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HRCI & SHRM
APPROVED WEBINAR
!
!
!
!
!
!
!
Program numbers sent to you via email upon program completion. !
#BLOGGING4JOBS
Jessica Miller-Merrell
@jmillermerrell!
Rachelle Falls
@corporatehrgirl!
OUR SPEAKERS
#BLOGGING4JOBS
THANK YOU TO
OUR SPONSOR
OUR SPONSOR
#BLOGGING4JOBS
www.talentobjectsHCM.com
WORKFORCE ENGAGE TOOLS
ON SALESFORCE
#BLOGGING4JOBS
THE CANDIDATE IS
EVERYTHING
#BLOGGING4JOBS
ANALYTICS ARE THE
NUMBER 1 DRIVER OF
ESTABLISHING ROI IN HR &
RECRUITING
2015 Aberdeen Study, Talent
Analytics: Where Are We Now !
THE DATA TO DRIVE
OUR DECISIONS IS
EVERYTHING
89% OF BUSINESS LEADERS
BELIEVE BIG DATA WILL
REVOLUTIONIZE
OPERATIONS 2015 SalesForce Market
Predictions Report!
#BLOGGING4JOBS
WHAT IS DATA?
#BLOGGING4JOBS
!
!
•  Internal
– Employee scheduling & forecasting
–  Promotions and improving work productivity
– Existing ATS or talent communities
– Internal social networks
•  External
– Job seeker patterns
– Competitor activity
– Social media
– Consortium or Peer shared data
DATA SOURCES CAN BE
#BLOGGING4JOBS
WHAT IS HR METRICS?
• HR Metrics
• Big Data
• Analytics
WHAT SHOULD WE
MEASURE?
#BLOGGING4JOBS
•  CEO Feedback!
•  Industry Sources !
•  Recommendations !
HR, AS THE STRATEGIC
DATA PARTNER
POLL QUESTION #1
WHAT IS YOUR ROLE IN THE
ORGANIZATION?
•  PERSONNEL
•  BUSINESS
CONSULTANT
#BLOGGING4JOBS
•  BUSINESS PARTNER
•  ORGANIZATIONAL
DESIGNER
#BLOGGING4JOBS
!
!
#1 - SPEAK THE SAME
LANGUAGE
#BLOGGING4JOBS
!
!
#1 - SPEAK THE SAME
LANGUAGE
POLL QUESTION #2
WHAT TYPE OF DATA &
METRICS ARE YOU USING?
•  NONE
•  SOURCE PER
HIRE &
TURNOVER
•  QUALITY OF HIRE
METRICS
•  WE HAVE A DATA
SCIENTIST ON STAFF
#BLOGGING4JOBS
#BLOGGING4JOBS
!
!
#2 - MAKING HIRING
BETTER
#BLOGGING4JOBS
!
!
#2 - MAKING HIRING
BETTER
POLL QUESTION #3
WHERE ARE YOU IN YOUR
DATA & HR METRICS
COLLECTION:
•  BASIC
•  MID LEVEL: HR TECH
DASHBOARD
•  ADVANCED: EXCEL
MASTER
•  PRO: WORK WITH
TABLEAU
•  NINJA LEVEL
#BLOGGING4JOBS
#BLOGGING4JOBS
!
!
CLEAN VS. DIRTY DATA
•  Eliminate data points
that use drop down
menus & self selection!
•  AT&T uses cookies to
effective target
candidates. !
#BLOGGING4JOBS
!
!
#3 - THE HUMAN
ELEMENT
#BLOGGING4JOBS
!
!
#3 - THE HUMAN
ELEMENT
•  Eliminate data points that
use drop down menus &
self selection!
•  AT&T uses cookies to
effective target
candidates. !
#BLOGGING4JOBS
#4 - DATA DRIVES
EXPERIMENTATION
One post per channel!
•  Impressions: 110k!
•  5% engagement!
•  Over 4,000 clicks!
!
#BLOGGING4JOBS
Week 1 results!
•  Created 230 applicants all in the sales
space!
•  More field vs. inside sales !
•  Qualified but too senior!
DATA DRIVES
EXPERIMENTATION
#BLOGGING4JOBS
#5 - FOCUS ON PAIN
POINTS
•  Retention!
•  Turnover!
•  Recruiting costs!
•  Source of hire !
•  Talent development!
POLL QUESTION #4
WHAT ARE YOUR PAIN
POINTS?:
•  RETENTION/
TURNOVER
•  RECRUITING COSTS
•  SOURCE OF HIRE
•  SOURCE OF HIRE
•  CANDIDATE
EXPERIENCE
•  OTHER
#BLOGGING4JOBS
#BLOGGING4JOBS
#6 – TAKE ADVANTAGE OF
TECHNOLOGY
#BLOGGING4JOBS
#7 – MAKE MISTAKES
“FAILURE ISN’T FATAL
BUT FAILURE TO CHANGE
MIGHT BE.”
- John Wooden !
#BLOGGING4JOBS
FINAL THOUGHTS
•  Selecting the right data points to monitor &
measure is key for future success. !
•  Algorithms aren’t people. The human element
differentiates and defines your organization. !
???
QUESTIONS
#BLOGGING4JOBS
THANK YOU TO
OUR SPONSOR
OUR SPONSOR
#BLOGGING4JOBS
www.talentobjectsHCM.com
Jessica Miller-Merrell
@jmillermerrell!
Rachelle Falls
@corporatehrgirl!
LinkedIn: b4j.co/rfalls!
SOURCES
SalesForce Market
Estimates 2015
b4j.co/2015-bigdata!
2015 Talent Analytics
Study by Aberdeen
b4j.co/talent-analytics!
The Analytics Advantage
by Deloitte
b4j.co/deloittebigdata!
How HR Metrics & Data
Can Transform Your
Hiring !
b4j.co/bigdata-moshrm!
!
SPEAKERS
LinkedIn: b4j.co/jmillermerrell!
#BLOGGING4JOBS
HRCI & SHRM
APPROVED WEBINAR
!
!
!
!
!
!
!
Program numbers sent to you via email upon program completion. !
#BLOGGING4JOBS

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