App Annie, in partnership with Kantar Retail, is excited to announce the release of its newest report exploring the state of retail mobile apps in the United Kingdom. This free report looks at how retail mobile apps and technology are reshaping the UK’s retail industry, along with emerging trends and opportunities.
Mobile users in Europe are increasingly turning to apps to do their shopping. In fact, mobile devices now account for around a quarter of total online retail sales in the UK and raked in £8 billion [USD$12 billion] in sales during this Christmas alone. Mobile is a crucial area of focus for both retail giants and new entrants. Learn about the challenges and opportunities ahead in the UK in our latest report.
Below are just some of the headlines in our free report:
The Top 25 Retailers & Apps From Retailers in the UK
The Need for Omni-Channel Strategies
The Future of Apps and In-Store Shopping
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App Annie & Kantar Retail: Top Retailers & the App Economy in the UK
Table of Contents
1. Mobile and the UK Retail Environment
● The Expanding Mobile Retail Market
● The Kantar Retail UK 25, 2014
● The Need for OmniChannel Strategies
2. Apps Driving the Mobile Revolution for Large Retailers
● Top Apps From the Kantar Retail UK 25
● Downloads by App Store and Device
3. Key Trends in Apps for Large Retailers
● Expanding Online Expertise to Apps
● Click and Collect Prominent in Grocery Apps
● The Convergence of Online and InStore Shopping
● Personalizing the Retail Experience
● The Future of Apps and InStore Shopping
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App Annie & Kantar Retail: Top Retailers & the App Economy in the UK
The Kantar Retail UK 25, 2014
The Top 25 B2C Retailers by 2014 UK Sales Revenue Across All Channels
Rank Retailer Primary Channel
1 Tesco Supermarket
2 Sainsbury’s Supermarket
3 ASDA Supermarket
4 Morrisons Supermarket
5 Marks & Spencer Department
6 Cooperative Group Supermarket
7 Alliance Boots Drug Store
8 Waitrose Supermarket
9 Amazon Pure Play Online
10 Dixons Carphone Consumer Electronics
11 Aldi Süd Discounter
12 Kingfisher (B&Q) DoItYourself
13 Next Apparel
14 Argos Consumer Electronics
15 Lidl Discounter
16 John Lewis Department Store
17 Spar UK Convenience
18 Primark Apparel
19 Magnet Homegoods
20 Iceland Supermarket
21 Arcadia Group1
Apparel
22 Musgrave Supermarket
23 Costcutter Supermarket
24 Debenhams Department
25 TJX Apparel
Source: Kantar Retail
1
Arcadia Group includes retail chains BHS, Burton, Dorothy Perkins, Evans, Miss Selfridge, Outfit, Topshop, Topman and
Wallis
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