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Blair Palmer (UNICEF) Scaleable Innovation for Social Good UNICEF's Wearables for Good Challenge
- 1. AUGMENTED WORLD EXPO 2016 B L A I R PA L M E R , U N I C E F I N N OVAT I O N SCALEABLE INNOVATION FOR SOCIAL GOOD: U N I C E F ’s W E A R A B L E S F O R G O O D C H A L L E N G E
- 2. 2.5 BILLION 3.7 BILLION 6.0 BILLION
- 3. NUMBER OF PEOPLE EXPECTED TO BE ONLINE BY END OF 2016 3.2 BILLION SOURCE: INTERNATIONAL TELECOMMUNICATIONS UNION (ITU)
- 4. WHAT WE DO: ASK, MAKE, SCALE, EXPLORE
- 5. DESIGN WITH THE USER UNDERSTANDING THE EXISTING ECOSYSTEM DESIGN FOR SCALE BUILD FOR SUSTAINABILITY BE DATA DRIVEN USE OPEN STANDARDS, OPEN DATA, OPEN SOURCE, AND OPEN INNOVATION REUSE AND IMPROVE ADDRESS PRIVACY AND SECURITY BE COLLABORATIVE
- 6. MOBILE MONEY SERVICES & DIGITAL CURRENCIES WEARABLE & SENSOR TECHNOLOGY LEARNING TRANSPORTATION & DELIVERY IDENTITY
- 7. WHAT IF WEARABLE AND SENSOR TECHNOLOGY COULD DO MORE? WHAT IF IT COULD SAVE LIVES?
- 8. HOW CAN WE CHALLENGE THE DEFINITION OF WEARABLES?
- 9. 2000 REGISTRANTS 250 SUBMISSIONS 46 COUNTRIES, 6 CONTINENTS WEARABLES FOR GOOD CHALLENGE www.wearablesforgood.com
- 10. www.soapen.com
- 13. LET’S MAKE THINGS THAT PEOPLE WANT
Editor's Notes
- Hello and good morning everyone. My name is Blair Palmer, and I am with UNICEF’s Innovation Unit.
- Let’s start out with some numbers. Most in the audience are startup people, etc. so you’re not afraid of a little data. At least that’s what they tell me in here in Silicon Valley. 2.5 billion: That’s the number of people in the world that do not have a formal bank account. 3.7 billion: By 2050, almost all of the additional 3.7 Billion people that are set to inhabit this planet will live in emerging economies. 6 billion: That’s the number of people that have access to mobile phones worldwide.
- What does this mean for scaling innovations? Connectivity isn’t just mobile-based. Technology is changing at an unprecedented rate. 3.2 Billion people will be online by the end of this year. 2 billion of these will be from developing countries. And, by 2017, a billion more are expected to come online. This billion is what many call the next “billion”. At UNICEF, we are thinking about these people now. Source: http://www.itu.int/en/ITU-D/Statistics/Documents/facts/ICTFactsFigures2015.pdf
- Today I want to talk about how UNICEF is addressing these changes and how we at UNICEF are thinking about this new future. UNICEF works in lots of zeros. We want to affect, effect, and impact millions with innovative solutions at the last mile. Innovation at UNICEF means doing something new or different that adds value. We try to do 4 things: ASK, MAKE, SCALE, EXPLORE. Ask – We identify the most pressing concerns for children & young people Make - We facilitate collaborations to develop meaningful & sustainable solutions. Scale – We scale tools that have shown impact and results for children Explore - We look to the future and what is next. We want to provoke the public and private sector in the innovation space in thinking about unique ways of working together. We want to make things people WANT. Let’s ask about, make things, scale solutions, explore new technologies….that are not only NICE to have, but that people NEED to have.
- SO HOW DO WE DO THIS? HOW DO WE CREATE INNOVATIONS THAT WORK? We must activate an innovation process that promotes a culture of collaboration, creation, and sharing. UNICEF's approach to innovation is based on these principles which highlight the importance of designing with the end-user, understanding the local ecosystem, designing for scale, using open source and open data, and being collaborative.
- [CHECK TIME] And finally, as I said, we always must be looking to the future. At UNICEF Innovation, we are scanning the near-future horizon to prepare for new challenges children will face in a rapidly changing world. Areas that may not seem mandatory now, but will have immense impact in the near future – if you aren’t thinking about Malawi as a market now, you should be. But…I think it’s safe to assume that everyone here is into the latest furturistic gadgets and trends in technology. [ASK AUDIENCE]: Show of hands: how many people are wearing or have a fitbit or something similar? A watch? Glasses? These are all forms of wearable technology that we enjoy to help us monitor, track and experience our lives. [ASK AUDIENCE:] And, many of you are probably wondering why I am on this stage today. UNICEF? Wearables? I am here to ask you to imagine these possibilities and more. I am here to redefine how you think about Wearables and Sensor Technology.
- [ASK AUDIENCE]: What if Wearable and Sensor Technology could do more? What if it could save lives? Imagine this: a wearable device that can detect fire and immediately send a signal to firefighters, saving an entire village or slum; a wearable device that tracks a mother’s nutrition during her pregnancy helping her baby to be born at a healthy weight or even a device that can alert someone that they forgot to wash their hands, reminding them of a simple behaviour change that can save their lives.
- [CHECK TIME] I want take you through a little demonstration to help redefine how you think of “Wearables.” [SHOW MUAC BAND]: You’re probably wondering what is on my wrist. This is a MUAC Band. MUAC stands for mid upper arm circumference. UNICEF and others use the MUAC band, to measure the circumference of a child’s arm using printed color bands in red, green, and yellow to indicate (at a glance) whether the child falls into acceptable levels of nutrition. You can quickly diagnose where they fall and what they need to get them into appropriate care. is an example of a low-tech, durable, analog wearable that is robust, and highly distributable It has an excellent success rate for gathering and understanding the data it sets out to collect. It costs less than 10 cents to produce It is simple to use, and does not require literacy or training to use it. While the trend is for the newest gadget and gizmo, in the context where UNICEF works, shinier doesn’t mean better. So we thought, why not look at this rapidly growing industry to address these needs? And decided to do something about it.
- We launched the WEARABLES FOR GOOD CHALLENGE. Together, UNICEF, ARM and frog design, put out a global call-to-action to join us to develop innovative, affordable solutions to make wearables and sensor technology a game-changer for women and children across the world. All entries had to address at least one of the programmatic areas in which UNICEF works and serve the communities in which we work. Requirements for design were that the ideas had to be low cost, low power, rugged and durable, and scalable. We wanted to push the industry. We wanted to encourage the idea that all of us can innovate with impact… design with social purpose… and create solutions that can improve lives. And the community responded. Entreprenuers, students, makers, tinkerers, inventors, designers, kids. 2000 registrants, with 250 submissions from 46 countries on 6 continents – from Afghanistan to Zimbabwe. Some are calling it the most inclusive technology challenge ever. We would like to think so! The Wearables for Good challenge proved In a world where wearables and technology is widely available, cheap, and energy efficient, there are the opportunities to impact not only the privileged, but also the underserved. The two winners of the challenge -- SoaPen and Khushi Baby-- successfully demonstrated how to use wearable technology to address some of the fundamental challenges that children face in the areas of immunization and water and sanitation, and each of the solutions – ARE USED BY THE CHILD.
- SoaPen is a wearable and portable soap re-designed to encourage hand washing amongst children to reduce the risk of catching and spreading disease. By encouraging better cleanliness, we can prevent the deaths of millions of children from infections such as diarrhea and pneumonia. This simple and ingenious behavior change model and considered addition of sensor technology gives SoaPen great global promise From schools right here in Mountain View, to those in the mountains of Rajasthan – all kids must learn proper handwashing.
- [SHOW NECKLACE] Khushi Baby is a necklace that stores children’s personal immunization records and uses Near Field Communications (NFC) technology to send and receive information through a smartphone creating access to informed and timely healthcare, even in the most remote and isolated areas. Globally, 1 in 5 deaths in children under 5, are vaccine preventable. This device, already being tested in communities in India, shows great promise for putting data in the hands of the people who generate it, and need it most. Khushi Baby created an integrated platform that makes medical history a digital, wearable, social signal for immunization.
- So what was next? We had these 2 great ideas…. Following the conclusion of the Wearables for Good Challenge we created a 4-month virtual business incubator program for the winning teams. Effectively, they became instant startups. The phased program was designed to provide a foundation to scale each of the businesses and get the products field tested and to market. As you can see, we couldn’t do this alone and alongside our UNICEF colleagues from around the world, we brought an incredible group of partners together to help us in this effort. Throughout the four phase process, we will looked to build the businesses as a whole, looking forward to the future and learning from the past. We identified questions and unknowns and through working partners, devise solutions to overcome some of these challenges. We worked to evolve and develop Khushi Baby/SoaPen through testing and ongoing product iterations. We created a way forward for each that demonstrated business sustainability, and a way to get their products out in the world. We just completed the incubation programme last week. This four-month incubation is certainly not the end of the road. I can’t tell you publicly yet what is about to happen next for each of the winners, but watch this space --- it’s going to be big.
- [CHECK TIME] So, I’ve talked about what UNICEF Innovation does and our journey that brings me to this stage today. Let’s make things that people want. New solutions won’t necessarily come from Silicon Valley or Helsinki. People are creating solutions in parts of the world people used to think could only create problems. WE MUST LOOK HARDER. We need and want to find out more about what opportunities exist We need ideas from companies like yours that can bring access to information, opportunity and choice to those at the last mile. And, we need solutions that can deliver expanded profit and social impact. Let’s change the conversation. Whether it is done with UNICEF or another organization, we hope the conversation includes you. THANK YOU
- THANK YOU!