1. Designing UX of a !
Job Search App!
(@ a Technology Startup)
Company Confidential
3. Company Confidential
Timeline
1.5 months
My Role
UX Designer &
Brand Planner
User Centered Design Methods Applied:
Team
2 UX Designers,
1 Digital Manager
Client
Startup
Understanding
Startup’s !
User Experience
& Business Goals
User Research!
Persona
Market
Research
Feature Ideation
Brainstorming
Sketching & Internal & !
Prototyping
Wireframing
Client Reviews
4. Client’s Ask- User Experience & Business Goals
Mission Statement- “Make Job Search Easy and Stress-free”
Company Confidential
Give users a sense of control and empowerment, don’t
force them into a pre-defined workflow but rather offer
flexibility to work on different job search aspects
Have the users use the app across 2 devices at the minimum
and make complex resume making & editing functions
available across different devices and channels
Have users engaged through possible gamification, and
reinforce a positive behaviour
1 Provide Empathy to Job Seekers and a
design an app which feels like a
personal job concierge service
2 Make the Use of App Seamless Across
all the Devices
3 Engage Users on a Continuous Basis
8. Key User Research & Persona
-She often feels down, confused, lonely or
overwhelmed by job search.
-Needs an overall game plan for job search.
-Needs expert advice on how to make effective
resumes, Linkedin profiles, & cover letters.
Company Confidential
Alisa Jason
Digital Marketing Strategist,
32yrs, Returning Parent
IT Operations Leader,
40yrs, Ex-Veteran
-He is not markedly down, lonely or overwhelmed.
His challenge is that it’s been a long time since
he’s looked for a job (and really, never has looked
for one as he was actively recruited by his current
company)
-Jason needs an overall guidance on where to
even begin.
!
Bill
Strategy and Operations,
28yrs, Recent Graduate
-Bill needs to build a plan that can help him take
an aggressive run at marketing agency-based
jobs that have broad strategy and operations
positions
- Since he is just out of school, he is not very
proficient with social media and needs a plan that
can harness the power of social media and help
him uncover newer opportunities, find people to
approach, and market himself as a high performer
and thought leader in the strategy and operations
field.
-He also needs to shift his resume / LinkedIn
profile and cover letter to better showcase his
broad strategy and operations background.
10. Collaborative Design Workshop
Company Confidential
Collaborative Design Workshop helped
the clients to put down their UX thoughts
into actionable UX themes & items.
11. Brainstorming What The User Experience of the App
e.g. The app has to feel as if
its a conversation between
the user and the system.
Company Confidential
I arranged brainstorming sessions with
the client to understand the sense of
purpose that they wanted the app to
convey. Everyone participated eagerly
and I grasped some concepts through
rough sketches.
12. Brand Positioning - What We Heard
For positioning themselves as a brand, these are few adjectives we started working off of to create a
compelling user experience.
RELEVANT
GIVES MOMENTUM
Company Confidential
TIMELY
ACTIONABLE
UNDERSTANDING
14. Moves
“Seeing your everyday life in a
new way can motivate you to
move more.”
Timeline tracking by location
and activity.
15. Melon
“Understood Self. Melon
Provides Personalized Insights.”
Bite sized tips to help
improve mood.
Insights compile into mood
lifting leaderboard.
16. Stop, Breathe & Think
Encourages daily mood check-ins by tracking progress and visualizing improvement.
17. Keynote for iOS
Complex mobile editing made
simpler through templates.
18. Earnest
1
2
3
Onboarding starts simple. Very different
experience from typical loan application.
!
Once the user has specified intent, they
connect with LinkedIn for easier approval.
https://www.meetearnest.com/
19. Argus
At a glance, honeycomb
dashboard allows for quick
snapshot as well as history view.
App icon displays
number of steps
taken that day.
Social feed shows friends activity.
Find friends through iOS contacts,
Facebook & Twitter.
20. Happier
Focus on sharing & feed. New challenges everyday.
Displays the number of users that
have already “enjoyed” a course
21. FitBit
“Small steps. Big impact. The
Path to a healthier lifestyle
starts with one step.”
Find groups that
match your goals.
Find Friends feature pulls
contacts from your phone that are
already connected with Fitbit.
22. Lose It!
At a glance dashboard Create/join support groups Group challenges
23. Betterment
Immediately engages
user with a simple
question.
Displays preview of
account management
behind initial
questionnaire
25. Freezing Functional Requirements List of System Modules
Company Confidential
Prioritizing the functional
requirements under bucketed
modules
26. Designing the Minimum Viable Product
Company Confidential
Following agile scrum to build
the product.
Prioritizing the MVP
(minimum viable product)
feature list
27. Sketching and Brainstorming the UX & UI Elements for a Module
‘Must haves’, ‘nice to haves’,
& ‘could to haves’ feature list
ideations
Company Confidential
Laying out the UI elements
Prioritizing the feature list
28. Tracking the Team’s Sentiments Across the Project Lifecycle
Company Confidential
29. Mapping & Designing the User Journey/User Flow
Company Confidential
User journey across the
different screens and
experiences of using the app.
30. Wireframes
(Tablet & Mobile)
Onboarding
Getting Job Matches
Job Application Game Plan
Company Confidential
32. FaceForward Login
Sign-Up
Step 2:
Register: Signup using
in Linkedin
Or enter
Email Address
Enter password
Signup
Step 1:
Upload your resume:
33. Hi Alissa! Ready to put your best face forward?
Gut Check Get Job Matches
You > Motivation > Personal Preferences
looking for employment
I am currently
as a Digital Marketing Strategist
role and
I
have been looking for a while
which is making me
feel nervous|
Nervous Confused Overwhelmed
Excited Looking forward to Confident
Other _______________________
Why? With us, its personal. We don’t share your data with anyone. This just helps us
to customize your experience at Face Forward and let you be at peace.
Next is Work
Next
34. Hi Alissa! Ready to put your best face forward?
Gut Check Get Job Matches
You > Motivation > Personal Preferences
looking for employment
I am currently
as a Digital Marketing Strategist
role and
I
have been looking for a |
and I am
have been looking for a while
just looking
was laid off
want to explore more options
Why? With us, its personal. We don’t share your data with anyone. This just helps us
to customize your experience at Face Forward and let you be at peace.
Next
35. Explore Career Paths
Matches See All
Startup
Culture
Human
Factors
Engineer
Art
Director
Relevant to your current
role
Requires PhD
Limited
opportunities
Predicted 20%
growth by
2022
4 Common
Connections
Business
Intelligence
Analyst
$ compensation
growth
Bioinformatics
Scientists
!
Software
Developer
opportunities near me
GUT CHECK
38. * Design or create graphics to meet specific commercial or promotional needs, such as
packaging, displays, or logos. May use a variety of mediums to achieve artistic or
decorative effects.
* Create designs, concepts, and sample layouts based on knowledge of layout principles
and esthetic design concepts.
* Determine size and arrangement of illustrative material and copy, and select style and size
of type.
* Develop graphics and layouts for product illustrations, company logos, and Internet
websites. Prepare illustrations or rough sketches of material, discussing them with clients
or supervisors and making necessary changes.
Knowledge Breakdown
Art Directors
Summary
Yearly Wage Hourly Wage
90% of workers earn less &10% earn more
50% of workers earn less and 50% earn more
10% of workers earn less and 90% earn more
Social connections:
John Smith
Creative Director
at Arnold Worldwide
Jane Doe
Creative Manager
at Etsy
Similar Titles in this Field:
Design Director Senior Art Director Production Manager
Tools and Technologies
You have 3 Skills You are missing 5 Skills
- Adobe Systems Adobe InDesign - MAXON CINEMA 4D
- Adobe Systems Adobe Illustrator
- Adobe Photoshop
- Adobe ImageReady
+ Drupal
+ HTML
+ Quark software
Soft Skills
Sales and Marketing Complex Problem Solving Fluency of Ideas
Knowledge of principles and methods for showing, promoting, and selling products or services. This
includes marketing strategy and tactics, product demonstration, sales techniques, and sales control
Employment Trends
Year: 2022
Growth: 20%
Estimated Job Openings: 487,800
Projected Annual Openings: 13, 470
Green Occupation
Salary Trends
Education Requirement
77% Bachelor’s Degree 17% Masters Degree 4% Associate
150,800$
100,800$
58,600$
Are you interested in this role? No Yes!
GUT CHECK
39. Hi Alissa! Ready to put your best face forward?
Next
Gut Check Get Job Matches
You > Motivation > Personal Preferences
I am currently
looking for employment
as a Digital Marketing Strategist
role and
I
which is making me
about my job search.
nervous, and overwhelmed
Allright, lets get going then.
have been looking for a while
40. Hi Alissa! Ready to put your best face forward?
Gut Check Get Job Matches
You > Motivation > Personal Preferences
My motivation behind looking for a new job is
I want a salary raise and promotion
Some things & companies I feel passionate for are
Google, Uber, non-profit organizations, fitness
Some things I would not want in my new job are
travel, relocation, non-flexible work hours
Skip Next
41. Hi Alissa! Ready to put your best face forward?
Gut Check Get Job Matches
You > Motivation > Personal Preferences
Role
Location
Selfie
Salary
Your goal:
Digital Marketing Strategist
Junior
Marketing
Producer
Senior
Digital
Strategist
Enter Zip Codes, Cities or States to search
Ready to re-locate
60k Current: 70, 000$ 80k
42. iPad 8:08 AM 75%
GUT CHECK Selfie- See Yourself Over Time
Selfie Tell Us About Yourself
Skills Education Work Experience Publications Certifictions Goals Interests What they say What you say Preferences
Show Job Matches
PHP
Ruby on Rails
jQuery
SQL
Summary Lorem ipsum dolor sit
amet, usu fastidii posidonium re-formidans
in, ne vix impedit inve-nire
gloriatur. Cu his sumo par-tiendo.
44. iPad 8:08 AM 75%
“Alisa has exceptional communication
skills. Lorem ipsum dolor sit amet, usu
fastidii posidonium reformidans in, ne vix
impedit invenire gloriatur. Cu his sumo
partiendo.” - John Doe, Company 2
Communication Skills:
You Say: They Say:
What they say
“Lorem ipsum dolor sit amet, usu fastidii posidonium
reformidans in, ne vix impedit invenire gloriatur. Cu his
sumo partiendo.” - Jane Doe, Company 1
Add?
“Lorem ipsum dolor sit amet, usu fastidii posidonium
reformidans in, ne vix impedit invenire gloriatur. Cu his
sumo partiendo.” - Jane Doe, Company 3
SELFIE
Selfie- What They Say
45. iPad 8:08 AM 75%
Tell Us About Yourself
Q: Where do you want to be 3 years from now?
Skills I Want to Learn in Future Causes I Care About
+
Amyotrophic lateral sclerosis (ALS) Breast Cancer
Autism Clean Water WWF
+
Startup Culture People Management
Six Sigma Photoshop Coding
Companies You Would Love to Work at Careers I Would Love to Explore
Professional Photography Botany
+ +
User Experience Design
work motivation preference
Work Motivation Preferences
BACK
Selfie Tell Us About Yourself
46. iPad 8:08 AM 75%
Tell Us About Yourself
Q: Were you still working during Sept 2014 - Jan 2015?
Roles You Are Interested In Must Haves in Next Job
Skills Nice to Haves in Next Job
+
work motivation preference
Work Motivation Preferences
+
Promotion Salary Raise 90K+
Role- Senior Marketing Producer
Digital Media Strategist Social Media Strategist
AJAX Quark
HTML
Drupal
Add to skills?
Yes Remind Later
Sigma Analysis
Medical Insurance +
Work From Home Unlimited Vacation Time
Bring Your Pet International Travel
Art Director Add this role to your job search?
Yes Not now
+
BACK
Selfie Tell Us About Yourself
48. Havas
Media
Digital Media
Account Director
New York, NY, US
LevelUp
Social Media
Manager
Cambridge, MA,
US
Arnold
Digital Media
Strategist
Boston, MA, US
Fitbit
Email Marketing
Manager
Cambridge, MA,
US
Hubspot
Emerging Verticals
Marketing
Manager
Cambridge, MA, US
Digitas
Manager, Social
Content
Boston, MA, US
great match
excellent match
very good match
good match
showing results 30 miles outside of New York
Exceeds your
salary requirements
fitness
oriented
Alisa
high level position
compared to your
experience
Filters
Beyond
Lead Digital
Strategist
New York, NY, US
Etsy
Product Manager:
Community
Brooklyn, NY, US
DASHBOARD
Matches See All
2 +
Job Match Map
49. Havas
Media
Digital Media
Account Director
New York, NY, US
Filter By
Digital Marketing Strategist
Social Media Strategist
Product Management
Project Manager
+ Add role
at least $40,000 No Limit
LevelUp
Social Media
Manager
Cambridge, MA,
US
Arnold
Digital Media
Strategist
Boston, MA, US
Fitbit
Email Marketing
Manager
Cambridge, MA,
US
Hubspot
Emerging Verticals
Marketing
Manager
Cambridge, MA, US
Digitas
Manager, Social
Content
Boston, MA, US
great match
excellent match
very good match
good match Exceeds your
salary requirements
fitness
oriented
Alisa
high level position
compared to your
experience
Beyond
Lead Digital
Strategist
New York, NY, US
Etsy
Product Manager:
Community
Brooklyn, NY, US
Matches See All
Roles I’m Following
Salary Range
Location
More
12 matches under
$40,000
Boston New York San
Francisco +
34 matches located
in San Francisco
2 +
Job Match Map
50. Search
Company Position Posted Date Social Connections Match
Company
Role
Location
Logo
Logo
Logo
Logo
Logo
Logo
Excellent
Great
Very
Good
Good
Fair
Poor
Jane Doe
currently works in marketing
Jane Doe
currently works in marketing
Jane Doe
currently works in marketing
Jane Doe
currently works in marketing
Company
Role
Location
Company
Role
Location
Company
Role
Location
Company
Role
Location
Company
Role
Location
July 14, 2014
June 21, 2014
June 21, 2014
June 19, 2014
June 4, 2014
July 15, 2014
showing results 30 miles outside of New York
Filters
Matches See All
2 +
Job Match Map- List View
51. lots of people work from home
free beer good leadership
Match Breakdown
motivation
work
preference
Position Details
Logo
Company
Role
Location
Posted Date
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget
dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, na-scetur
ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem.
Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate
eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis
eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi.
Aenean vulputate eleifend tellus.
Social connections:
John Smith
worked here 2008-2012
in accounting
GET STARTED WITH THESE STEPS NOW:
What people say about this company:
+ opportunities for travel
+ startup culture
hard to move up
limited vacation time
+ requires background in marketing
- job requires 5-8 years of work experience,
you have 4
- requires knowledge of HTML
+ located in Boston
+ in the advertising industry
+ within your salary range of $60k+
- non-profit
WHAT DO YOU THINK OF THIS MATCH?
Add to Job Queue
Jane Doe
currently works in marketing
Interested in pursuing this job?
Company in the news:
Nam quam nunc, blandit vel, luctus pulvinar, hendrerit id, lorem.
Maecenas nec odio et ante tincidunt tempus. Donec vitae sapien ut libero venenatis fau-cibus.
Nullam quis ante. Etiam sit amet orci eget eros faucibus tincidunt.
No Fine Enough Love It!
Resume
& Cover Letter
Networking Interviewing Considering
Offer
Applying
OR
Lorem Ipsum Lorem Ipsum
2 +
Job Match Detail
53. Opportunities to tap into
15 July
Thursday
4 days
from now
Digital Marketing for Startups:
Networking Event
13 Galleria Street,
Cambridge, MA.
Add to Calendar This event will you grow your marketing network
community and increase chances of getting a job.
See where you are at:
To Do
Start EY
Application
Did you follow up with JCrew’s recruiter?
Yes I will do
it now
Remind me
Need Help? How to follow up post interview
Set Reminder
To Match Map
1 +
later
SEE ALL
Etsy, Product Manager, Boston, MA
Logo
Google, Manager of Digital Operations
Logo
Hubspot, Emerging Verticals Marketing Manager
Logo
2 +
Dashboard
54. In progress
Submitted
DASHBOARD
Google, Manager of Digital Operations
Logo
Hubspot, Emerging Verticals Marketing Manager
Logo
Google, Manager of Digital Operations
Logo
Google, Manager of Digital Operations
Logo
Google, Manager of Digital Operations
Logo
Re-opened
Expired
2 +
Job Queue
55. iPad 8:08 AM 75%
Q: Have you heard back from Etsy?
Job
Details
Position
Match
Breakdown
Favorite
Job Status: Active
Activity
+ Log Activity
Met with hiring manager, Sarah Doe
7/24/14
Submitted Application
7/21/14
Application Start Date
7/14/14
OVERVIEW
Etsy Product Manager: Community
JOB QUEUE
To-Do
Resume & Cover Letter Connecting Submitting Interviewing Considering Offer
56. OVERVIEW Etsy Product Manager: Community
Connections Networking Advice
+ Add Contact
Events
John Smith
worked at Etsy
2008-2012
Jane Doe
Senior Software
Engineer at Etsy
+ Add Event
Attend INBOUND in Boston, MA
9/15/14
Aenean imperdiet.
Etiam ultricies nisi vel augue.
Aenean imperdiet.
Etiam ultricies nisi vel augue.
Aenean imperdiet.
Etiam ultricies nisi vel augue.
To-Do
Resume & Cover Letter Connecting Applying Interviewing Considering Offer
57. OVERVIEW Etsy Product Manager: Community
Q: Have you heard back from Etsy?
Materials
Application Status: Submitted
Resume Cover Letter
Application Advice
+
Aenean imperdiet.
Etiam ultricies nisi vel augue.
Aenean imperdiet.
Etiam ultricies nisi vel augue.
To-Do
Resume & Cover Letter Connecting Applying Interviewing Considering Offer
58. OVERVIEW Etsy Product Manager: Community
Interview Steps Peer Interview Experiences
Product Manager, Mountain View
Interview Details:
Interview Details – First step is a phone interview
with a random person (who in this case was using
some type of video conferencing system with a lot
of echo that disconnected a couple of times.)
Questions: 0) Tell us about yourself; 1
) What is the total bandwidth used by a gmail server?;
2) Discuss a non-technical product you've used.
What did you like about it? What would you improve?
3) The bounce rate on youtube videos is too high.
how would you improve it?
Interview Status: To be logged
Exceptional
Communication
Skills
Hands On
Software
Go-live
Experience
Case Study
Prep.
Exceptional Interview Skills
This job position requires that the candidate
get exceptional interview skills........
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Interview Tips
Rehearse and Record Jenny Tips: Lorem Ipsum
To-Do
Resume & Cover Letter Connecting Applying Interviewing Considering Offer
59. OVERVIEW Etsy Product Manager: Community
Average
Salary for
this job
100K
Key Takeaways Negotiation Tips
Salary Negotiation Tips for Google
Postpone salary negotiations until you're offered
the job. Let your potential employer decide
whether you're the right candidate, and then
talk about money. The same is true of raises.
Discuss a salary increase after you have your
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Lorem Ipsum Lorem Ipsum Lorem Ipsum
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Employee Experiences
Former Software Engineer in Mountain View,
California
Very comprehensive package, but if you have a
family there are better competition out there.
Also, my former country had way more benefits
at the same company and job than in the US.
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Expect minimum 90k with your current experience.
Cost of
Living:
High
Offers
Relocation
or Joining
Bonus
Cost of Living
Because this job is in the california area,
average cost of living is......
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To-Do
Resume & Cover Letter Connecting Applying Interviewing Considering Offer
60. iPad 8:08 AM 75%
OVERVIEW
Resume Tune-Up
Here’s a little something we thought could help you
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nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim.
Education
New York University, B.S. in Marketing
2005-2008
Experience
X
Company, Role
Dec 2011 - Current
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commodo ligula eget dolor. Aenean massa. Cum sociis natoque
X
penatibus et magnis dis parturient montes, nascetur ridiculus mus.
Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla
consequat massa quis enim.
Company, Role
June 2008 - Dec 2011
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commodo ligula eget dolor. Aenean massa. Cum sociis natoque
penatibus et magnis dis parturient montes, nascetur ridiculus mus.
Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla
consequat massa quis enim.
Skills
Digital Marketing
X
Don’t use abbrevations.
e.g. Mgr. of manager instead
Don’t use logos or fancy formatting
Don’t use headers and footers
Use an executive summary and
create a bulleted list of qualifications
Use keywords from the job desciption
Use an executive summary and create a ...
Start Resume Tune Up Start Cover Letter Tune Up
Resume & Cover Letter Connecting Applying Interviewing Considering Offer
61. iPad 8:08 AM 75%
OVERVIEW
Contact Information
This looks perfect!
Education
1 item needs your attention.
Professional Experience
6 items needs your attention.
Skills
3 skills may need updating to better match the job posting.
Publications
This section is missing.
1
6
3
Executive Summary
This is the right tone for the listing.
Resume Tune-Up
62. iPad 8:08 AM 75%
Contact Information
Education
Professional Experience
Skills
Digital Marketing
Lorem Ipsum
Lorem Ipsum
Lorem Ipsum
Lorem Ipsum
Publications
Resume Tune-Up
1
6
Executive Summary
Observation:
Etsy is requiring extensive
experience in social media
marketing.
Q: Would you like to change digital
marketing to social media
marketing?
Yes No
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Next
63. iPad 8:08 AM 75%
Contact Information
Education
Professional Experience
Skills
Social Media Marketing
Lorem Ipsum
Lorem Ipsum
Lorem Ipsum
Publications
Resume Tune-Up
1
6
Executive Summary
Observation:
Etsy requires a working
knowledge of front-end
development for this postion. You
have previously indicated that
you have moderate experience
working with HTML5.
Q: Would you like to add this skill to
your resume?
HTML5
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64. iPad 8:08 AM 75%
Contact Information
Education
Professional Experience
Resume Tune-Up
1
6
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes,
nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes,
nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim.
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Q W E R T Y U I O P
A S D F G H J K L Go
M B N V C Z X ?.
!,
.?123 .?123
65. iPad 8:08 AM 75%
OVERVIEW
Contact Information
This looks perfect!
Education
Professional Experience
Skills
Publications
This section is missing.
Executive Summary
This is the right tone for the listing.
Resume Tune-Up
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Re-score my
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66. iPad 8:08 AM 75%
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Education
New York University, B.S. in Marketing
2005-2008
Experience
Company, Role
Dec 2011 - Current
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massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec
quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim.
Company, Role
June 2008 - Dec 2011
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean
massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec
quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim.
Company, Role
June 2008 - Dec 2011
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massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec
quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim.
Skills
Digital Marketing
Strategic Thinking
Social Media Marketing
Loem ipsum
Proof Read
Re-score my
Resume
Export
Resume
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Finish
67. iPad 8:08 AM 75%
Etsy Product Manager: Community
OVERVIEW
Resume Cover Letter
Education
New York University, B.S. in Marketing
2005-2008
Experience
Company, Role
Dec 2011 - Current
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean
massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec
quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim.
Completed Resume Tune-up
7/15/14
Company, Role
June 2008 - Dec 2011
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean
massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec
quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim.
Skills
Digital Marketing
Edit
Copy Resume Link
Export
To-Do
Resume & Cover Letter Connecting Applying Interviewing Considering Offer
68. Added HTML5 to your skills
July 9, 2014
Met with John S. at Etsy
July 10, 2014
Received feedback on your interview
at Spotify
July 12, 2014
Reviewed your portfolio with
Amy G.
July 19, 2014
Attend INBOUND in Boston, MA
September 15, 2014
Sent application to Facebook
9:43 am, Today
Trajectory Summary
Add to Calendar
Search
DASHBOARD
You’ve expanded your reach Improved your match Mastered strategy
69. Search
DASHBOARD
# of jobs applied to:
12
Trajectory Summary
Improved your resume Interview Skills
Logging your job search Cover Letter
B+
Follow Up
You’ve expanded your reach Improved your match Mastered strategy
70. AT&T 11:56 AM
DASHBOARD
Goal: Digital Marketing Strategist
Matches See All
showing results 30 miles outside of New York
Filters
Alisa
Havas Media
Digital Media Account
Director
New York, NY, US
Beyond
Lead Digital
Strategist
New York, NY, US
Arnold
Digital Media
Strategist
Boston, MA, US
Fitbit
Email Marketing
Manager
Cambridge, MA,
US
Etsy
Product Manger:
Community
Brooklyn, NY, US
high level position
compared to your
experience
fitness
oriented
LevelUp
Social Media
Manager
Cambridge, MA,
US
Hubspot
Emerging Verticals
Marketing
Manager
Cambridge, MA, US
Digitas
Manager, Social
Content
Boston, MA, US
71. AT&T 11:56 AM
Filter By
Roles I’m Following
Digital Marketing Strategist
Social Media Strategist
Product Management
Project Manager
+ Add role
Salary Range
at least $40,000 No Limit
Location
More
12 matches under
$40,000
Boston New York San
Francisco +
34 matches located
in San Francisco
72. AT&T 11:56 AM
MATCH MAP
Position Details
Logo
Company in the news:
Nam quam nunc, blandit vel, luctus pulvinar, hendrerit id, lorem.
Maecenas nec odio et ante tincidunt tempus. Donec vitae sapien ut
libero venenatis faucibus. Nullam quis ante. Etiam sit amet orci eget
eros faucibus tincidunt.
Match Breakdown
Company
Role
Location
Posted Date
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commodo ligula eget dolor. Aenean massa. Cum sociis natoque pena-tibus
et magnis dis parturient montes, nascetur ridiculus mus. Donec
quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla
consequat massa quis enim.
Read More
Social connections:
John Smith
worked here 2008-2012 in accounting
Jane Doe
currently works in marketing
What people say about this company
lots of people work from home
free beer good leadership
hard to move up
limited vacation time
passion
work
preference
+ opportunities for travel
+ startup culture
+ requires background in marketing
- job requires 5-8 years of work experience,
you have 4
- requires knowledge of HTML
+ located in Boston
+ in the advertising industry
+ within your salary range of $60k+
- non-profit
Job Tracker
What do you think of this match? Like it?
No. It’s fine. Love it!
Interested in this postion?
Get started by tuning up your resume to fit the job.
Add to Job Queue
Resume
& Cover Letter
Networking Interviewing Considering
Offer
Applying
73. AT&T 11:56 AM
Q: Have you heard back
from Etsy?
Position
Job Status: Active
Activity
Job
Details
Match
Breakdown
Met with hiring manager, Sarah Doe
7/24/14
Submitted Application
7/21/14
Application Start Date
7/14/14
Etsy
Product Manager: Community
To-Do
Favorite
+ Log Activity
OVERVIEW
74. AT&T 11:56 AM
Etsy
Product Manager: Community
Resume Cover Letter
Completed Resume Tune-up
7/15/14
Edit Copy Resume Link Export
Education
New York University, B.S. in Marketing
2005-2008
Experience
Company, Role
Dec 2011 - Current
Lorem ipsum dolor sit amet, consectetuer
adipiscing elit. Aenean commodo ligula eget dolor.
Aenean massa. Cum sociis natoque penatibus et
magnis dis parturient montes, nascetur ridiculus
mus. Donec quam felis, ultricies nec, pellentesque
eu, pretium quis, sem. Nulla consequat massa quis
enim.
Company, Role
June 2008 - Dec 2011
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adipiscing elit. Aenean commodo ligula eget dolor.
75. AT&T 11:56 AM
Etsy
OVERVIEW
Product Manager: Community
Connections
+ Add Contact
John Smith
worked at Etsy
2008-2012
Events
+ Add Event
Attend INBOUND in Boston, MA
9/15/14
Jane Doe
Senior Software
Engineer at Etsy
Networking Advice
Aenean imperdiet.
Etiam ultricies nisi vel augue.
76. AT&T 11:56 AM
Etsy
OVERVIEW
Product Manager: Community
Q: Have you heard back
from Etsy?
Materials
Application Status: Submitted
Resume Cover Letter +
Application Advice
Aenean imperdiet.
Etiam ultricies nisi vel augue.
77. AT&T 11:56 AM
OVERVIEW
Etsy
Product Manager: Community
Interview Steps
Interview Status: To be logged
Exceptional
Communication
Skills
Hands On
Software
Go-live
Experience
Case Study
Prep.
Past Interview Experiences
Product Manager, Mountain View
Interview Details:
Interview Details – First step is a phone interview
with a random person (who in this case was using
some type of video conferencing system with a lot
of echo that disconnected a couple of times.)
Interviewing Tips
Jenny Tips: Lorem Ipsum
78. AT&T 11:56 AM
Etsy
OVERVIEW
Product Manager: Community
Negotation
Expect minimum 90k with your current experience.
Cost of
Living:
High
Negotation Tips
Average
Salary for
this job
100K
Offers
Relocation
or Joining
Bonus
Salary Negotiation Tips for Google
Postpone salary negotiations until you're offered
the job. Let your potential employer decide
whether you're the right candidate, and then
talk about money. The same is true of raises.
Discuss a salary increase after you have your ...
Former Experiences
Former Software Engineer in Mountain View,
California
Very comprehensive package, but if you have a
family there are better competition out there.
Also, my former country had way more benefits
at the same company and job than in the US.
79. AT&T 11:56 AM
Resume Tune-Up
Contact Information
This looks perfect!
Education
1 item needs your attention.
Professional Experience
6 items needs your attention.
Skills
3 skills may need updating to better match
the job posting.
Publications
This section is missing.
Executive Summary
This is the right tone for the listing.
1
6
3
80. AT&T 11:56 AM
Resume Tune-Up
Skills
Digital Marketing
Lorem Ipsum
Lorem Ipsum
Lorem Ipsum
Observation:
Etsy is requiring extensive experience
in social media marketing.
Lorem Ipsum
Lorem Ipsum
Lorem Ipsum
Lorem Ipsum
Q: Would you like to change digital
marketing to social media marketing?
Yes No
Next
81. AT&T 11:56 AM
Resume Tune-Up
Skills
Lorem Ipsum
Lorem Ipsum
Lorem Ipsum
Lorem Ipsum
Observation:
Etsy requires a working knowledge of
front-end development for this postion.
You have previously indicated that you
have moderate experience working
with HTML5.
Q: Would you like to add this skill to your
resume?
HTML5
Next
82. AT&T 11:56 AM
Resume Tune-Up
Professional Experience 5
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adipiscing elit. Aenean commodo ligula eget
dolor. Aenean massa. Cum sociis natoque
penatibus et magnis dis parturient montes,
nascetur ridiculus mus. Donec quam felis,
ultricies nec, pellentesque eu, pretium quis,
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Q W E R T Y U I O P
A S D F G H J K
Z X C V B N M
L
123 space @ . return
83. AT&T 11:56 AM
Resume Tune-Up
Contact Information
This looks perfect!
Education
Professional Experience
Skills
Export
Publications
This section is missing.
Re-score my Resume Share
Resume
Proof Read
Edited 2 secs ago
Edited 10 secs ago
Edited 30 secs ago
Finish
84. AT&T 11:56 AM
Resume Tune-Up
Education
New York University, B.S. in Marketing
2005-2008
Experience
Company, Role
Dec 2011 - Current
Lorem ipsum dolor sit amet, consectetuer
adipiscing elit. Aenean commodo ligula eget dolor.
Aenean massa. Cum sociis natoque penatibus et
magnis dis parturient montes, nascetur ridiculus
mus. Donec quam felis, ultricies nec, pellentesque
eu, pretium quis, sem. Nulla consequat massa quis
enim.
Company, Role
June 2008 - Dec 2011
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adipiscing elit. Aenean commodo ligula eget dolor.
Export
Re-score my Resume Share
Resume
Proof Read
Finish
85. AT&T 11:56 AM
Explore
Software
Developers
Bioinformatics
Scientists
Startup
Culture
Business
Intelligence
Analyst
Art
Director
Relevant to
your current
role
! - Requires PhD
- Limited opportunities
Predicted
20%
growth by
2022 4 Common
Connections
Human
Factors
Engineers
and
Ergonomist
Matches See All
$ compensation growth opportunities near me
86. AT&T 11:56 AM
Art Director
Summary
* Design or create graphics to meet specific com-mercial
or promotional needs, such as packaging,
displays, or logos. May use a variety of mediums to
achieve artistic or decorative effects.
* Create designs, concepts, and sample layouts
based on knowledge of layout principles and esthet-ic
design concepts.
Knowledge Breakdown
Education Requirement
77% Bachelor’s Degree
17% Masters Degree
4% Associate
Tools and Technologies
You have 3 Skills
+ Drupal
+ HTML
+ Quark software
You are missing 5 Skills
- Adobe Systems Adobe InDesign
- Adobe Systems Adobe Illustrator
- Adobe Photoshop
- Adobe ImageReady
- MAXON CINEMA 4D
Soft Skills
Sales and Marketing Complex Problem Solving
Knowledge of principles and methods for showing, promot-ing,
and selling products or services. This includes market-ing
strategy and tactics, product demonstration, sales tech-niques,
and sales control
Employment Trends
Zip Code- 02143 National
Year: 2022
Growth: 20%
Estimated Job Openings: 487,800
Projected Annual Openings: 13, 470
Green Occupation
Salary Trends
90% of workers earn less &10% earn more
50% of workers earn less and 50% earn more
10% of workers earn less and 90% earn more
Social connections:
John Smith
Creative Director
at Arnold Worldwide
Jane Doe
Creative at Etsy
Similar Titles in this Field:
Design Director Senior Art Director Production 150,800$
100,800$
58,600$
Yearly Wage Hourly Wage
Like this role? Add to your job search?
Not Interested Yes
87. AT&T 11:56 AM
Q: Where do you want to
work 3 years from now?
Skills I want to learn in future
...
Amyotrophic lateral sclerosis (ALS) Breast Cancer
Autism Clean Water
...
work motivation preference
+
Professional Photography Botany
User Experience Design
+
Startup Culture People Management
Six Sigma Photoshop
Coding
Causes I Care About
+
Companies I wouldlove to work at
Careers I Would Love to Explore
... +
88. AT&T 11:56 AM
Q: Were you still working
during Sept’14 - Jan ‘15
Roles You Are Interested In
Digital Media Strategist Social Media Strategist
Add this role to your job search?
Yes Not now
AJAX Drupal Quark
Medical Work From Home Unlimited Vacation Time
preference
+
+
Art Director
Skills
+
Must Haves in Next Job
Promotion Salary Raise 90K+
Role- Senior Marketing Producer
Nice to Haves in Next Job
+
International Travel
work motivation
+
HTML
Add to your skills?
Yes Remind Later
+
...
...
89. AT&T 11:56 AM
ACTIVITY FEED
Trajectory Summary
You’ve expanded your
reach
Attend
INBOUND in
Boston, MA
September 15,
2014
Add to
Calendar
Sent application
to Facebook
9:43 am, Today
Reviewed your portfolio with
Amy G.
July 19, 2014
Improved your match Mastered strategy
Received feedback
on your interview
at Spotify
July 12, 2014
90. AT&T 11:56 AM
ACTIVITY FEED
Trajectory Summary
# of jobs applied to:
12 B+
Improved your resume Interview Skills
Cover Letter
Logging your job search
Follow Up
91. Thank You
Company Confidential
“Did you see the work sample
where I re-designed the west.edu
website?”