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Ignite hospitality speaking at the Availpro Conference

Social media and e-reputation
Availpro

Paul West MIH,
Managing Director Ignite Hospitality Consultants
Drive brand interaction on Facebook using creative integrated online & offline marketing campaigns. Learn how to build a large fanbase that converts to sales.

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Ignite hospitality speaking at the Availpro Conference

  1. 1. Facebook For Hotels Interactive & Integrated Marketing that Converts Paul Westhttp://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  2. 2. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  3. 3. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  4. 4. www.internetmarketingforhotels.co.ukhttp://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  5. 5. What?http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  6. 6. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  7. 7. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  8. 8. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  9. 9. Why?http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  10. 10. People share, read and generally engage more with any type of content when it’s surfaced through friends and people they know and trust.http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  11. 11. Get involved in the Conversationhttp://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  12. 12. Stop ‘interruption marketing’ and beWhat people are interested in.http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  13. 13. SM is a revolution, not a fad.It’s time to get social.http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  14. 14. 93% of regular UK internet users are on Facebook1 out of every 8 minutes online is spent onFacebookThe average Facebook user spends 11 Hours amonth on FacebookFacebook has become the favoured way to sharecontent with friendshttp://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  15. 15. How?http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  16. 16. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  17. 17. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  18. 18. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  19. 19. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  20. 20. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  21. 21. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  22. 22. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  23. 23. Integrate your Campaigns (Nothing works in isolation)http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  24. 24. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  25. 25. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  26. 26. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  27. 27. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  28. 28. • Promote your Facebook offline: o Flyers, o A-Boards, o Tent Cards, o Posters • Create Polls • Post Trivia, Quizzes and Games • Engage in dialogue • Post images and Videos • Post links • Encourage interaction – Suggesting & Votinghttp://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  29. 29. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  30. 30. Convert.http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  31. 31. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  32. 32. Analyse.http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  33. 33. http://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m
  34. 34. www.ignitehospitality.com www.linkedin.com/in/ignitepaulwest Subscribe to our Bright Box Blog & Newsletter on our website Follow Us on Twitter: @ignitetweet Like Us on Facebook: Ignite-Hospitality-Consultantshttp://uk.linkedin.com/in/ignitepaulwest www.ignitehospitality.co m

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