitors
• We prior internal factors as HR, Physical Resources, Financial,
Processes and Past Experiences
4. SWOT Analysis
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2. Opportunities & Threats:
• The first step is to look the S&W and try to find the
opportunities extracted from the focus on the Strengths and
alternatively open up opportunities by eliminating the
Weakness
• The second step is to consider external factors and their
impacts on the business as Future Trends
• The third step is going deeper with a PESTLE Analysis
Strengths
Threats
Weakness
Opportunities
5. VMOSA Statements
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VMOSA (Vision, Mission, Objectives, Strategies, and Action Plans) is a
practical planning process used to help community groups define a
vision and develop practical ways to enact change. VMOSA helps your
organization set and achieve short term goals while keeping sight of
your long term vision.
• Vision:
• Easy to communicate, understood and shared by members of
the community
• Inspiring and uplifting to everyone involved in your effort
• Mission:
• Defines what the group is going to do, and why it's going to do
that
• Explains the overarching outcomes your organization is
working to achieve.
6. VMOSA Statements
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• Objectives:
• Refer to specific measurable results for the initiative's broad
goals.
• Strategies:
• Explain how the initiative will reach its objectives
• Action Plan:
• Describes what change will happen based on the 5W2H
methodology
What?
Why?
Who?
When?
Where
?
How
How
Much?
5W2H
7. Timeline
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A timeline is a way of displaying a list of events in chronological order,
sometimes described as a project artifact in Strategic Planning.
1. Vision
• Form Steering Committee
• Project Launching
2. Master Plan
• Data and Trends Analysis
• Frame Strategic Directives
3. Validation
• Validate Strategic Goals
• Form Solutions Teams
• Align Master Plan Activities
4. Business Plan
• Business and Resources Plan
5. Implementation
• Communications
• Outcomes Dashboard
8. What’s important in the business
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As part of Strategic Plan is very important to know:
• Value Proposition:
• What value you are adding in your product or service?
• Costumer Segments:
• Who is your customer and what problems the product solves?
• Channels:
• How to access the clients and how to distribute the products?
• Costumer Relationships:
• How to create demand?
• Cost vs Differentiation
• What’s the perception of the clients about your product?
• Key Partners
• Are other enterprises essential to success of the business?
9. Defining the Priorities
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We are always remembering our clients about the importance of
defining the Priorities. We classify in three groups:
• Behavioral
• Communicate clearly and frequently throughout the organization;
• Develop trusting relationships with those you are working with and
leading.
• Ensure the commitment of every person involved
• Economical
• What are my key result areas?
• What are my highest value activities?
• What is the most valuable use of my workforce time, right now?
• Processual
• Build flexibility into your plans and processes.
• Create a weekly task list, monitor daily and review on the ending period.
10. Key Performance Indicators (KPI)
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1. KPI need to be under the company goals defined by VMOSA
Statements
2. We use to separate the KPIs balanced in groups:
• Short Term and Long Term
• Financial and Non Financial
3. About the KPIs?
• Definition of the Performance Indicators for all activities in the
Workflow
• Selection of Critical Activities that have the biggest impact on
your goals and/or can create key bottlenecks (the real KPIs)
• How to measure (frequency and accuracy)
• Who is responsible to measure
4. Dashboard
• Drive actions
11. Review the Strategy periodically
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We review periodically the Strategy of our clients based on the
following criteria:
• Internal consistency
• Consistency with the environment
• Appropriateness in the light of available resources
• Satisfactory degree of risk
• Appropriate time horizon
• Workability