SlideShare a Scribd company logo
1 of 15
Portfolio, with case studies and testimonials
The Challenge
Spread awareness
Spread awareness of Lillian August’s Special Events.
Brought
Imagery and fun graphics to delight readers.
Result
Year after year, Lillian August hires us to
beautifully spread awareness of their sales
and click through's to their site
The Challenge
Identify a way to create awareness of a sensitive
topic that is almost impossible to get passed through
spam filters and to be looked at in a positive light.
Also had to please the large marketing department
of 10 seasoned marketers.
Brought
Perfect imagery, wording and overall delicate
handling of a sensitive topic.
Result
Complete success, new and current client awareness
of the new service offering was achieved and the
marketing department was so delighted they had a
brochure created with the piece intact!
The Challenge
Creation of a compelling message to
create desired outcome of selling
personalized bricks for the courtyard
At the Westport Historical Society
Brought
A campaign that speaks to current
happenings that was used to create
the needed urgency.
Result
Success… Sales goals surpassed!
Year after year, this 10+ year client
depends on us to create campaigns for
their year-round offerings and events.
CLICK HERE for client testimonial
The Challenge
To create awareness and drive traffic to
The clients store a seasonally quiet time in local
retail sales.
Brought
Created perfect imagery and wording to excite
their and our readers as well as sharing on all
social platforms.
Result
Complete success client over the moon happy.
Year after year this 10+ year client relies on us to
create campaigns and all collateral needed to
share awareness of on all digital networks.
The Challenge
Create distinction for a client in the
crowded health coaching field.
Brought
Perfect imagery, wording, testimonials
and timing to create the desired result
Result
Complete success, client doubled her
business and could not be happier. We
are entering year two and her business
continues to grow. Click here for client
testimonial.
The Challenge
Identify ways to create distinction
that draws diners to connect with
the chef and his 5 star restaurant
Brought
Directed and created videos, imagery
and wording to elicit the desired
result.
Result
This 10+ year client always shares
their happiness with our efforts on
their behalf, CLICK HERE for
their testimonial
The Challenge
Identify needs for a 35+
year old business, looking
Create awareness of Phillip Bruce’s service and
product differentiators.
Brought
Imagery, testimonials, and recognition of local
awards
Result
For more than 6 years this client depends on us
for more business and awareness of Phillip
Bruce offerings
The Challenge
Identify needs for a 45+
year old business, looking
Create awareness of Gold’s Holiday and special year-
round offerings and services
Brought
Imagery, testimonials, and recognition of local
awards
Result
Year after year, this 10+ year client depends on
us to create campaigns of year-round offerings
that creates more business and awareness of all
Gold’s has to offer. CLICK HERE for clients
testimonial
NEWSLETTER HEADLINES
For the past 5 years, Our Town Crier is where Jonathan
Mathias, owner of A Dash of Salt Catering successfully
promotes his offerings, hear why!
Hear how and why Heidi Lyme of Bel Mondo is so
successful in obtaining clients for her design business
and her 3,500 square ft retail shop using
Our Town Crier.
OurTownCrier.com is where Kelly Sohigian, owner of
KellyDesigns in Fairfield, is successful in obtaining
new clients for the past four years... hear how!
WWC president Dorothy Curren shares why
OurTownCrier.com is a vital resource for the Westport
Woman's Club… She even wrote a song about it!
Robin Hammond Director of Development of CLASP
Homes has many reasons why she loves and depends
on OurTownCrier.com, hear why!
Our Town Crier helps expand the good work of the
Fairfield Woman's Exchange! Hear how this 6+ year
relationship works to raise money for local charities!
Small business owner Tracy Boyce of Tracy Boyce Feng
Shui, shares how using Our Town Crier brought her the
clients and the outreach she was hoping for,
hear her story!
For the past 6 years Mary Von Ohlen,
owner of Resonating Wellness depends on Our
Town Crier to help promote her business and enjoys
the results, hear why!
When Debra Sommerville wanted to promote her new
Images Workshop business she thought Our Town
Crier would be the perfect solution and it was! In two
months she had fulfilled her goals, hear how
Da Pietro's, one of the finest restaurants in
Westport for more than 25 years still needs ways
to promote their business...
Hear how they succeed with OurTownCrier.com!
Contact information 203-979-0022 - betsypollak@gmail.com

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Betsy Pollak - Digital Account Manager

  • 1. Portfolio, with case studies and testimonials
  • 2. The Challenge Spread awareness Spread awareness of Lillian August’s Special Events. Brought Imagery and fun graphics to delight readers. Result Year after year, Lillian August hires us to beautifully spread awareness of their sales and click through's to their site
  • 3.
  • 4. The Challenge Identify a way to create awareness of a sensitive topic that is almost impossible to get passed through spam filters and to be looked at in a positive light. Also had to please the large marketing department of 10 seasoned marketers. Brought Perfect imagery, wording and overall delicate handling of a sensitive topic. Result Complete success, new and current client awareness of the new service offering was achieved and the marketing department was so delighted they had a brochure created with the piece intact!
  • 5. The Challenge Creation of a compelling message to create desired outcome of selling personalized bricks for the courtyard At the Westport Historical Society Brought A campaign that speaks to current happenings that was used to create the needed urgency. Result Success… Sales goals surpassed! Year after year, this 10+ year client depends on us to create campaigns for their year-round offerings and events. CLICK HERE for client testimonial
  • 6. The Challenge To create awareness and drive traffic to The clients store a seasonally quiet time in local retail sales. Brought Created perfect imagery and wording to excite their and our readers as well as sharing on all social platforms. Result Complete success client over the moon happy. Year after year this 10+ year client relies on us to create campaigns and all collateral needed to share awareness of on all digital networks.
  • 7. The Challenge Create distinction for a client in the crowded health coaching field. Brought Perfect imagery, wording, testimonials and timing to create the desired result Result Complete success, client doubled her business and could not be happier. We are entering year two and her business continues to grow. Click here for client testimonial.
  • 8. The Challenge Identify ways to create distinction that draws diners to connect with the chef and his 5 star restaurant Brought Directed and created videos, imagery and wording to elicit the desired result. Result This 10+ year client always shares their happiness with our efforts on their behalf, CLICK HERE for their testimonial
  • 9. The Challenge Identify needs for a 35+ year old business, looking Create awareness of Phillip Bruce’s service and product differentiators. Brought Imagery, testimonials, and recognition of local awards Result For more than 6 years this client depends on us for more business and awareness of Phillip Bruce offerings
  • 10.
  • 11. The Challenge Identify needs for a 45+ year old business, looking Create awareness of Gold’s Holiday and special year- round offerings and services Brought Imagery, testimonials, and recognition of local awards Result Year after year, this 10+ year client depends on us to create campaigns of year-round offerings that creates more business and awareness of all Gold’s has to offer. CLICK HERE for clients testimonial
  • 12.
  • 14. For the past 5 years, Our Town Crier is where Jonathan Mathias, owner of A Dash of Salt Catering successfully promotes his offerings, hear why! Hear how and why Heidi Lyme of Bel Mondo is so successful in obtaining clients for her design business and her 3,500 square ft retail shop using Our Town Crier. OurTownCrier.com is where Kelly Sohigian, owner of KellyDesigns in Fairfield, is successful in obtaining new clients for the past four years... hear how! WWC president Dorothy Curren shares why OurTownCrier.com is a vital resource for the Westport Woman's Club… She even wrote a song about it! Robin Hammond Director of Development of CLASP Homes has many reasons why she loves and depends on OurTownCrier.com, hear why! Our Town Crier helps expand the good work of the Fairfield Woman's Exchange! Hear how this 6+ year relationship works to raise money for local charities! Small business owner Tracy Boyce of Tracy Boyce Feng Shui, shares how using Our Town Crier brought her the clients and the outreach she was hoping for, hear her story! For the past 6 years Mary Von Ohlen, owner of Resonating Wellness depends on Our Town Crier to help promote her business and enjoys the results, hear why! When Debra Sommerville wanted to promote her new Images Workshop business she thought Our Town Crier would be the perfect solution and it was! In two months she had fulfilled her goals, hear how Da Pietro's, one of the finest restaurants in Westport for more than 25 years still needs ways to promote their business... Hear how they succeed with OurTownCrier.com!
  • 15. Contact information 203-979-0022 - betsypollak@gmail.com