Extend your Oracle Forms Application with Chatbots. A Chat Interface to your back-office system, for faster and efficient transactions. Transforming the User Experience, without having to touch a single line of code! For more information on AuraPlayer and on Oracle Forms: Website: http://www.auraplayer.com/ Blog: http://oracleformsinfo.com/ Twitter: @AuraPlayer @MiaUrman

1. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
It’s All About The Bot’s
Mobile, Chatbots, AI, Location and much more….
Mia Urman
David Brown
AuraPlayer
www.AuraPlayer.com
info@auraplayer.com
+1(973)518-0271
@auraplayer

2. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
Introducing AuraPlayer
2 Patents pending
Oracle Gold Partner
› Member of Oracle Customer Advisory Board for Mobile
› Only Certified Plug-in For Oracle Forms to Oracle Mobile Cloud
Awarded ODTUG
2016 Innovation Award
"Excellence in Creative,
Effective, Innovative Use
of Development Tools "
Finalist - Digital Transformation Partner of the
Year! To be awarded on Oct. 2016
Among Our Customers
Awards
Mia Urman CEO - Oracle ACE Director , 17 years exp. Oracle
Yossi Nakash R&D manager – Java/ development 16 years
Dave Brown AuraPlayer UK Manager 20 +Years Forms Experience

3. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
Today It is about Engaging
User Experiences

4. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
Millennial: Expectations of the New Workforce
Oracle Confidential – Internal 4
Not going to accept this …

5. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. Oracle Confidential – Internal 5
They Expect This…Employee Self Service

6. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
How to Deliver Enterprise Systems to Mobile Channels
Without Costly and Risky Redevelopment Projects?
The Challenge: Agility

7. Copyright ©2017, Oracle and/or its affiliates. All rights reserved .
MICROSERVICES
REST / JSON / SOAP
Java
Developer
Integration
Developers
Mobile
Developers
Low Code
Developers
Cloud
Developer
Databases
Web Apps
Legacy
Systems
CRM
Systems
RAD development tools
Oracle
Forms
Oracle
EBS

8. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
Delivering Engaging Multi Channel Experiences
8
Multi Channel
Experiences
Multi Channel
User Insights

9. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 9
Messaging Has Surpassed Social
4.1 Billion users around the
world are on instant
messaging apps
6+ of Top 10 most used apps
globally = messaging apps
Sources: BI Intelligence, Jan. 2016 and Statista, April 2016
0
500
1000
1500
2000
2500
3000
3500
4000
4500
2016201520142013
Big 4 Instant Messaging Apps
Big 4 Social Networks

10. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 10Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 10
Say Hello to Oracle
Intelligent Bots

11. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 11
We are in a new world where conversational interfaces will replace
the most common interfaces on computers and connected devices

12. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
A chatbot (also chatterbot, chatterbox) is a
computer program which attempts to
maintain a conversation with a person
What is a Chatbot?
Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
- Wikipedia
12

13. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 13Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
“There’s an App for That”
^fatigue
People typically engage with
25 apps per month
Top 3 apps represent 80% of
use by time
After 30 days, only 3% of apps
retain their new users
Your checking account
Balance is $1498.16
Your savings account
Balance is $7,423.11
Done. Your checking account
balance is $2498.16. Your
Savings account balance is
$6,423.11
Oracle Mobile
Messaging is a top 3
app that offers a
familiar environment
Checking balance
Savings balance
Transfer $1000 from saving
To checking

14. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
– Backed by intelligence
The Next Killer Apps Will be Bots
14
Bots will start replacing
mobile apps. No more looking
for an app, downloading an
app, updating an app or
managing an app
Source: Gartner 2017

15. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | Confidential – Oracle Internal/Restricted/Highly Restricted 15
Why Conversational Interfaces?
• Language interfaces remove significant
friction
• Just write or speak, no learning
• Direct access to value trapped in distant
services and millions of app
Discover,
download,
install,
launch
5M apps
Pay my
bill

16. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | Confidential – Oracle Internal/Restricted/Highly Restricted 16
Conversational AI: Challenges
DIVERSITY OF CHANNEL INTERFACES
• Chat, Web, Text, Voice, Apps, Devices, etc.
IMPLEMENTATION COMPLEXITY
• Access, security, back end integration, dialog design,
languages
GETTING AI RIGHT
• Requires many techniques: NLP, ML, speech, image,
sentiment, plus dialog and context

17. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | Confidential – Oracle Internal/Restricted/Highly Restricted 17
Enhance user experiences with conversational interactions
Oracle Intelligent Bots
• Pre-Integrated Delivery Across Channels
– APIs for integration with Instant Apps and channels,
dialog builder, human-handoff framework
• Enterprise Ready
– Pre-built back end integration framework, connectors,
security, scale, continuous bot analytics
• Embedded AI for Conversational Dialog
– Unified contextual state engine and AI platform,
Speech & image recognition, intent detection,
multilingual NLP
DATA & INSIGHTS
Event collector
COGNITIVE SERVICES
Language understanding & Intent Detection
MACHINE LEARNING
Build, Deploy and test ML models
DIALOG & CONTEXT
Declarative flow model & Context from Device,
Time, Calendar, Photograph, Web
KNOWLEDGE SERVICES
Entity modeling, Represent domain
knowledge as semantic graph

18. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. |
I've a new role
& I need new
business cards.
I can't
remember
which system or
website to
order these
from. Is there
an easy way?
Lara Enderson
Sales
Would you like to make any
other changes to your card?
Place order
Ship to: 500 ACME Street
Redwood Beach CA 94011
Ship to this address
You got it! Here's the updated
version for your review.
Lara Enderson
Sales Director
500 ACME Parkway
Redwood Beach
California 94011
phone
mobile
lara@acme.com
acme.com
+1.123.123.1234
+1.123.123.1234
Hmm. Checked with the HCM
system. It looks like your title
has changed since your last
order. Would you like your
updated title on your new cards?
You got it! Here's the updated
version for your review.
Lara Enderson
Sales Manager
500 ACME Parkway
Redwood Beach
California 94011
phone
mobile
lara@acme.com
acme.com
+1.123.123.1234
+1.123.123.1234
Yes No
Hi Lara: How can I help you
today?
Reorder cards
Sure thing! Let me pull up the
template from your last order.
Here's the card from your
last order.
Lara Enderson
Sales Manager
500 ACME Parkway
Redwood Beach
California 94011
phone
mobile
lara@acme.com
acme.com
+1.123.123.1234
+1.123.123.1234
18Copyright © 2017, Oracle and/or its affiliates. All rights reserved. |
Enterprise Chatbots
Give customers & staff the
opportunity to access
enterprise systems by
conversing with an Artificially
Intelligent bot in the
language they know: their
native tongue

19. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. |
Two Broad Categories of Bots
19
Task Oriented Data Driven & Predictive

20. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. |Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
Typically user initiated, but systems
can also initiate (e.g. alerts)
Most common types of bots
initially deployed
Highly specialized and
structured interactions
Conversational menus, dialog
driven user experience
Most useful bots will be in the
support or service category
Integrates with backend
systems of record
20
Task Oriented Bots

21. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. |Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
Incorporates Big Data
Data Analytics
Machine Learning (ML)
Natural Language Processing (NLP)
Personalized based on profile, past
behavior and context aware
Monitors data, intent detection, initiates
conversation e.g. Monitor campaign and initiate
conversation when data crosses threshold
Predictive Intelligence based on data –
key for bots to be a useful in the long run
across use-case categories
21
Data Driven Predictive Bots

22. Copyright © 2016, Oracle and/or its affiliates. All rights reserved. | Confidential – Oracle Internal/Restricted/Highly Restricted
Collision Accident Reporting System (CARS)
NY Metro Transport Authority
Oracle
11g DB
Desktop
DMZ
Internal Network
Firewall
REST Connector
Oracle Mobile
Cloud Service
Oracle Forms
Location Aware Accident Reporting
Problem:
Accidents on bridges and tunnel are recorded on paper at scene
then typed into desktop system.
Requirements:
• Integrate to current Oracle Forms system without any change
to backend
• Run application in an offline mode
• Scan driver license and integrate with other state and federal
systems of record
• Integrate with device camera and location services
Solution:
• Oracle MAF for cross platform client application
• Oracle MCS for simplifying all mobile backend services –
offline, identity management, security, push notification,
storage
• Partnered with Aura Player to integrate with Oracle Forms and
provide REST interfaces
• Platform expanded to other use cases
22

23. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
• 40,000 non-technical employees of all
backgrounds and demographics can get
answers to their requests in seconds from
any device, in any location, instead of waiting
on hold or coming into the office.
• Without touching one line of code in the existing
system, AuraPlayer transformed the Oracle Forms
application to a REST services
• Mobile application can provide HR services in the
field without the need to return to the office
• Oracle ICS host a chat application all employees
could use on their existing devices without
training.
Customer Story: Chatbot / Mobile HR System
EBS HR BOT
App https://www.dropbox.com/s/njb
0vznqvdur1ol/MTA_APP_Short.mp4?

24. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
MTA
App https://www.dropbox.com/s/njb0vz
nqvdur1ol/MTA_APP_Short.mp4?dl=0

25. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
Customer Story: Oracle EBS Inventory Chatbot

26. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
EBS Sales BOT in #Slack
26
EBS Sales BOT
https://www.dropbox.com/s/xfbrs3b
rly1fkhc/EBS_SALES_BOT.mp4?dl=0

27. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
How Do We Do It?
• Define the Flows – Define the business process for the conversation
Including input / output, Client-side requirements - #Slack / Facebook / Txt
etc…
• UI/UX design - What will the conversation look like from a UI
perspective.
• Setup ChatBot Account / AuraPlayer
• Develop the client side - Mobile application is developed according to
the specs in the UI/UX design.
• Deploy App and test app - The application is then deployed to the
customer's test environment.
27

28. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
Oracle Intelligent Bots: Key Components
Channel
Configurator
Dialog
Flow
Execution
Custom
Components
in Dialog Flow
AI
Engine
• Unified cross-channel
chat interface between
bots & humans
• Declarative bot builder UI
for bot flow
• State machine that
executes context driven
workflows with scoped
variables
• Active machine learning
algorithms that identify
relationships and extract
insights from
unstructured data
• SDK to consume
backend API’s that
satisfy human requests
via the bot
Custom

29. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
Oracle Bots: AI Flow
29
Channel Integration Intent Classification
Intent Modeling
Natural Language
Linguistic Modeling
Bot Model Training
Entity Extraction
Entity Parsing
Entity Resolution
Entity Type
Entity Value
Dialog Execution
YAML Dialog Flow
Dialog State
Built Component
Custom Component
Alexa…what’s
my balance
For which
account?
Savings
NL Understanding
Intent Classification:
Balances
Intent Ranking
Confidence  98%
Integration
Component
Ent data
Required Entities:
Account Type
Entity Values
Checking Savings
Credit
The balance in your
checking account is
$2334.56
Channel Agnostic
Webhook
Security
Message Processing

30. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 30
Demo: Bot Builder - Build, Test & Deploy Bots

31. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
› Assess Your Requirements
• What platforms do we need to deploy to? UI requirements?
› Understand Your Existing System
• Where does the business logic sit today?
› Define Timeline and Budget
› Choose development tools and environment
› Conduct Proof of Concept of Proposed Solution
› Decide on final Implementation Method
› Contact athenadiamantis@auraplayer.com to get your FREE consultation!
To Move Forward – Start today!
Considerations For Modernization Projects

32. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
Whatever The Strategy
32
It’s Time

33. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.Copyright © 2017, Oracle and/or its affiliates. All rights reserved.
For More Information
WATCH: YouTube
http://bit.ly/mcsmobileformsplaylist
VISIT: www.Auraplayer.com
FOLLOW: @auraplayer
@OracleMobile
34
CALL: +1(973)518-0271
CONTACT: MiaUrman@auraplayer.com