State of the 2017 Amazon Marketplace

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Join our 4 Amazon Experts in a round-table discussion as they dive into expectations, trends & strategies that they predict will shape the Amazon Marketplace in 2017.

Retail

THE
State of Amazon
IN 2017
PRESENTED BY:

Event Logistics
• Submit Questions In the Chat Box to the Right
• Session Recording Will Be Sent 1/19/17
• More Resources in Handouts Section
Event Moderators
Pat Petriello
Head of Marketplace Strategy
Nick Cotter
Marketing Operations Coordinator

Today’s Conference Speakers
Pat Petriello
Head of Marketplace Strategy
Jeremy Biron
Founder & President
Greg Mercer
CEO & Founder
Jordan Schanzer
Director of Marketing

Today’s Topic Discussions
• How to Properly Prepare for International Expansion
• Aligning Your Inventory with Your FBA Strategy
• Product Reviews - What’s Going to Happen Next?
• Customizable & Competitive Pricing Strategies to
Higher Profitability
• Leveraging Your Marketing Strategy to Drive Sales

How to Properly Prepare for
International Expansion
Pat Petriello Jeremy BironGreg Mercer Jordan Schanzer

Aligning Your Inventory With
Your FBA Strategy
Pat Petriello Jeremy BironGreg Mercer Jordan Schanzer

Product Reviews –
What’s Going to Happen Next?
Pat Petriello Jeremy BironGreg Mercer Jordan Schanzer

Customizable & Competitive Pricing
Strategies to Higher Profitability
Pat Petriello Jeremy BironGreg Mercer Jordan Schanzer

Leveraging Your
Marketing Strategy to Drive Sales
Pat Petriello Jeremy BironGreg Mercer Jordan Schanzer

Thank You!
Session Recording Will be Sent out Tomorrow Morning
Pat Petriello Jeremy BironGreg Mercer Jordan Schanzer

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FAQ Settings: Enhancing Customer Support and User Experience FAQ (Frequently Asked Questions) settings are an essential component of any website, application, or customer service platform. They serve as a repository of information that addresses common queries and issues, offering users quick solutions and reducing the load on customer support teams. Here's a comprehensive overview of FAQ settings and their significance in enhancing customer support and user experience. 1. Organization and Structure: FAQ settings allow for the organization of questions into categories and subcategories, making it easier for users to navigate and find relevant information quickly. This hierarchical structure ensures that users can locate answers efficiently, saving time and effort. 2. Content Management: With FAQ settings, administrators can easily manage and update content as needed. This includes adding new questions, editing existing answers, and removing outdated information. Keeping the FAQ section up-to-date ensures that users receive accurate and relevant information. 3. Search Functionality: A robust search function within FAQ settings enables users to input keywords and phrases to find relevant answers. This feature is particularly useful for users with specific inquiries who prefer to search rather than browse through categories. 4. Customization Options: FAQ settings often offer customization options, allowing administrators to tailor the appearance and layout of the FAQ section to match the overall design of the website or application. Customization may include choosing colors, fonts, and styles to ensure consistency with brand identity. 5. Integration with Support Channels: Many FAQ settings integrate seamlessly with other support channels such as live chat, email support, or ticketing systems. This integration allows users to escalate their queries if they can't find a satisfactory answer in the FAQ section, providing a smooth transition from self-service to personalized support. 6. Analytics and Insights: FAQ settings may include analytics features that provide valuable insights into user behavior. Administrators can track which questions are most frequently accessed, identify gaps in information, and optimize content based on user interactions, ultimately improving the effectiveness of the FAQ section. 7. Multilingual Support: For websites or applications with a global audience, multilingual support within FAQ settings is crucial. It enables users from different regions to access information in their preferred language, enhancing inclusivity and user experience. 8. Mobile Responsiveness: With the increasing use of mobile devices, FAQ settings should be optimized for mobile responsiveness. This ensures that users can easily access and navigate the FAQ section regardless of the device they are using. 9. Accessibility Features: Implementing accessibility features such as screen reader compatibility and keyboard navigation ensures that the FA

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State of the 2017 Amazon Marketplace

1. THE State of Amazon IN 2017 PRESENTED BY:

2. Event Logistics • Submit Questions In the Chat Box to the Right • Session Recording Will Be Sent 1/19/17 • More Resources in Handouts Section Event Moderators Pat Petriello Head of Marketplace Strategy Nick Cotter Marketing Operations Coordinator

3. Today’s Conference Speakers Pat Petriello Head of Marketplace Strategy Jeremy Biron Founder & President Greg Mercer CEO & Founder Jordan Schanzer Director of Marketing

4. Today’s Topic Discussions • How to Properly Prepare for International Expansion • Aligning Your Inventory with Your FBA Strategy • Product Reviews - What’s Going to Happen Next? • Customizable & Competitive Pricing Strategies to Higher Profitability • Leveraging Your Marketing Strategy to Drive Sales

5. How to Properly Prepare for International Expansion Pat Petriello Jeremy BironGreg Mercer Jordan Schanzer

6. Aligning Your Inventory With Your FBA Strategy Pat Petriello Jeremy BironGreg Mercer Jordan Schanzer

7. Product Reviews – What’s Going to Happen Next? Pat Petriello Jeremy BironGreg Mercer Jordan Schanzer

8. Customizable & Competitive Pricing Strategies to Higher Profitability Pat Petriello Jeremy BironGreg Mercer Jordan Schanzer

9. Leveraging Your Marketing Strategy to Drive Sales Pat Petriello Jeremy BironGreg Mercer Jordan Schanzer

10. Thank You! Session Recording Will be Sent out Tomorrow Morning Pat Petriello Jeremy BironGreg Mercer Jordan Schanzer

State of the 2017 Amazon Marketplace

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