Thriving in a reputation economy. The relevance of your online brand

•

2 likes•637 views

Bristol Media

Anouk Pappers & Maarten Schafer, CoolBrands

Marketing

I WANT TO TRAVEL
THE WORLD…
MEET PEOPLE…
DISCOVER
CULTURES

4. USE YOUR
ONLINE REPUTATION
AS YOUR WINGMAN

USE YOUR ONLINE REPUTATION AS YOUR WINGMAN

5. FOCUS ON
WHERE YOU WANT TO BE
ONLINE POSITIONING

10. SOCIAL SEEDING
DIGITAL NEIGHBOURHOODS

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