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Hospitality Industry Trends for 2016

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Dr. Bharat Lall oversees hotel purchase negotiations and management operations in his role as chief executive officer and president of Pinnacle Hotels USA. Throughout his tenure at Pinnacle, Bharat Lall, MD, has created a multi-property enterprise focused on numerous aspects of the hospitality industry.

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Hospitality Industry Trends for 2016

  1. 1. Bharat Lall
  2. 2.  Dr. Bharat Lall oversees hotel purchase negotiations and management operations in his role as chief executive officer and president of Pinnacle Hotels USA. Throughout his tenure at Pinnacle, Bharat Lall, MD, has created a multi-property enterprise focused on numerous aspects of the hospitality industry. Just as countless other industries experience changing trends each year, so too does the hospitality industry. With recent technological advancements, the hotel sector has experienced radical changes in everything from day-to-day operations to client booking services. A number of these transformations will have a significant impact on the industry in 2016.
  3. 3.  This year, increased mobile device use will influence hospitality marketing more than ever. With just over half of all travelers expected to book vacations via mobile devices in 2016, hotel companies will need improved strategies to reach and bring in new customers. As a result, email marketing, single-click booking, and click-to-call services may become more popular. As in previous years, 2016 will see an increase in customer-facing interfaces that will change the way travelers shop for vacations. Within the global market, services such as WorldMate and SkipLagged will likely grow in prominence due to their use of integrated, easy-to-use vacation planning services.

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