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FROM ZERO TO E-
COMMERCE HERO: AI'S
25-MINUTE
MASTERCLASS
Aurimas Paulius Girčys | aurimas@apgmedia.lt
APG MEDIA TEAM
• A team of Certified digital
marketing professionals and SEO
specialists
• 14+ years of experience, working
with international clients
PATREON.COM/ADALLIANCE
TODAY WE WILL CREATE A BRAND
AND ALL THE REQUIRED
MARKETING MATERIALS WITH A.I.
Aurimas Paulius Girčys | aurimas@apgmedia.lt
IDEA / A BRAND VISUALS TEXT COPIES
WHAT DO WE NEED TO START?
1. WE NEED AN IDEA
CREATING A BRAND
"I want you to act as a Brand Manager
for a budding shoe startup. Your task
is to come up with the innovative and
strategic brand ideas that will help
establish the shoe startup in the
market. You'll need to identify the
target consumer, define the brand
mission, vision and personality, and
then create a distinctive brand name
and logo. Consider factors like market
trends, consumer needs, and product
uniqueness. Remember, your
responses should solely focus on
brand creation and management, and
should not deviate into other areas
like production or distribution. The
process begins now, first question -
who is our target consumer?"
WITH MORE CREATIVES YOU CAN HAVE
MORE ADS RUNNING ALL THE TIME
Platforms will take care
for you where and how
the users will experience
those creatives
IF YOU HAVEN‘T STARTED USING
GENERATIVE AI, IT‘S ABOUT TIME
TO START
Aurimas Paulius Girčys | aurimas@apgmedia.lt
LET‘S FIND OUT OUR TA AND PAIN
POINTS
“I want you to act as a Marketing Manager
for a shoe startup. Your main task is to
identify possible pain points brought up by
our target audience regarding our new
brand. I will discuss different scenarios and
describe various customer profiles. Your
responses should be insightful, pointing out
potential marketing issues or challenges
specific to that customer profile. The
responses must not simply identify the pain
point but also provide a brief strategy on
how we can address it. No need for
elaboration, just short and precise points.
The first scenario is: ”X”
NOW WE NEED AD COPIES
"I want you to act as an ad copywriter for a shoe startup,
focusing on each pain point our potential customers may
experience. We will follow the PAS (Pain, Agitate, Solve)
model. Provide compelling, thoughtful ad copies that
first express the problem, then amplify the problem
(agitate), and finally, present our product as the perfect
solution. Keep each ad copy concise and impactful.
Market research reveals some common pain points for
our customers are Choice Overload: Given their interest
in fashion, sustainability, and technology, they might
find it overwhelming to choose from various options.
Quality Assurance: This demographic values quality and
ethical production, so they may be skeptical about the
durability and sustainability claims. Brand Switching:
With moderate brand loyalty, they are open to switching
brands for better quality or ethical considerations,
making customer retention a challenge. Create a
separate ad copy addressing each of these pain points as
the 'problem'. Do not write any explanations or
backstory. Let your ad copy do all the talking.”
2. WE NEED A LANDING PAGE
3. WE NEED
VISUALS
MIDJOURNEY OR IDEOGRAM.AI ARE
TO GO TOOLS FOR ME
BING IMAGE CREATOR
BING IMAGE CREATOR
4. NOW WE NEED ADS - BANNERS
5. LET‘S SUPPORT IT WITH AUDIO
AI VOICE DONE WITH:
5. WE NEED BLOG POSTS FOR OUR
BUSINESS
LET‘S SCALE THE CONTENT
PRODUCTION
2000+ WORDS
ARTICLE
ADDED AUDIO AT THE
END
EMBEDED YOUTUBE
VIDEO
THE STRUCTURE OF A POST
6. WE NEED A YOUTUBE CHANNEL
WITH TONS OF VIDEOS
https://ai.invideo.io
LET‘S CREATE SOME YOUTUBE
SHORTS FOR OUR BRAND
NOW LET‘S CREATE MORE YOUTUBE
VIDEOS
MADE UP A BRAND
IDENTIFIED PAIN
POINTS AND
CREATED AD COPIES
CREATED A LANDING
PAGE
WHAT HAVE WE DONE SO FAR?
CREATED VOICE OVERS CREATED IMAGE ADS CREATED VIDEOS
WHAT HAVE WE DONE SO FAR?
CAN YOU INVENT A BRAND FROM
ZERO?
Aurimas Paulius Girčys | aurimas@apgmedia.lt
SUBJECT: ECOMEXPO23
aurimas@apgmedia.lt
+370 650 15 650
AURIMAS PAULIUS GIRČYS
https://www.linkedin.com/in/aurimasgircys/

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From zero to ecommerce hero - a 25 min masterclass FINAL.ppsx

  • 1. FROM ZERO TO E- COMMERCE HERO: AI'S 25-MINUTE MASTERCLASS Aurimas Paulius Girčys | aurimas@apgmedia.lt
  • 2.
  • 3. APG MEDIA TEAM • A team of Certified digital marketing professionals and SEO specialists • 14+ years of experience, working with international clients
  • 5. TODAY WE WILL CREATE A BRAND AND ALL THE REQUIRED MARKETING MATERIALS WITH A.I. Aurimas Paulius Girčys | aurimas@apgmedia.lt
  • 6. IDEA / A BRAND VISUALS TEXT COPIES WHAT DO WE NEED TO START?
  • 7. 1. WE NEED AN IDEA
  • 8. CREATING A BRAND "I want you to act as a Brand Manager for a budding shoe startup. Your task is to come up with the innovative and strategic brand ideas that will help establish the shoe startup in the market. You'll need to identify the target consumer, define the brand mission, vision and personality, and then create a distinctive brand name and logo. Consider factors like market trends, consumer needs, and product uniqueness. Remember, your responses should solely focus on brand creation and management, and should not deviate into other areas like production or distribution. The process begins now, first question - who is our target consumer?"
  • 9. WITH MORE CREATIVES YOU CAN HAVE MORE ADS RUNNING ALL THE TIME Platforms will take care for you where and how the users will experience those creatives
  • 10. IF YOU HAVEN‘T STARTED USING GENERATIVE AI, IT‘S ABOUT TIME TO START Aurimas Paulius Girčys | aurimas@apgmedia.lt
  • 11. LET‘S FIND OUT OUR TA AND PAIN POINTS “I want you to act as a Marketing Manager for a shoe startup. Your main task is to identify possible pain points brought up by our target audience regarding our new brand. I will discuss different scenarios and describe various customer profiles. Your responses should be insightful, pointing out potential marketing issues or challenges specific to that customer profile. The responses must not simply identify the pain point but also provide a brief strategy on how we can address it. No need for elaboration, just short and precise points. The first scenario is: ”X”
  • 12. NOW WE NEED AD COPIES "I want you to act as an ad copywriter for a shoe startup, focusing on each pain point our potential customers may experience. We will follow the PAS (Pain, Agitate, Solve) model. Provide compelling, thoughtful ad copies that first express the problem, then amplify the problem (agitate), and finally, present our product as the perfect solution. Keep each ad copy concise and impactful. Market research reveals some common pain points for our customers are Choice Overload: Given their interest in fashion, sustainability, and technology, they might find it overwhelming to choose from various options. Quality Assurance: This demographic values quality and ethical production, so they may be skeptical about the durability and sustainability claims. Brand Switching: With moderate brand loyalty, they are open to switching brands for better quality or ethical considerations, making customer retention a challenge. Create a separate ad copy addressing each of these pain points as the 'problem'. Do not write any explanations or backstory. Let your ad copy do all the talking.”
  • 13. 2. WE NEED A LANDING PAGE
  • 15. MIDJOURNEY OR IDEOGRAM.AI ARE TO GO TOOLS FOR ME
  • 18. 4. NOW WE NEED ADS - BANNERS
  • 19. 5. LET‘S SUPPORT IT WITH AUDIO AI VOICE DONE WITH:
  • 20. 5. WE NEED BLOG POSTS FOR OUR BUSINESS
  • 21. LET‘S SCALE THE CONTENT PRODUCTION
  • 22. 2000+ WORDS ARTICLE ADDED AUDIO AT THE END EMBEDED YOUTUBE VIDEO THE STRUCTURE OF A POST
  • 23. 6. WE NEED A YOUTUBE CHANNEL WITH TONS OF VIDEOS https://ai.invideo.io
  • 24. LET‘S CREATE SOME YOUTUBE SHORTS FOR OUR BRAND
  • 25. NOW LET‘S CREATE MORE YOUTUBE VIDEOS
  • 26. MADE UP A BRAND IDENTIFIED PAIN POINTS AND CREATED AD COPIES CREATED A LANDING PAGE WHAT HAVE WE DONE SO FAR?
  • 27. CREATED VOICE OVERS CREATED IMAGE ADS CREATED VIDEOS WHAT HAVE WE DONE SO FAR?
  • 28. CAN YOU INVENT A BRAND FROM ZERO? Aurimas Paulius Girčys | aurimas@apgmedia.lt
  • 29. SUBJECT: ECOMEXPO23 aurimas@apgmedia.lt +370 650 15 650 AURIMAS PAULIUS GIRČYS https://www.linkedin.com/in/aurimasgircys/