Ardath Albee

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I'm the CEO and a B2B marketing strategist for my consulting firm Marketing Interactions, Inc.. I've spent over 28 years in business management and marketing operations and use every bit of it to help my clients create customer-focused eMarketing and content strategies that produce more sales opportunities. It doesn't hurt that I'm a die-hard writer and storyteller. The way customers buy has been irrevocably changed by the Internet. By recognizing how buyers’ needs are evolving, I help companies to get closer to their customers by escalating their ability to communicate their differentiating value with effective, continuous, and consistent eMarketing and sales initiatives. Marketing ...

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2015 B2B Content Marketing Benchmarks, Budgets and Trends - North America by Content Marketing Institute and MarketingProfs

Content Marketing Institute • 9 years ago

Ardath Albee

Presentations

Content & Conversations

10 Steps to Launch a Content Marketing Strategy from Scratch

Demand Generation From the Outside In

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103 Genuine Marketing Thought Leaders

2015 B2B Content Marketing Benchmarks, Budgets and Trends - North America by Content Marketing Institute and MarketingProfs

The 4th Wave of Content Marketing: From Passive to Interactive

Top 30 Must Read Blogs about Content Marketing

Re-Invent the Future

JWT: 100 Things to Watch in 2014

Content, Context and Chaos - Robert Rose

Context, Baby! Context! User Journeys for Responsive Design

Content Marketing Rocks! 36 Tips from Rock Star Brands & Marketers