Here we take a look at a few ways in which historical weather data can help shape weather application ideas and features, rather than be hindered by the otherwise unpredictable nature of the market.

1. WHAT HISTORICAL WEATHER DATA CAN TELL DEVELOPERS:

2. What’s this about?
The life of the average app developer can be tough. Not only do you have to
contend with an ever-crowded application marketplace, but you also have to keep
abreast with an expanse of new technologies in order to offer up something fresh
for the market.
Here we take a look at a few ways in which historical weather data can help shape
weather application ideas and features, rather than be hindered by the otherwise
unpredictable nature of the market.
WHAT’S THIS ABOUT?

3. WHAT DOES IT TELL US?
There is a world of business implications for properly harnessed weather data:
The weather around the world is intrinsic to a plethora of business markets. And
where there is weather that affects the supply and demand of products, there is a
need to predict weather and the logistics of business to flex and fit to such weather
patterns.
Perfect examples of which include the extreme, such as where emergency supplies
must be shipped to certain regions. It may also include the everyday mundane,
such as the management of large retail companies that must factor in the
timeliness of deliveries that may span time zones, countries and continents (as well
as their associated weather changes).

4. WHAT DOES IT TELL US?
The future may be anything but predictable:
If there is one particularly important insight that past weather data can provide,
it’s that the future of weather is anything but reliable. Even over the course of
the last decade the average temperature around the world has risen in 94% of
the countries around the world, as well as global sea levels rising by about 3
millimetres each year (which is double the rate of the last few years of the 20th
century [World Meteorological Organization 2013]).
The foundations upon which the future generations rely:
Whilst the majority of weather app developers may focus in on serving up
weather predictions for the days and weeks ahead for western commutes or that
well deserved holiday, others focus in on crafting apps that can predict weather
disasters, or the immediate weather events thereafter.

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WHAT NOW?
What historical weather data can tell
developers