Festivals are here along with the winter! What have you planned for your ecommerce business? If you haven’t decided to give it a makeover, now is the time for you do that. This article will help you prepare your ecommerce store for this festive season.
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Prepare Your Ecommerce Stores For This Festive Season
1. Readiness Checklist for Ecommerce
Websites on This FestiveSeason
It is that time of the year when shopping is the thing which is
on everyone’s mind. People are queuing up at the stores to
find the best deals on the latest designer dress and home
accessories. Shoppers are have started preordering gifts for
Thanksgiving, Black Friday and Cyber Monday.
It’s that time of the year when the ecommerce web
development in USA market is meeting the demands of all
those online retailers who really want to make it big in terms
of business revenue during the two days – Black Friday and
Cyber Monday.
The total estimated sales of Thanksgiving is predicted to
cross recordbreaking $2.05 Billion this year. Hence, no e
2. commerce store wants to miss an opportunity to get more
customers during the holiday season.
So, without wasting any time further, we just want to have
you a last minute look on the few tips which will help you to
raise the sales revenue graph.
Update YourStore
This is the key point to focus on. If your ecommerce website
is not technologically upgraded then you must do it
immediately. The reason for doing it is to offer good user
experience of your estore. For example, you have e
commerce solution with old Magento version, then you
should upgrade it to Magento 2. It will have enhanced
plugins to optimize your website. Hurry, opt for ecommerce
development today.
Have Enough Inventory
3. As an online retailer, you certainly don’t want to embarrass
yourself and your customers with the “Out of Stock”
message. It is the best opportunity to earn maximum sales
and satisfaction of the customers.
Maintain a wellstocked inventory to assure that your
shoppers have a wide range of choices to select from your e
store. In case, store is out of stock, at least mail it to all the
customers.xz
Share Your Offers on SocialMedia
This is the most basic thing you can do. From Facebook to
Twitter and Instagram do not forget any social media
platforms to spread the word about your latest discounts and
offers.
Publish quality blogs about the trend and products which are
to be offered this Thanksgiving. Once, they are sure about the
deal, they will certainly come to your website and visit the
store.
Maintain Keywords
To get attention of consumers it is essential to define and
manage your keywords in an efficient way. In other words,
running a good SEO campaign will fetch good results. Take
help of the Google keyword planner in order to understand
which keywords does your customer use to search products.
Now include those key phrases in all your product category.
Words like ‘Cyber Monday, Gifts and Black Friday’ are the
most frequently searched keywords.
4. Moreover, search ecommerce web development service
provider to focus more on implementing digital marketing
strategies on your web store.
Quality AssuranceCheck
Before two weeks of sale season, it is essential to make sure
that everything on the website is running properly before
making it live. Another thing to keep in mind is that during
the holiday season your website might be overloaded with
traffic, hence it is important to make sure that quality
assurance check and load balancing is looked after.
Additionally, check whether your billing, order tracking and
payment processes are on track for providing best user
5. experience. Early preparation is the key to bag the best deals
of the day.
Optimise forMobile
According to a survey, this year’s Cyber Monday mobile sales
accounting will jump to $1.24 billion in U.S.A. Now, you
might have realized the importance of having mobile
application or ecommerce website with responsive design.
With competition at its peak, consumers will look for any
reason to exit your ecommerce store. In such scenarios, not
providing good UI through mobile can make customer
unhappy.
Therefore, optimising your site for mobile is profitable deal
for getting maximum sales order on Thanksgiving, Black
Friday and Cyber Monday.
We hope that your ecommerce store ready with all the above
mentioned basic prerequirement in order to boost frequency
of orders on this festive season. If not, then contact
ecommerce web development firm to set it up on time.