Audienta Site-urilor MD. Iunie 2018

1. JUNE 2018
ONLINE AUDIENCE
STUDY REPORT
.MD INTERNET POPULATION - 1 840 020

2. 47%
53%
SMTAI // JUNE 2018
SEX
AUDIENCE COMPOSITION
71%
71%
70%
68%
67%
64%
62%
58%
58%
58%
57%
55%
55%
54%
53%
53%
52%
51%
50%
49%
48%
47%
46%
46%
45%
45%
43%
41%
39%
37%
35%
29%
27%
23%
16%
29%
29%
30%
32%
33%
36%
38%
42%
42%
42%
43%
45%
45%
46%
47%
47%
48%
49%
50%
51%
52%
53%
54%
54%
55%
55%
57%
59%
61%
63%
65%
71%
73%
77%
84%
mamaplus.md
ea.md
moldovenii.md
diez.md
unica.md
megogo.net
rtr.md
perfecte.md
rutube.ru
ok.ru
fest.md
ivi.ru
protv.md
timpul.md
md.mail.ru
agora.md
anticoruptie.md
kp.md
mama.md
sputnik.md
noi.md
999.md
zdg.md
unimedia.md
newsmaker.md
point.md
esp.md
deschide.md
ria.ru
altfel.md
forum.md
rise.md
mold-street.com
sporter.md
play.md

3. SEX
PAGE VIEW COMPOSITION
49%51%
82%
76%
75%
75%
70%
69%
69%
62%
61%
61%
59%
58%
56%
55%
54%
51%
49%
45%
43%
43%
42%
41%
40%
39%
36%
34%
32%
31%
29%
28%
26%
25%
25%
22%
17%
18%
24%
25%
25%
30%
31%
31%
38%
39%
39%
41%
42%
44%
45%
46%
49%
51%
55%
57%
57%
58%
59%
60%
61%
64%
66%
68%
70%
71%
72%
74%
75%
75%
78%
83%
perfecte.md
diez.md
mamaplus.md
unica.md
ea.md
mama.md
moldovenii.md
protv.md
megogo.net
kp.md
ok.ru
esp.md
rutube.ru
fest.md
ria.ru
md.mail.ru
newsmaker.md
ivi.ru
altfel.md
zdg.md
agora.md
timpul.md
rtr.md
noi.md
mold-street.com
anticoruptie.md
999.md
sputnik.md
point.md
unimedia.md
sporter.md
play.md
deschide.md
rise.md
forum.md
SMTAI // JUNE 2018

4. 49%51%
SEX
TIME COMPOSITION
88%
85%
79%
77%
72%
64%
61%
60%
58%
55%
54%
53%
52%
52%
51%
50%
50%
49%
46%
42%
40%
38%
37%
31%
29%
29%
27%
26%
25%
23%
22%
21%
20%
20%
14%
12%
15%
21%
23%
28%
36%
39%
40%
42%
45%
46%
47%
48%
48%
49%
50%
50%
51%
54%
58%
60%
62%
63%
69%
71%
71%
73%
74%
75%
77%
78%
79%
80%
80%
86%
perfecte.md
mama.md
ea.md
diez.md
unica.md
protv.md
fest.md
kp.md
ok.ru
newsmaker.md
esp.md
mamaplus.md
altfel.md
md.mail.ru
ria.ru
noi.md
rutube.ru
megogo.net
zdg.md
play.md
ivi.ru
agora.md
anticoruptie.md
timpul.md
999.md
sporter.md
mold-street.com
point.md
rtr.md
unimedia.md
deschide.md
moldovenii.md
sputnik.md
rise.md
forum.md
SMTAI // JUNE 2018

5. AGE
AUDIENCE COMPOSITION
9%
23%
21%
16%
31%
15- 19
20- 29
30- 39
40- 49
50+
29%
22%
19%
18%
18%
14%
13%
12%
12%
12%
12%
11%
11%
10%
9%
9%
9%
9%
9%
7%
7%
7%
7%
5%
5%
5%
4%
4%
4%
3%
3%
30%
32%
37%
19%
31%
18%
26%
32%
37%
14%
35%
32%
25%
22%
24%
36%
11%
14%
28%
21%
16%
13%
26%
11%
19%
3%
26%
12%
11%
20%
22%
11%
8%
24%
13%
14%
19%
22%
15%
26%
20%
27%
24%
26%
28%
11%
29%
20%
18%
28%
32%
21%
13%
25%
26%
20%
14%
25%
11%
21%
6%
30%
22%
14%
21%
29%
17%
42%
25%
31%
11%
11%
11%
12%
11%
15%
8%
11%
7%
18%
20%
5%
16%
16%
13%
8%
19%
37%
17%
13%
16%
14%
20%
14%
16%
20%
13%
17%
14%
15%
15%
16%
21%
18%
22%
15%
15%
10%
37%
15%
33%
26%
21%
17%
29%
22%
24%
28%
34%
26%
14%
40%
27%
21%
32%
40%
53%
23%
58%
38%
66%
27%
45%
58%
41%
32%
54%
27%
31%
34%
diez.md
forum.md
rutube.ru
play.md
megogo.net
timpul.md
ea.md
ivi.ru
fest.md
rtr.md
moldovenii.md
unica.md
ok.ru
md.mail.ru
mama.md
mamaplus.md
zdg.md
esp.md
999.md
protv.md
newsmaker.md
kp.md
agora.md
sputnik.md
point.md
ria.ru
perfecte.md
unimedia.md
noi.md
deschide.md
sporter.md
altfel.md
anticoruptie.md
mold-street.com
rise.md
SMTAI // JUNE 2018

6. AGE
PAGE VIEW COMPOSITION
9%
26%
19%
17%
29%
15- 19
20- 29
30- 39
40- 49
50+
48%
29%
18%
15%
14%
14%
11%
10%
8%
7%
7%
6%
6%
6%
5%
4%
4%
4%
3%
3%
3%
29%
32%
63%
28%
25%
29%
36%
32%
9%
27%
45%
15%
17%
28%
14%
5%
5%
26%
21%
9%
21%
24%
34%
8%
11%
21%
13%
11%
17%
3%
13%
10%
11%
8%
24%
12%
32%
16%
16%
34%
18%
44%
28%
9%
32%
37%
18%
44%
15%
4%
30%
13%
14%
3%
34%
37%
33%
7%
17%
26%
3%
15%
35%
21%
6%
21%
15%
47%
7%
5%
3%
9%
23%
16%
7%
15%
6%
19%
20%
6%
16%
42%
10%
12%
31%
14%
17%
18%
17%
11%
14%
12%
23%
14%
5%
13%
51%
16%
16%
8%
34%
23%
16%
8%
10%
3%
16%
22%
26%
13%
25%
33%
19%
21%
41%
24%
6%
27%
64%
57%
25%
46%
56%
75%
32%
23%
19%
59%
57%
46%
81%
19%
37%
46%
82%
32%
52%
26%
diez.md
fest.md
rutube.ru
megogo.net
ivi.ru
ok.ru
mamaplus.md
ea.md
play.md
999.md
moldovenii.md
unica.md
agora.md
forum.md
newsmaker.md
zdg.md
sputnik.md
mama.md
md.mail.ru
unimedia.md
timpul.md
protv.md
sporter.md
perfecte.md
kp.md
deschide.md
rtr.md
ria.ru
esp.md
anticoruptie.md
point.md
noi.md
mold-street.com
altfel.md
rise.md
SMTAI // JUNE 2018

7. AGE
TIME COMPOSITION
9%
24%
18%
16%
33%
15- 19
20- 29
30- 39
40- 49
50+
52%
44%
13%
13%
12%
7%
7%
6%
5%
4%
4%
4%
3%
3%
3%
28%
33%
26%
23%
72%
36%
19%
18%
27%
7%
19%
17%
36%
11%
21%
43%
3%
34%
12%
22%
4%
16%
8%
27%
3%
18%
8%
3%
24%
14%
8%
14%
5%
16%
16%
12%
14%
34%
43%
20%
30%
15%
33%
14%
29%
17%
52%
10%
13%
36%
22%
34%
3%
20%
7%
33%
60%
4%
16%
9%
6%
6%
9%
63%
37%
8%
15%
25%
12%
10%
7%
16%
18%
3%
17%
25%
14%
6%
19%
12%
16%
16%
54%
11%
38%
14%
22%
11%
5%
7%
26%
25%
31%
61%
69%
13%
15%
8%
6%
30%
27%
10%
21%
48%
23%
56%
41%
49%
7%
55%
18%
26%
70%
12%
80%
11%
31%
54%
48%
63%
29%
32%
87%
41%
59%
60%
9%
8%
84%
14%
48%
diez.md
fest.md
ok.ru
ivi.ru
rutube.ru
megogo.net
agora.md
mamaplus.md
999.md
unimedia.md
unica.md
md.mail.ru
sporter.md
deschide.md
newsmaker.md
ea.md
zdg.md
mama.md
timpul.md
esp.md
protv.md
sputnik.md
point.md
kp.md
perfecte.md
play.md
noi.md
mold-street.com
altfel.md
anticoruptie.md
forum.md
moldovenii.md
ria.ru
rise.md
rtr.md
SMTAI // JUNE 2018

8. EDUCATION
AUDIENCE COMPOSITION
37%
8%
19%
23%
13%
University
College
Lyceum
Specialized
Middle
2%
4%
2%
15%
5%
3%
6%
11%
8%
7%
5%
10%
7%
11%
7%
9%
8%
14%
20%
8%
4%
4%
11%
13%
10%
13%
5%
13%
14%
16%
12%
17%
13%
7%
7%
12%
6%
8%
9%
14%
12%
11%
9%
9%
15%
12%
11%
15%
10%
7%
26%
19%
16%
15%
12%
9%
5%
7%
19%
15%
23%
18%
25%
23%
29%
8%
9%
8%
22%
4%
19%
24%
14%
14%
15%
18%
26%
11%
20%
11%
14%
16%
29%
14%
20%
28%
28%
28%
37%
23%
34%
19%
35%
25%
26%
20%
3%
4%
4%
3%
10%
4%
4%
6%
8%
4%
8%
6%
12%
9%
11%
3%
7%
7%
11%
10%
6%
4%
10%
4%
6%
8%
8%
4%
7%
12%
8%
98%
82%
80%
77%
76%
73%
65%
64%
63%
62%
61%
59%
58%
57%
56%
55%
55%
55%
54%
53%
52%
52%
51%
51%
50%
49%
45%
41%
39%
39%
37%
29%
27%
27%
26%
altfel.md
anticoruptie.md
rise.md
unimedia.md
zdg.md
mold-street.com
newsmaker.md
perfecte.md
agora.md
protv.md
timpul.md
sporter.md
ea.md
deschide.md
noi.md
mama.md
kp.md
point.md
ria.ru
mamaplus.md
esp.md
rtr.md
sputnik.md
unica.md
play.md
fest.md
moldovenii.md
diez.md
999.md
forum.md
md.mail.ru
rutube.ru
ivi.ru
megogo.net
ok.ru
SMTAI // JUNE 2018

9. EDUCATION
PAGE VIEW COMPOSITION
31%
8%
22%
25%
14%
University
College
Lyceum
Specialized
Middle
3%
2%
5%
5%
11%
3%
5%
7%
7%
2%
3%
7%
2%
7%
6%
5%
11%
9%
2%
22%
8%
12%
4%
25%
12%
9%
16%
8%
14%
17%
7%
4%
3%
1%
8%
6%
4%
4%
8%
9%
25%
4%
3%
13%
10%
7%
23%
6%
6%
17%
9%
3%
23%
27%
7%
13%
47%
31%
2%
7%
5%
8%
5%
15%
6%
3%
11%
17%
11%
21%
7%
11%
4%
11%
10%
15%
19%
30%
12%
34%
24%
20%
17%
46%
44%
13%
28%
3%
2%
4%
7%
3%
3%
6%
6%
3%
8%
22%
11%
7%
16%
3%
3%
6%
11%
5%
5%
7%
11%
7%
9%
8%
99%
94%
94%
91%
91%
90%
89%
85%
83%
77%
77%
77%
75%
74%
73%
73%
71%
69%
69%
69%
67%
60%
59%
57%
50%
50%
48%
48%
43%
37%
36%
30%
28%
17%
16%
altfel.md
unimedia.md
zdg.md
mold-street.com
anticoruptie.md
newsmaker.md
rise.md
agora.md
timpul.md
deschide.md
ria.ru
kp.md
protv.md
ea.md
unica.md
perfecte.md
sputnik.md
esp.md
noi.md
rtr.md
point.md
sporter.md
mama.md
forum.md
play.md
moldovenii.md
md.mail.ru
mamaplus.md
fest.md
999.md
megogo.net
diez.md
rutube.ru
ivi.ru
ok.ru
SMTAI // JUNE 2018

10. EDUCATION
TIME COMPOSITION
30%
9%
21%
26%
14%
University
College
Lyceum
Specialized
Middle
4%
7%
11%
6%
3%
3%
7%
6%
6%
5%
7%
8%
6%
14%
11%
6%
40%
10%
6%
29%
16%
12%
17%
5%
10%
3%
5%
3%
7%
4%
22%
13%
5%
33%
16%
36%
7%
21%
3%
9%
6%
51%
33%
6%
5%
13%
3%
3%
13%
4%
10%
9%
5%
13%
4%
15%
12%
4%
7%
20%
18%
40%
40%
52%
11%
26%
3%
6%
15%
3%
7%
3%
8%
3%
4%
10%
9%
9%
11%
3%
10%
41%
12%
10%
9%
100%
100%
100%
98%
95%
94%
93%
92%
88%
87%
86%
84%
81%
81%
81%
81%
80%
80%
79%
78%
77%
76%
68%
66%
58%
52%
43%
42%
40%
37%
34%
30%
26%
16%
15%
anticoruptie.md
altfel.md
rise.md
zdg.md
newsmaker.md
moldovenii.md
unimedia.md
ea.md
agora.md
mold-street.com
timpul.md
mama.md
rtr.md
perfecte.md
ria.ru
noi.md
deschide.md
kp.md
protv.md
sputnik.md
unica.md
esp.md
point.md
sporter.md
forum.md
md.mail.ru
megogo.net
play.md
999.md
mamaplus.md
rutube.ru
fest.md
diez.md
ivi.ru
ok.ru
SMTAI // JUNE 2018

11. OCCUPATION
AUDIENCE COMPOSITION
16%
26%
7%
15%
36%
CEO/Owner
Middle-grade
manager
Skilledworker
Student
Housewife/
Pensioner
31%
29%
28%
25%
24%
24%
23%
23%
21%
20%
20%
19%
18%
17%
16%
16%
16%
16%
15%
15%
15%
15%
15%
15%
14%
14%
13%
13%
13%
12%
11%
11%
11%
11%
10%
36%
42%
37%
36%
48%
53%
50%
45%
33%
37%
30%
26%
36%
30%
34%
42%
41%
47%
38%
27%
19%
37%
20%
40%
38%
26%
39%
36%
21%
38%
36%
19%
28%
31%
32%
11%
2%
8%
3%
17%
6%
3%
6%
5%
5%
5%
6%
6%
6%
11%
11%
11%
4%
1%
4%
3%
3%
8%
4%
5%
7%
4%
6%
6%
4%
7%
5%
17%
3%
9%
6%
22%
8%
5%
15%
12%
37%
7%
12%
14%
13%
8%
16%
19%
9%
30%
19%
17%
18%
18%
11%
16%
8%
26%
26%
47%
12%
25%
18%
19%
22%
19%
25%
14%
8%
24%
22%
29%
42%
34%
29%
16%
37%
28%
24%
18%
32%
36%
35%
28%
24%
23%
30%
38%
26%
37%
42%
39%
22%
38%
10%
41%
28%
anticoruptie.md
newsmaker.md
sporter.md
agora.md
altfel.md
mold-street.com
rise.md
unimedia.md
unica.md
point.md
ria.ru
999.md
mama.md
moldovenii.md
noi.md
zdg.md
protv.md
perfecte.md
deschide.md
md.mail.ru
ivi.ru
esp.md
rutube.ru
timpul.md
mamaplus.md
play.md
ea.md
kp.md
ok.ru
sputnik.md
fest.md
megogo.net
diez.md
rtr.md
forum.md
SMTAI // JUNE 2018

12. OCCUPATION
PAGE VIEW COMPOSITION
15%
23%
6%
13%
43%
CEO/Owner
Middle-grade
manager
Skilledworker
Student
Housewife/
Pensioner
48%
42%
31%
31%
29%
27%
27%
26%
26%
25%
24%
21%
20%
19%
19%
18%
18%
18%
17%
16%
16%
14%
14%
14%
13%
12%
11%
11%
10%
9%
8%
7%
7%
7%
7%
42%
32%
27%
47%
46%
51%
38%
35%
45%
56%
40%
22%
35%
50%
51%
15%
55%
30%
49%
28%
65%
14%
37%
54%
35%
25%
56%
15%
11%
58%
21%
62%
31%
35%
51%
12%
3%
4%
6%
7%
4%
2%
9%
5%
8%
14%
6%
6%
6%
3%
8%
3%
4%
5%
7%
11%
5%
3%
1%
19%
10%
3%
4%
11%
35%
3%
13%
4%
22%
18%
21%
8%
22%
3%
17%
33%
4%
66%
8%
44%
5%
6%
12%
34%
10%
13%
14%
25%
30%
24%
17%
15%
39%
41%
27%
22%
64%
14%
16%
31%
42%
7%
36%
30%
9%
38%
36%
29%
51%
43%
28%
4%
28%
46%
11%
36%
mold-street.com
anticoruptie.md
mama.md
forum.md
agora.md
newsmaker.md
sporter.md
esp.md
point.md
altfel.md
ea.md
999.md
noi.md
deschide.md
kp.md
rtr.md
protv.md
moldovenii.md
unimedia.md
unica.md
rise.md
ivi.ru
mamaplus.md
perfecte.md
md.mail.ru
megogo.net
timpul.md
ok.ru
rutube.ru
zdg.md
diez.md
ria.ru
play.md
fest.md
sputnik.md
SMTAI // JUNE 2018

13. OCCUPATION
TIME COMPOSITION
14%
24%
6%
13%
43%
CEO/Owner
Middle-grade
manager
Skilledworker
Student
Housewife/
Pensioner
87%
58%
44%
41%
41%
40%
35%
34%
33%
27%
26%
24%
22%
21%
20%
18%
17%
17%
16%
16%
15%
14%
13%
11%
10%
10%
10%
9%
9%
8%
6%
4%
4%
26%
36%
20%
29%
29%
54%
44%
10%
47%
57%
40%
23%
51%
59%
69%
50%
47%
54%
72%
74%
31%
36%
17%
66%
11%
61%
30%
14%
18%
61%
64%
52%
22%
26%
5%
4%
3%
10%
4%
7%
6%
17%
6%
8%
14%
7%
8%
11%
3%
8%
3%
8%
4%
4%
6%
16%
8%
16%
13%
21%
11%
11%
28%
72%
69%
12%
13%
36%
17%
30%
10%
10%
57%
22%
11%
32%
37%
20%
11%
11%
28%
31%
29%
11%
6%
38%
36%
50%
9%
40%
18%
43%
49%
31%
31%
41%
6%
65%
anticoruptie.md
mold-street.com
ea.md
mama.md
sporter.md
noi.md
forum.md
agora.md
rtr.md
point.md
newsmaker.md
esp.md
999.md
kp.md
protv.md
altfel.md
deschide.md
unimedia.md
timpul.md
moldovenii.md
rise.md
unica.md
md.mail.ru
ok.ru
perfecte.md
ivi.ru
mamaplus.md
megogo.net
rutube.ru
diez.md
zdg.md
ria.ru
sputnik.md
fest.md
play.md
SMTAI // JUNE 2018

14. URBAN/ RURAL
AUDIENCE COMPOSITION
43%
57%
90%
90%
85%
82%
82%
81%
78%
76%
75%
75%
72%
70%
70%
69%
69%
69%
69%
68%
65%
64%
64%
63%
63%
62%
61%
60%
59%
59%
58%
58%
57%
54%
50%
50%
48%
5%
10%
15%
18%
16%
19%
19%
22%
25%
22%
27%
26%
27%
29%
29%
30%
29%
28%
33%
36%
36%
27%
35%
35%
37%
38%
38%
41%
41%
40%
40%
45%
49%
47%
50%
anticoruptie.md
rise.md
altfel.md
forum.md
newsmaker.md
esp.md
sporter.md
ria.ru
mold-street.com
play.md
point.md
perfecte.md
fest.md
noi.md
unimedia.md
kp.md
mama.md
deschide.md
agora.md
rutube.ru
zdg.md
mamaplus.md
sputnik.md
rtr.md
999.md
diez.md
protv.md
moldovenii.md
timpul.md
md.mail.ru
ea.md
ivi.ru
megogo.net
unica.md
ok.ru
SMTAI // JUNE 2018

15. URBAN/ RURAL
PAGE VIEW COMPOSITION
45%
55%
95%
95%
94%
93%
88%
87%
86%
85%
84%
84%
81%
80%
79%
78%
77%
76%
75%
75%
75%
73%
71%
71%
71%
71%
71%
71%
70%
68%
67%
66%
55%
51%
49%
43%
39%
4%
5%
6%
7%
11%
12%
12%
14%
15%
16%
18%
19%
21%
22%
22%
22%
25%
24%
25%
26%
28%
28%
28%
28%
28%
28%
30%
30%
32%
34%
45%
49%
50%
57%
59%
anticoruptie.md
forum.md
newsmaker.md
altfel.md
ria.ru
play.md
point.md
agora.md
esp.md
rise.md
unimedia.md
sporter.md
kp.md
zdg.md
timpul.md
mama.md
mamaplus.md
sputnik.md
mold-street.com
perfecte.md
diez.md
deschide.md
protv.md
rtr.md
noi.md
fest.md
rutube.ru
ea.md
md.mail.ru
999.md
moldovenii.md
megogo.net
ivi.ru
unica.md
ok.ru
SMTAI // JUNE 2018

16. URBAN/ RURAL
TIME COMPOSITION
47%
53%
99%
96%
95%
95%
94%
92%
90%
89%
88%
87%
86%
86%
85%
85%
85%
83%
82%
82%
82%
81%
80%
78%
77%
77%
76%
73%
72%
70%
69%
66%
50%
49%
43%
39%
39%
1%
4%
5%
5%
6%
8%
9%
10%
12%
12%
14%
13%
14%
14%
15%
16%
17%
17%
18%
18%
19%
20%
23%
23%
24%
25%
28%
29%
30%
33%
50%
50%
56%
59%
60%
anticoruptie.md
altfel.md
newsmaker.md
play.md
moldovenii.md
forum.md
mamaplus.md
mold-street.com
agora.md
point.md
unimedia.md
sporter.md
ria.ru
ea.md
rtr.md
zdg.md
esp.md
mama.md
kp.md
noi.md
timpul.md
sputnik.md
rise.md
deschide.md
rutube.ru
protv.md
diez.md
md.mail.ru
999.md
perfecte.md
megogo.net
unica.md
ivi.ru
ok.ru
fest.md
SMTAI // JUNE 2018

17. REGION
AUDIENCE COMPOSITION
27%
29%
29%
12%
2%
North
Center
Chisinau
South
Gagauzia
77%
33%
32%
32%
32%
31%
30%
28%
27%
27%
24%
23%
23%
23%
22%
21%
20%
20%
19%
19%
18%
18%
18%
17%
17%
15%
15%
15%
13%
13%
12%
11%
7%
7%
5%
6%
21%
32%
31%
25%
21%
21%
27%
20%
16%
26%
30%
21%
25%
19%
27%
31%
8%
23%
33%
24%
29%
19%
21%
13%
21%
30%
23%
17%
33%
33%
13%
26%
32%
8%
11%
29%
20%
27%
28%
34%
34%
29%
38%
34%
37%
36%
39%
37%
46%
41%
33%
64%
50%
30%
45%
42%
57%
47%
64%
55%
44%
52%
56%
41%
44%
71%
61%
49%
76%
6%
15%
14%
9%
12%
10%
13%
14%
10%
6%
11%
10%
15%
14%
11%
11%
16%
6%
8%
18%
11%
11%
7%
14%
6%
9%
11%
11%
8%
13%
10%
5%
5%
13%
5%
2%
2%
4%
2%
2%
4%
17%
2%
2%
2%
2%
5%
6%
esp.md
ivi.ru
ok.ru
megogo.net
md.mail.ru
ria.ru
rutube.ru
sputnik.md
kp.md
rtr.md
999.md
zdg.md
noi.md
diez.md
point.md
ea.md
timpul.md
newsmaker.md
mama.md
unica.md
deschide.md
forum.md
agora.md
unimedia.md
altfel.md
sporter.md
moldovenii.md
mamaplus.md
mold-street.com
protv.md
play.md
anticoruptie.md
fest.md
perfecte.md
rise.md
SMTAI // JUNE 2018

18. REGION
PAGE VIEW COMPOSITION
29%
27%
29%
13%
2%
North
Center
Chisinau
South
Gagauzia
95%
40%
38%
35%
34%
30%
29%
28%
27%
26%
26%
23%
22%
20%
20%
20%
19%
17%
17%
15%
14%
14%
14%
13%
12%
10%
10%
10%
10%
9%
8%
6%
6%
4%
4%
15%
18%
33%
32%
28%
28%
26%
25%
21%
15%
13%
14%
32%
17%
5%
22%
19%
38%
10%
23%
6%
7%
9%
12%
16%
20%
15%
10%
8%
34%
9%
12%
14%
35%
4%
33%
37%
15%
22%
34%
22%
37%
33%
44%
52%
51%
57%
29%
47%
59%
48%
32%
36%
56%
51%
80%
76%
69%
65%
65%
64%
58%
65%
69%
43%
82%
79%
77%
44%
12%
7%
15%
11%
3%
20%
8%
12%
8%
7%
12%
6%
18%
16%
17%
9%
31%
9%
19%
12%
3%
5%
10%
9%
4%
18%
13%
9%
15%
3%
2%
5%
17%
5%
3%
3%
2%
2%
5%
esp.md
rutube.ru
unica.md
ok.ru
megogo.net
rtr.md
ivi.ru
diez.md
md.mail.ru
999.md
mama.md
noi.md
kp.md
zdg.md
unimedia.md
altfel.md
sputnik.md
timpul.md
moldovenii.md
deschide.md
ea.md
newsmaker.md
anticoruptie.md
ria.ru
agora.md
sporter.md
mold-street.com
mamaplus.md
point.md
rise.md
protv.md
forum.md
fest.md
play.md
perfecte.md
SMTAI // JUNE 2018

19. REGION
TIME COMPOSITION
32%
27%
26%
13%
2%
North
Center
Chisinau
South
Gagauzia
98%
39%
38%
35%
34%
33%
30%
30%
28%
24%
21%
21%
21%
20%
19%
17%
17%
17%
15%
13%
12%
11%
11%
10%
10%
8%
8%
7%
4%
3%
2%
2%
2%
9%
31%
21%
13%
22%
28%
45%
23%
19%
12%
14%
20%
27%
27%
22%
12%
26%
3%
10%
14%
8%
16%
8%
34%
3%
23%
43%
7%
33%
8%
11%
2%
47%
14%
38%
50%
21%
30%
18%
34%
48%
50%
59%
32%
46%
61%
26%
54%
61%
53%
84%
65%
67%
62%
70%
64%
69%
92%
45%
88%
74%
41%
85%
48%
87%
89%
4%
15%
6%
4%
23%
10%
6%
12%
8%
17%
5%
28%
3%
18%
30%
6%
10%
6%
0%
20%
12%
13%
5%
10%
14%
15%
5%
14%
7%
13%
4%
2%
2%
2%
4%
2%
7%
5%
esp.md
unica.md
ok.ru
rutube.ru
mama.md
ivi.ru
diez.md
megogo.net
md.mail.ru
999.md
unimedia.md
kp.md
timpul.md
rtr.md
altfel.md
zdg.md
sputnik.md
noi.md
sporter.md
newsmaker.md
rise.md
deschide.md
ea.md
ria.ru
agora.md
point.md
forum.md
protv.md
moldovenii.md
fest.md
perfecte.md
mamaplus.md
mold-street.com
play.md
anticoruptie.md
SMTAI // JUNE 2018

20. HOUSEHOLDNETINCOME
AUDIENCE COMPOSITION
72%
21%
5%
2%
< 8k, mdl
8-16k, mdl
16- 30k,mdl
> 30k,mdl
81%
76%
75%
75%
75%
73%
73%
71%
69%
69%
68%
66%
66%
65%
65%
64%
64%
63%
63%
62%
62%
62%
60%
60%
57%
57%
56%
55%
53%
51%
48%
46%
46%
43%
38%
16%
19%
18%
20%
19%
14%
21%
24%
22%
25%
26%
25%
20%
26%
23%
23%
25%
17%
30%
25%
27%
25%
24%
23%
28%
29%
32%
23%
34%
36%
28%
28%
27%
29%
26%
3%
4%
7%
5%
6%
11%
4%
4%
8%
6%
4%
7%
12%
7%
8%
10%
9%
12%
4%
11%
9%
11%
13%
17%
11%
11%
13%
17%
11%
11%
14%
22%
20%
24%
28%
2%
2%
2%
4%
2%
8%
3%
2%
2%
3%
4%
2%
5%
2%
3%
10%
4%
7%
4%
8%
ok.ru
megogo.net
moldovenii.md
ivi.ru
sputnik.md
forum.md
md.mail.ru
rutube.ru
kp.md
esp.md
ria.ru
noi.md
play.md
999.md
point.md
mama.md
protv.md
anticoruptie.md
fest.md
perfecte.md
ea.md
mamaplus.md
sporter.md
unica.md
diez.md
unimedia.md
rtr.md
zdg.md
timpul.md
deschide.md
rise.md
newsmaker.md
agora.md
mold-street.com
altfel.md
SMTAI // JUNE 2018

21. AUDIENCE COMPOSITION
Platform Population
PC 1 335 439
Phone 1 197 862
Tablet 311 100
Total 1 840 020
PLATFORM
SMTAI // JUNE 2018

22. The main language
in communication with the family
LANQUAGE
73%
25%
2%
Romanian
Russian
Other
98%
95%
94%
94%
92%
91%
89%
89%
89%
88%
86%
84%
81%
78%
77%
75%
75%
74%
74%
74%
73%
72%
69%
67%
66%
63%
61%
60%
55%
53%
42%
41%
40%
39%
34%
2%
4%
4%
5%
6%
8%
9%
10%
10%
10%
12%
8%
16%
20%
22%
24%
23%
23%
24%
16%
25%
24%
27%
30%
30%
32%
34%
35%
43%
37%
50%
58%
50%
57%
66%
2%
2%
2%
2%
8%
2%
2%
2%
2%
3%
2%
10%
2%
4%
4%
3%
4%
5%
6%
5%
2%
10%
8%
9%
4%
altfel.md
perfecte.md
unimedia.md
protv.md
zdg.md
unica.md
timpul.md
ea.md
anticoruptie.md
diez.md
agora.md
deschide.md
mold-street.com
megogo.net
fest.md
rise.md
999.md
ok.ru
mamaplus.md
moldovenii.md
ivi.ru
mama.md
sporter.md
md.mail.ru
rutube.ru
sputnik.md
noi.md
point.md
forum.md
play.md
ria.ru
newsmaker.md
esp.md
kp.md
rtr.md
SMTAI // JUNE 2018