1. Brandon Lee Resume Page 1 of 4
Curriculum Vitae
Personal Particulars
Name Brandon Lee Woi Pin
Nationality Malaysian
Sex Male
Marital Status Single
Date of Birth 22th March 1987
Current Work Place Chengdu, Sichuan, China
Contacts
Cell Phone 86 180 1144 0603 (China)
60 12 573 8283 (Malaysia)
Email Address lwpbrandon@yahoo.co.uk
Strength
Marketing & Communication / Hotel pre-opening / Event planning / VIP hospitality
Working Experience 1 2012 – Present
Blossom Advertising Company
Graphic Design, Event Organizing and Planning, Public Relations and
Copywriting, Printing Solutions, Social Media Optimization
Designation
• Senior Account Manager
Develop and Build Relationship of Sichuan, Chongqing and
Guangdong Market
Main Responsibilities
Marketing & Communication
• Develop new account and build relationship with existing account
• Serve as the key point for clients’ contact for day-to-day
management as well as development, implementation and
execution of interactive and/or direct marketing activities for key
account
• Specialties for Hospitality, Tourism & Food & Beverage client on
Branding and Identify, Public Promotion and Advertising,
International and Local media networking with media coverage of
solid PR value, acquisition of awards and accolades and Event
Management – conceptualization to completion
• Develop and manage the sales operation budget
• Analyze and control expenditure of division to conform to budgetary
requirements

2. Brandon Lee Resume Page 2 of 4
Contribution & Achievements
• Develop the new accounts like The Ritz Carlton Hotel Shenzhen, The
Langham Hotel Shenzhen, Jinjiang Hotel Chengdu, Minyoun Hotel
Group Sichuan, Minshan Hotel Chengdu and tentative client like
Tourism Authority of Thailand Chengdu, and West Logistics Shenzhen
Working Experience 2 2009 – 2012
Mission Hills China
Core businesses include golf, resorts, spas, mineral springs and
convention centers operation; residential property, integrated sports,
recreational and tourist areas development
Designation
Marketing Communication Executive
Mission Hills China’s projects in Shenzhen, Dongguan, Hainan and
Yunnan in China
Main Responsibilities 1. For the operation of pre-opening & existing hotel:
Serve as Marketing & Communication Department
• Coordinate with PR Agency for the PR strategy development and
FAM trip visit.
• Coordinate with Design Studio for the group and hotel’s graphic
design, corporate identity and printing collateral development and
production.
• Coordinate with Photographer Studio for the hotel photographic
production service and project management.
• Hotels & Resorts, Spas awards enrolment and achievement.
• Develop and create the content plan for the hotel social media
posting.
• News monitoring on the social media, search engine and monitoring
the hotel guest feedback and comment at the Online Travel
Agency.
• Coordinate with the Website Design Agency for group website
design development and content management.
2. For pre-opening hotel project:
Serve as the Hotel Pre- Opening project team
• Coordinate with PR Agency for the brand positioning, development
and market trend research.
• Assist the management team coordinate with Design Agency for
the new hotel project and service concept development, including
architectural design and internal design. Assist construction onsite
supporting between hotel, Design Agency and contractor.
• In charge and lead for Hotel Signage system production and
development.
• Review and revise the Hotel SOP / P&P / Job Descriptions and
Training Manuals development.
• Develop and create the hotel corporate service standard.

3. Brandon Lee Resume Page 3 of 4
3. For Event and Tournament
Serve as Hospitality Team – Involved in the tournament of Omega
Mission Hills World Cup and Mission Hills Star Trophy
• Train and manage the butler for those professional golfer and
celebrity who attended during the tournament.
• Arrange and manage that professional golfer and celebrity and
families’ daily entertainment during the tournament.
• Coordinate with the professional makeup and stylist service for those
professional golfer and celebrity for the tournament and event.
• Coordinate with the PR Agency for the local and international
media attendee for the tournament.
• Coordinate with the Hotel Creative Design Team for the printing
collateral, backdrop, gift production and development.
Contribution & Achievements
• Involve in the pre-opening project of one hotel rebranding (300+
rooms) and two hotels pre-opening (one hotel is 518 rooms and
another one is 303 rooms.
• Involve in the pre-opening project of a Mineral Spring & SPA, which
have 100+ mineral spring pools in 7 continentals theme and 60+ spa
treatment rooms.
• Be the media and VIP hospitality team member for 2 Golf World Cup
events and 1 Star Trophy tournament event. Rich experience with
media and international VIP guest hospitality.
Working Experience 3 2008 – 2009
Mission Hills Spa by Mission Hills China
Clubhouse Spa & Resort Spa Concept
Designation SPA Operation Supervisor
Mission Hills Spas - with 4 locations and occupied over 10,000sqm
Main Responsibilities
• In charge of the daily operation of Spa reception.
• Responsible for department training on the Spa system, product
knowledge and Basic English communication.
• Handling guest complaint.
• Coordinate with PR Agency for create SPA brand awareness, PR
strategy development and media visit.
• Coordinate with Design Studio for SPA printing collateral production
and development.

4. Brandon Lee Resume Page 4 of 4
Industrial Training December 05 – June 06
Golden Sands Resort Penang by Shangri-La
4 Star International Chain Resort with 387 rooms & suites
• Management Trainee
As Front Office Receptionist handling guest complain and
check in and check out.
Shangri-La Rasa Sayang Resort & Spa, Penang
5 Star International Chain Resort with 304 rooms & suites
• Management Trainee
Selected by the Golden Sands Resort Human Resources
Department for assisting the Pre-Opening of Shangri-La Rasa
Sayang Resort & Spa Human Resources Operation &
Recruitment Process
Professional & Academic Qualifications
• Bachelor of Arts Degree with Honours in 2007 - 2007
International Hotel & Event Management
IMI University Centre, Lucerne Switzerland
Awards by Manchester Metropolitan University, UK
• Highest Diploma in Hotel Management 2006 - 2007
KDU College, Penang Malaysia
• Diploma in Hotel & Catering Management 2005 - 2006
KDU College, Penang Malaysia
Language Proficiency
Spoken Written
English Good Good
Mandarin Good Good
Malay Good Good
Cantonese Good Good
Computer Skills
• Familiar with Microsoft Office
• Basic AI / Photoshop
• iMovie / Final Cut Pro
• FIDELIO