How to use your Social Media in e-Marketing your Startup & running business in a professional way with 0 $ to gain more leads and increase your brand equity by Ahmed Refaat, Regional Consultant & Trainer at ArabNet Beirut 2017

1. Web Marketing From
Level 0 to Planning
Prepared by: Mr. Ahmed Refaat
Online Marketing Trainer- MENA
e-Marketing@windowslive.com
www.internetmarketing-art.com
00201001997405
00966567564518

2. Introduction to Online Marketing

3. Introduction to Online Marketing
o Internet Marketing : Using every possible online channel to market
your Idea / Product / Service.
o Internet Marketing = Web Marketing = Online Marketing = e-Marketing

4. Online Marketing Channels

5. Online Marketing Channels
SEO

6. Online Marketing Channels
Social Media

7. Online Marketing Channels
Online Ads

8. Online Marketing Channels
Directories
Submission

9. Online Marketing Channels
Forums Posting

10. Online Marketing Channels
Website / Portals

11. Online Marketing Channels
E-mail Shoots

12. Online Marketing Channels
Press Release
Advertising

13. Online Marketing Channels
Blog Advertising

14. Online Marketing Channels
White Paper
Advertising

15. Most Popular Social Media Platform

16. Most Popular Social Media Platform
o Facebook
o LinkedIn
o Twitter
o YouTube
o Google +
o Flickr
o Tumblr
o Pinterest
o Instagram
o VK

17. A Picture Is Worth A Thousand Words

18. Social Media Mix

19. Social Media Managing & Tracking

20. How to settle a Social Media Strategy
professionally

21. Social Media Content Plan

22. Advanced Searching on Social Media

23. How to use social networks in Business field

24. How to use social networks in Business field
o Look into each social media channel and determine which will work best
for your business
o Before deciding which social media channel to be active on, work out a
clear and implementable plan. Many people lose their business focus
while becoming social. It has a negative effective on the business due to
the time lost trying to come to terms with social media.
o Don’t get frustrated. Stick with it. Social media takes time and
an investment of your time over a sustained period in order to achieve
results.
o More Social Networks = More Branding = More Business

25. How to use social networks in Business field
o Look into each social media channel and determine which will work best
for your business
o Before deciding which social media channel to be active on, work out a
clear and implementable plan. Many people lose their business focus
while becoming social. It has a negative effective on the business due to
the time lost trying to come to terms with social media.
o Don’t get frustrated. Stick with it. Social media takes time and
an investment of your time over a sustained period in order to achieve
results.
o More Social Networks = More Branding = More Business

26. How to use social networks in Business field
o Professional Online Existence on Social Networks is a MUST
o Integrate Your Social Networks with your Offline Marketing Channels
o Push your Clients to get in touch with you through your online social
Networks
o Let your social Networks support your business by:
1- public relations 2-customer support
3-market research 4-brand marketing
5-promotions 6-sales
7-product development

27. What about your Online Presence ?

28. Web Trend 2017
o Smart Phones
o Rich Content
o New Social Media
o Online shopping
o Live
o B2H

29. AHMED REFAAT
e-Marketing@windowslive.com
www.internetmarketing-art.com
00201001997405
00966567564518