A presentation given at North Carolina State University regarding how scientists, early in their careers, can take advantage of the online tools available today to build reputation, make his/her activities/data/opinions discoverable and how AltMetrics may impact them in the future.
Automating Google Workspace (GWS) & more with Apps Script
Online social networking for the sciences and how an average scientist makes himself visible
1. Online Social Networking for
the Sciences:
How an Average Scientist
Makes Himself Visible
Antony Williams
NCSU, October 5th 2013
2. Visibility Means Discoverability
• Does a Social Profile matter?
• You are visible, when you share your skills,
experience and research activities by:
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Establishing a public profile
Getting on the record
Collaborative Science
Demonstrating a skill set
Measured using “alternative metrics”
Contributing to the public peer review
process
3. The world of the online CV
• CVs and resumes are mainstream
• Re.vu
• LinkedIn Profile
• Your blog page
• Remember Google represents your
activities and can represent your CV
too….
6. CAUTION! Separate Personal
from Professional
• We all know the stories of the “pictures that
shouldn’t have made it online!”
• FaceBook is probably best kept “personal”
7. Scientists are “Quantified”
• Scientists are quantified
• Stats are gathered and analyzed
• Employers can find them, tenure will
depend on them, and these already
happen without your participation
• Scientists Impact Factors, H-index and
many other variants.
15. Your Profile as a Scientist
• If you are an active scientist – i.e. already
published, active researcher, generator of
data, early, mid- or late career there is
lots to do!
• If you are a junior scientist the benefits of
investing time now will provide a strong
foundation for your future!
• So what do I do??
16. Maybe you should be a
brand?
• If you are going forth into the social
network adopt a “brand name” throughout
the network
• Search Google for your “brand name”
• Choose a unique brand or be yourself
BRAND: Collabchem, ChemConnector
YOURSELF: egonwillighagen, joergwegner
18. Enabled by
• Persistent unique digital identifier
• Integrates to workflows such as
manuscript and grant submission
• Supports automated linkages with your
professional activities
19. An Online Profile
• Methods of sharing science online include:
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Wikis or blogs
Slideshare for presentations
YouTube for videos
Flickr, Wikimedia etc. for images
ChemSpider for chemistry
GoogleDocs for data
Google Scholar Citations for citations
Microsoft Academic Scholar for papers
20. Blogs are for Stories and
Detail
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A blog is your voice
Communicate and engage the community
Ask for help, share your skills, collaborate
Blogging, in general, is your most
important voice in the social network.
• Commit to a position and be honest
• They can be free or paid – I use
Wordpress
23. ScientistsDB
• Write your OWN article on ScientistsDB
• It is a community-policed site but it is “your”
page
• An article, once approved by the community,
can, in theory, be moved to Wikipedia if you
meet the notability criteria
• All content is licensed under standard CCBY-SA 3.0 licensing provided by Wikipedia
24. Are you a-tweeting on
Twitter?
• 140 characters to connect and communicate
• Use your “brand name” on Twitter – it has
high frequency here…
• Greatest value for me – bite-sized nuggets
into information of interest and leading
people into information I wish to share
including my posts, my activities
• Faster responses than email commonly!
25. Are you LinkedIn Yet? You
should be
• LinkedIn for “professionals”
• Expose work history, skills, your professional
interests, your memberships – your profile
WILL be watched!
• Who you are linked to says a lot about who
you are. Get Linked to people in your
domain.
• Professional relationships rather than just
friendships. FaceBook-it for friends
29. Are you sharing your slides
online?
• Slideshare to host, expose and share your
presentations, publications, posters and
videos (subject to copyright you might have
transferred!)
http://www.slideshare.net/
• Register for an account and retain your
branding! Keep your online brand consistent
32. Social Media Tools Feed
Each Other
• Plugins and connectors integrate your
activities across the social media platforms
• Expose your Tweeting and your Slideshare
presentations directly on LinkedIn.
• Plug-ins allow your tweets and presentations
to be automagically displayed on LinkedIn
35. Places to Share Videos
• There are other sites for you to share
your videos online as a scientist
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YouTube
SciVee
Vimeo
Slideshare
36. Be Aware of Licensing
• Your blog, your YouTube video, your
Slideshare, presentations, your Flickr
photos, all represent your creative work
• Use licenses to protect and share your work
• Creative Commons licenses are
recommended
• Be aware of copyright transfer and what
rights you give away
37. Share/Manage Your
Publications
• Where do you “manage your publications”?
• Share your “activities” with the community
• My publications/slides/videos are my CV on
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My Blog
On LinkedIn
On SlideShare
On Researchgate
On Academia.edu
43. Share Science!!! Not Just
Yourself
• Become a community contributor to science
• Share your expertise in the new world of
openness
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Share your code
Share your data and your model
Share your Figures
Contribute to Wikis – Wikipedia and others
Become an Open Notebook Scientist
58. Social Networking for
Scientists
• The representation of YOU on the web is
going to become increasingly important…
• Engagement and participation is a
choice…
• Consider the value to both you and to
your community regarding contribution
• Open Data, Curations, Annotations etc.