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Vodaphone

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vodaphone

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Vodaphone

  1. 1. Project report on Advantage and Disadvantage of Vodafone Essar Ltd.
  2. 2. MBA
  3. 3. Summary  Vodafone is one of the biggest cellular networks in the world, offering services in over 30 different countries and holding 340 million subscribers in its top markets. Needless to say many heads are facing towards them when financial reports emerge, and the latest one brings some interesting information to the table.  While Vodafone is huge, their numbers aren’t always as impressive as their fame. The quarter ending on June 30th shows an overall 4.5% drop in revenue when compared to last year’s same quarter; revenue decreased from €14,007 million to €13,377 million.  In Europe, Vodafone has managed to stay stable despite lower roaming fees. Germany, Spain and Italy have seen increases of 1.6%, 1.3% and 1.2%, relatively. Meanwhile, things are not looking as good in Germany,  Things are also looking grimmer in terms of the number of subscribers. Vodafone did add 26,000 contract subscribers, but they also lost 249,000 prepaid users.  Vodafone seems to be having problems in multiple areas, but things are looking pretty good in others. In general, we say there is not much to worry about yet.
  4. 4. Its Existence  The evolution of Vodafone started in 1982 with the establishment of the Racal Strategic Radio Ltd subsidiary of Racal Electronics, the UK's largest maker of military radio technology, which formed a joint venture with Millicom called 'Racal', which evolved into the present day Vodafone.  On 16 September 1991, Racal Telecom was demerged from Racal Electronics as Vodafone Group, with Gerry Whent as its CEO.  In July 1996, Vodafone acquired the two thirds of Talkland it did not already own for £30.6 million. On 19 November 1996, in a defensive move, Vodafone purchased Peoples Phone for £77 million, a 181 store chain whose customers were overwhelmingly using Vodafone's network. In a similar move the company acquired the 80% of Astec Communications that it did not own.
  5. 5. Advantages Its help to do works easy while using its mobile networks. Fastest network of mobile as well as internet. Easy to manage number of works while using a single network. Providing them different plan and scheme to save their time and money too. Completing the customer satisfactions by giving them appropriate service on time.
  6. 6. Limitations
  7. 7. Services and Scheme Service  Vodafone provides solutions that help growing companies face the challenges of today and prepare for the future.  Vodafone helps businesses that cater to a pan-India audience, bring their communication systems on par with global standards.  Vodafone’s range of total communication solutions are designed to meet the unique needs of Government organisations.  Prepaid Online Recharge Scheme  Vodafone cuts mobile data rates in offer with data benefits up to 67 percent.  Launches mpesa witch is easy to eases the online payment.  Vodafone rolls out 4G sim pre-booking.  Vodafone unlimited STD plans in all circles.
  8. 8. Conclusion  Vodafone uses the capabilities of the mobile phone to bring value to both developing and developed economies. The impact of mobile technology on developed markets over recent years has been immense and has focused on providing added value to customers through new and improved functions and features. By comparison, the impact of technology on emerging markets such as Kenya has provided a real lifeline both to individuals and to small businesses. The mobile phone has helped economic development in emerging economies. With growth in the provision of mobile phones, Vodafone has enabled great improvements in facilitating the flow of money and information, which is vital for economic growth.

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