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THE VALUE OF 
UNIFIED COMMUNICATIONS 
& COLLABORATION IN HIGH-TECH 
Talent acquisition and retention has become a key differentiator for 
companies in the high-tech sector. According to Wainhouse Research, 
while each role and function within an organization has different needs, it 
is clear that high-tech companies that do invest in new Unified 
Communication & Collaboration services enable their teams to push into 
new frontiers to grow and prosper: 
EXECUTIVE MANAGERS 
Meeting in-person is important for certain situations but becomes nearly impossible to do it 
for every occasion, person, or group that requires executive engagement. It is much more 
common for this tightly-scheduled group to meet via audio conference with supporting 
documentation shared via web conferencing, or over high-quality video conferencing, 
which provides more personalized interaction and fosters closer relationships. 
ENGINEERS IN R&D 
MARKETING PERSONNEL 
For more information on how Arkadin helps simplify your communications, 
visit www.arkadin.com and blog.arkadin.com 
Source: 
$ 
Many high tech companies have multiple research labs, and agile development teams require 
constant/daily communication among engineers and management. Sharing research work is 
increasingly conducted through personal video calls, group audio calls, and webcasts. 
Personal video can be used, for example, to provide a view of development within an offsite lab 
or production line, eliminating the need for onsite oversight. 
Marketers employ group audio calls 
integrated with web conferencing, 
allowing all to “see what I see” including 
images, video, website tours, and project 
documents. Remote teams turn to video 
conferencing to promote a greater sense 
of community. And new product or service 
rollouts take days - versus weeks or 
months - when conducted via webcast 
where thousands of people can be 
informed and updated in one session.

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The Value of Unified Communications Collaboration in High Tech

  • 1. THE VALUE OF UNIFIED COMMUNICATIONS & COLLABORATION IN HIGH-TECH Talent acquisition and retention has become a key differentiator for companies in the high-tech sector. According to Wainhouse Research, while each role and function within an organization has different needs, it is clear that high-tech companies that do invest in new Unified Communication & Collaboration services enable their teams to push into new frontiers to grow and prosper: EXECUTIVE MANAGERS Meeting in-person is important for certain situations but becomes nearly impossible to do it for every occasion, person, or group that requires executive engagement. It is much more common for this tightly-scheduled group to meet via audio conference with supporting documentation shared via web conferencing, or over high-quality video conferencing, which provides more personalized interaction and fosters closer relationships. ENGINEERS IN R&D MARKETING PERSONNEL For more information on how Arkadin helps simplify your communications, visit www.arkadin.com and blog.arkadin.com Source: $ Many high tech companies have multiple research labs, and agile development teams require constant/daily communication among engineers and management. Sharing research work is increasingly conducted through personal video calls, group audio calls, and webcasts. Personal video can be used, for example, to provide a view of development within an offsite lab or production line, eliminating the need for onsite oversight. Marketers employ group audio calls integrated with web conferencing, allowing all to “see what I see” including images, video, website tours, and project documents. Remote teams turn to video conferencing to promote a greater sense of community. And new product or service rollouts take days - versus weeks or months - when conducted via webcast where thousands of people can be informed and updated in one session.