SR (Special Report) on CSV vs. CSR (By: Perez, Ma. Elena Lyn G.) - Prof. Jorge Saguinsin
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Entrep Class - SR (Special Report) on CSV vs. CSR - Reported by: Perez, Ma. Elena Lyn G. - Prof. Jorge Saguinsin
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Similar to SR (Special Report) on CSV vs. CSR (By: Perez, Ma. Elena Lyn G.) - Prof. Jorge Saguinsin
Similar to SR (Special Report) on CSV vs. CSR (By: Perez, Ma. Elena Lyn G.) - Prof. Jorge Saguinsin (20)
SR (Special Report) on CSV vs. CSR (By: Perez, Ma. Elena Lyn G.) - Prof. Jorge Saguinsin
- 1. GREAT PROPONENT CSR – Corporate Social Responsibility CSV – Creating Shared Value
- 2. Michael Eugene Porter (born May 23, 1947) is the Bishop William Lawrence University Professor at Harvard Business School Leading authority on company strategy and the competitiveness of nations and regions Michael Porter’s work is recognized in many governments, corporations and academic circles globally He chairs Harvard Business School's program dedicated for newly appointed CEOs of very large corporations. Reference: www.wikipedia.com
- 3. Author of 18 books and numerous articles including Competitive Strategy, Competitive Advantage, Competitive Advantage of Nations, and On Competition. A six-time winner of the McKinsey Award for the best Harvard Business Review article of the year, Professor Porter is the most cited author in business and economics Core field is competition and company strategy Generally recognized as the father of the modern strategy field His work has also re-defined thinking about competitiveness, economic development, economically distressed urban communities, environmental policy, and the role of corporations in society. Reference: www.wikipedia.com
- 4. THE BASIC PRINCIPLE BUSINESS + SOCIETY + ENVIRONMENT
- 5. “ r o l e “ BUSINESS “INTERDEPENDENT”
- 8. FOUR PREVAILING JUSTIFICATION FOR CSR
- 9. FOUR PREVAILING JUSTIFICATION FOR CSR Moral Obligation - arguing that companies have a good duty to be good citizens. (i.e honest in filing financial statements and operating within the law, moral considerations are easy to understand and apply)
- 10. FOUR PREVAILING JUSTIFICATION FOR CSR Sustainability - companies should operate in ways that secure long-term economic performance by avoiding short-term behavior that is socially detrimental or environmentally wasteful - appeals to enlightened self-interest, often provoking the so- called triple bottom line to economic, social, and environmental performance.
- 11. FOUR PREVAILING JUSTIFICATION FOR CSR License to Operate - This approach fosters constructive dialogue with regulators with local citizenry and activists.
- 12. FOUR PREVAILING JUSTIFICATION FOR CSR Reputation - This approach fosters constructive dialogue with regulators with local citizenry and activists - Often leads to high-profile cause-related marketing campaigns
- 13. FOUR PREVAILING JUSTIFICATION FOR CSR Reputation - This approach fosters constructive dialogue with regulators with local citizenry and activists - Often leads to high-profile cause-related marketing campaigns
- 14. THE VALUE CHAIN ANALYSIS
- 15. LOOKING INSIDE OUT: MAPPING THE SOCIAL IMPACT OF THE VALUE CHAIN The “value chain” depicts all the activities a company engages in while doing business. It can be used as a framework to identify the positive and the negative social impact of those activities. These “inside-out” linkages may range from hiring and layoff policies to greenhouse gas emission, as partial list.
- 16. “…when a company uses the value chain to chart all the social consequences of its activities, it has, in effect created an inventory of problems and opportunities – mostly operational issues – that need to be investigated, prioritized, and addresses. In general, companies should attempt to clear away as many negative value-chain social impacts as possible. Some company activities will prove to offer opportunities for social and strategic distinction.
- 18. CSV (Creating Shared Value) originates from an article penned by Harvard Professor Michael Porter and Harvard Kennedy School of Government Senior Fellow Mark Kramer. The authors presented the concept of CSV in a 2006 Harvard Business Review article, and detailed it further in a January 2011
- 19. LOOKING OUTSIDE IN: SOCIAL INFLUENCES ON COMPETITVENESS In addition to understanding the social ramifications of the value chain, effective CSR requires and understanding of the social dimensions of the company’s competitive contest – the “outside –in” linkages that affect its ability to improve productivity and execute strategy. These can be understood using the diamond framework, which shows how the conditions at a company’s locations (such as transportation infrastructure and honestly enforced regulatory policy) affect its ability to compete.
- 20. Entrep_CSR vs CSVCreating Shared Value_2012.xspf
Editor's Notes
- Proponents of CSR have used four arguments to make their case: Moral Obligation – arguing that companies have a good duty to be good citizens.(i.e honest in filing financial statements and operating within the law, moral considerations are easy to understand and apply) Sustainability – companies should operate in ways that secure long-term economic performance by avoiding short-term behavior that is socially detrimental or environmentally wasteful - appeals to enlightened self-interest, often provoking the so-called triple bottom line to economic, social, and environmental performance. License-to-Operate –This approach also fosters constructive dialogue with regulators with, local citizenry, and activists . Reputation –if often leads to high-profile cause-related marketing campaigns.
- Proponents of CSR have used four arguments to make their case: Moral Obligation – arguing that companies have a good duty to be good citizens.(i.e honest in filing financial statements and operating within the law, moral considerations are easy to understand and apply) Sustainability – companies should operate in ways that secure long-term economic performance by avoiding short-term behavior that is socially detrimental or environmentally wasteful - appeals to enlightened self-interest, often provoking the so-called triple bottom line to economic, social, and environmental performance. License-to-Operate –This approach also fosters constructive dialogue with regulators with, local citizenry, and activists . Reputation –if often leads to high-profile cause-related marketing campaigns.
- Proponents of CSR have used four arguments to make their case: Moral Obligation – arguing that companies have a good duty to be good citizens.(i.e honest in filing financial statements and operating within the law, moral considerations are easy to understand and apply) Sustainability – companies should operate in ways that secure long-term economic performance by avoiding short-term behavior that is socially detrimental or environmentally wasteful - appeals to enlightened self-interest, often provoking the so-called triple bottom line to economic, social, and environmental performance. License-to-Operate –This approach also fosters constructive dialogue with regulators with, local citizenry, and activists . Reputation –if often leads to high-profile cause-related marketing campaigns.
- Proponents of CSR have used four arguments to make their case: Moral Obligation – arguing that companies have a good duty to be good citizens.(i.e honest in filing financial statements and operating within the law, moral considerations are easy to understand and apply) Sustainability – companies should operate in ways that secure long-term economic performance by avoiding short-term behavior that is socially detrimental or environmentally wasteful - appeals to enlightened self-interest, often provoking the so-called triple bottom line to economic, social, and environmental performance. License-to-Operate –This approach also fosters constructive dialogue with regulators with, local citizenry, and activists . Reputation –if often leads to high-profile cause-related marketing campaigns.
- Proponents of CSR have used four arguments to make their case: Moral Obligation – arguing that companies have a good duty to be good citizens.(i.e honest in filing financial statements and operating within the law, moral considerations are easy to understand and apply) Sustainability – companies should operate in ways that secure long-term economic performance by avoiding short-term behavior that is socially detrimental or environmentally wasteful - appeals to enlightened self-interest, often provoking the so-called triple bottom line to economic, social, and environmental performance. License-to-Operate –This approach also fosters constructive dialogue with regulators with, local citizenry, and activists . Reputation –if often leads to high-profile cause-related marketing campaigns.
- Proponents of CSR have used four arguments to make their case: Moral Obligation – arguing that companies have a good duty to be good citizens.(i.e honest in filing financial statements and operating within the law, moral considerations are easy to understand and apply) Sustainability – companies should operate in ways that secure long-term economic performance by avoiding short-term behavior that is socially detrimental or environmentally wasteful - appeals to enlightened self-interest, often provoking the so-called triple bottom line to economic, social, and environmental performance. License-to-Operate –This approach also fosters constructive dialogue with regulators with, local citizenry, and activists . Reputation –if often leads to high-profile cause-related marketing campaigns.
- Proponents of CSR have used four arguments to make their case: Moral Obligation – arguing that companies have a good duty to be good citizens.(i.e honest in filing financial statements and operating within the law, moral considerations are easy to understand and apply) Sustainability – companies should operate in ways that secure long-term economic performance by avoiding short-term behavior that is socially detrimental or environmentally wasteful - appeals to enlightened self-interest, often provoking the so-called triple bottom line to economic, social, and environmental performance. License-to-Operate –This approach also fosters constructive dialogue with regulators with, local citizenry, and activists . Reputation –if often leads to high-profile cause-related marketing campaigns.