This deck explains what is information overload and how it impacts modern lifestyle. It also explore social media and the case study of it

1. Information
Overload &
Its Impacts on
Lifestyle

2. Hello!

3. 1.
Apa itu
Information Overload?

4. “
Between the dawn of civilization
through 2003 about 5 exabytes of
information was created. Now, that
much information created every 2 days.
Eric Schmidt
Former Google CEO

5. Information
Overload
Sebuah kondisi dimana
seseorang menjadi sulit
memahami suatu isu
dan/atau untuk kemudian
mengambil keputusan
dikarenakan ketersediaan
informasi yang berlebih.

6. Kenapa Information Overload dapat terjadi?
New Information
A rapidly increasing rate of
new information being
produced also known as
journalism of assertion.
Ease of Duplication
and Transmission
The ease of duplication and
transmission of data across
the Internet.
Increase in the
Available Channel
An increase in the available
channels of incoming
information (e.g. telephone,
e-mail, instant messaging,
RSS).
Contradiction and
Inaccuracy
Contradictions and
inaccuracies in available
information.
Signal-to-Noise
Ratio
A low signal-to-noise ratio.
Information in
Pieces
The pieces of information are
unrelated or do not have any
overall structure to reveal
their relationships.

7. 2.
Apa itu
Lifestyle?

8. “
the typical way of life of an individual, group,
or culture
Merriam-Webster
interests, opinions, behaviors, and behavioral
orientations of an individual, group, or
culture.
Alfred Adler

9. Tiga
fase
lifestyle

10. Posisi Sosial
Thorstein Veblen
Thorstein Veblen, with his
‘emulation’ concept, opens
this perspective by asserting
that people adopt specific
‘schemes of life’, and in
particular specific patterns
of ‘conspicuous
consumption’, depending on
a desire for distinction from
social strata they identify as
inferior and a desire for
emulation of the ones
identified as superior.
Max Weber
Max Weber intends lifestyles as
distinctive elements of status
groups strictly connected with a
dialectic of recognition of prestige:
the lifestyle is the most visible
manifestation of social
differentiation, even within the same
social class, and in particular it
shows the prestige which the
individuals believe they enjoy or to
which they aspire.
Georg Simmel
Georg Simmel carries out formal
analysis of lifestyles, at the heart of
which can be found processes of
individualisation, identification,
differentiation and recognition,
understood both as generating
processes of, and effects generated
by, lifestyles, operating “vertically”
as well as “horizontally”.
Pierre Bourdieu
Finally Pierre Bourdieu renews this
approach within a more complex
model in which lifestyles, made up
mainly of social practices and
closely tied to individual tastes,
represent the basic point of
intersection between the structure
of the field and processes
connected with the habitus.

11. Gaya Berpikir
Styles of Taught
Initially, starting with Alfred Adler, a
lifestyle was understood as a style
of personality, in the sense that the
framework of guiding values and
principles which individuals develop
in the first years of life end up
defining a system of judgement
which informs their actions
throughout their lives. Later,
particularly in Milton Rokeach’s
work, Arnold Mitchell’s VALS
research and Lynn Kahle’s LOV
research, lifestyles’ analysis
developed as profiles of values,
reaching the hypothesis that it is
possible to identify various models
of scales of values organized
hierarchically, to which different
population sectors correspond.

12. Gaya Bertindak
Styles of Action
Analysis of lifestyles as action
profiles is characterized by the fact
that it no longer considers the
action level as a simple derivative of
lifestyles, or at least as their
collateral component, but rather as
a constitutive element. In the
beginning this perspective focussed
mainly on consumer behaviour,
seeing products acquired as objects
expressing on the material plane
individuals’ self-image and how
they view their position in society.
Subsequently the perspective
broadened to focus more generally
on the level of daily life,
concentrating – as in authors such
as Joffre Dumazedier and Anthony
Giddens – on the use of time,

13. 3.
Apa itu
Social Media?

14. “
computer-mediated tools that allow
people or companies to create, share,
or exchange information, career
interests,ideas, and pictures/videos in
virtual communities and networks.
- R. Buettner

15. Contoh-contoh social media:

16. Social Media
as a Lifestyle
bagaimana media
sosial menjadi
jembatan gaya hidup
manusia di abad 21

17. Information overload
mudah terjadi,
82% populasi online di
dunia menggunakan
sosial media yang
merepresentasikan 1,2
milyar pengguna di
dunia.

18. Mudah ditemukannya tombol share

19. Berita dianggap benar, karena...
Di-share oleh orang
yang dikenal
Viral Refleksi Kehidupan
Masyarakat

20. namun, pada kenyataannya...
People Power Hoax Kualitas berita
rendah

21. 4.
Dampak
Information Overload

22. Information
Fatigue
Syndrome
Sakit kepala, lelah,
dan salah
mengambil
tindakan

23. Munculnya
asumsi bahwa
berita itu tidak
benar

24. Mudah
Percaya
Konsumen
menelan berita
tanpa mencerna
terlebih dahulu

25. RX: Digital
Detox
Setiap orang pada
akhirnya butuh
waktu untuk
berinteraksi
secara langsung
(tanpa digital)

26. Make
people
unhappy
and less
satisfied

27. 5.
Solusi
Information Overload

28. “
In the period ahead of us, more
important than advances in computer
design will be the advances we can
make in our understanding of human
information processing - of thinking,
problem solving, and decision making...
- Herbert Simon, Economics Nobel-prize winner

29. Relax
Luangkan waktumu
minimal 5 menit
untuk tidak
menggunakan alat
elektronik.
Filter Informasi
Fokuskan perhatian
kalian hanya pada
informasi yang
paling berguna dan
penting.

30. Thanks!
Any questions?

31. Use charts to explain your ideas
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32. Or diagrams to explain complex ideas
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33. A picture is worth a thousand words
A complex idea can be
conveyed with just a
single still image,
namely making it
possible to absorb
large amounts of data
quickly.

34. And tables to compare data
A B C
Yellow 10 20 7
Blue 30 15 10
Orange 5 24 16

35. Maps
our office

36. 89,526,124
Whoa! That’s a big number, aren’t you proud?

37. 89,526,124$That’s a lot of money
100%Total success!
185,244 users
And a lot of users

38. Our process is easy
first
second
last

39. Let’s review some concepts
Yellow
Is the color of gold, butter and ripe
lemons. In the spectrum of visible
light, yellow is found between
green and orange.
Blue
Is the colour of the clear sky and
the deep sea. It is located between
violet and green on the optical
spectrum.
Red
Is the color of blood, and because
of this it has historically been
associated with sacrifice, danger
and courage.
Yellow
Is the color of gold, butter and ripe
lemons. In the spectrum of visible
light, yellow is found between
green and orange.
Blue
Is the colour of the clear sky and
the deep sea. It is located between
violet and green on the optical
spectrum.
Red
Is the color of blood, and because
of this it has historically been
associated with sacrifice, danger
and courage.

40. You can copy&paste graphs from Google Sheets

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45. Thanks!
Any questions?
You can find me at:
@username
user@mail.me

46. References
◎ https://jamesdellow.wordpress.com/2007/02/25/is-
information-overload-a-lifestyle-choice/
◎ Photographs by Unsplash & Death to the Stock Photo
(license)

47. Credits
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◎ Photographs by Unsplash & Death to the Stock Photo
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