At Tahoe Dreamin' David Liu, Kyla Longe and I gave a talk about Salesforce Career Success Stories and Advice based on our personal experiences.

1. Brett Barlow David Liu Kyla Longe
Salesforce Recruiter Salesforce Architect Salesforce Consultant
@bbarlow007 @dvdkliu @seriouslykyla
Salesforce Career Success Stories and Advice

2. Salesforce Talent Evangelist & Co-Founder, Hireforce
2 years of Salesforce Recruitment experience
One of the only Salesforce Certified Recruiters
Pro-Bono Salesforce Consultant for Non-Profits
Brett Barlow

3. ● Started in October 2014 by a group of
Salesforce Geeks (Recruiters) who really
care about our candidates
● Help Salesforce Customers, Partners and
AppExchange vendors find Salesforce
talent
● Active members of the Salesforce
Community Brett’s Desk

4. In this order:
1. Where is the candidate working now and what are they doing there?
1. AKA – Current Employer and Job Title
2. Where did the candidate used to work and what were they doing there?
1. AKA – Previous Employer and Job Title
3. Am I Interested?
1. If yes, they’re now looking for #s, keywords and things that make you stand out
2. If no, they’ve moved onto the next candidate
What Recruiters Look for on Resumes

5. So - How do you stand out to a Recruiter?
Impact
Objectives
Deliverables

6. How else do you stand out to a Recruiter?

7. Universal Containers is hiring for their first Salesforce Administrator. What must they look
for in a candidate? (Choose 3)
A. 4+ years of experience managing a Finance department
B. Salesforce Administrator Certification
C. Salesforce Platform App Builder Certification
D. Force.com Advanced Developer
E. 2 years of Salesforce Administration experience
The Value of Salesforce Certifications

8. Universal Containers is hiring for their first Salesforce Administrator. What must they look
for in a candidate? (Choose 3)
A. 4+ years of experience managing a Finance department
B. Salesforce Administrator Certification
C. Salesforce Platform App Builder Certification
D. Force.com Advanced Developer
E. 2 years of Salesforce Administration experience
Answers B, C, and E are correct.
The Value of Salesforce Certifications

9. The Value of Salesforce Certifications
Minor Leagues Major Leagues
$
$
$
$
$
$
$
$
$
$
$
$ $ $
$

10. Senior Salesforce
Administrator
Salesforce Administrator Market Value
Junior Salesforce
Administrator Salesforce Administrator
$60-90k
$30-50/hr
$80-110k
$50-75/hr
$100-140k
$75-100/hr

11. Salesforce Developer Market Value
Junior Salesforce
Developer
$70-100k
$50-70/hr
Salesforce Developer
$90-130k
$70-100/hr
$120-150k
$100-150/hr
Senior Salesforce
Developer

12. Salesforce Architect Market Value
Salesforce Architect
$140-175k
$125-175/hr
Senior Salesforce
Architect
$160-200k
$175-225/hr

13. Senior Salesforce Administrator, NAIS
3 time Salesforce MVP
Salesforce Women in Tech Chapters Coordinator
Austin Developer User Group Co-Leader
Kyla Longe

14. Kyla’s path

15. Kyla’s path

16. Kyla’s path

17. Building blocks
Community
Community
Community
Community
Community
Community
Community
Community
Community
Community
Community
Community
Community
Community
Community
Community
Community
Community
Community
Community
Skills
Skills
Skills
Skills
Skills
Skills
Skills
Enthusiasm
Enthusiasm
EnthusiasmEnthusiasm
Enthusiasm
Enthusiasm
Community
Community

18. Career Growth Sweet Spot
Develop
Skills
Enjoy
the
work
Ride
demand

19. Salesforce Technical Architect, Google
2 time Salesforce MVP
Creator of SFDC99 - Coding lessons for the 99%
Winner of several Salesforce hackathons
David Liu

20. ● Professional email spammer → Salesforce administrator
● Salesforce administrator → Salesforce developer
● Salesforce developer → Technical architect & manager
● Google:
○ Rejected 10+ times
○ LinkedIn recruiter spamming
○ Email Salesforce managers directly
David - My Story

21. ● Getting an interview and passing an interview are different!
● All Salesforce resumes look the same, except for:
○ # of certifications, # of users / org size, extracurricular activities
● You can have five certifications by the end of 2016
● Volunteer:
○ Non-profits orgs
○ Within your company!
○ Salesforce Success Community forums
○ Start a user group: admin/dev, Girly Geeks, Salesforce Saturdays
○ Start a website!
● Update your LinkedIn profile!
How to get Salesforce job interviews

22. ● The goal is NOT to get the questions right - your goal is to show you’re competent!
● It’s OK to give a wrong solution – explain why it’s wrong. If you’re torn between
multiple solutions, present them all with their pros and cons
● Stay up to date with your Salesforce release notes
● Do not assume the interviewer has read your resume
● Do your research using Glassdoor, LinkedIn, and Google
How to pass a Salesforce interview

23. ● You have more leverage than you think!
● Negotiations are mostly between you an HR – not your team
● It’s not selfish to ask for a higher salary – it’s smart
● If you want a salary of XX, ask for XX + 10%
● A recruiter will do a better job than you. (Think NBA players and their agents)
● Employers never really need you to start immediately
Salary Negotiations

24. Brett Barlow David Liu Kyla Longe
Salesforce Recruiter Salesforce Architect Salesforce Consultant
@bbarlow007 @dvdkliu @seriouslykyla
Questions?