In 2018 the ecommerce landscape was flipped on its head disrupted by direct to consumer (D2C) brands from Warby Parker to Moon Juice. This Summit will provide brands with cutting-edge D2C strategies to accelerate brand growth in 2019. Whether an aspiring D2Cbrand or optimizing your current strategy, hear from seasoned marketing experts on how to best set your brand up for success this new year. Join our free full-day virtual conference and hear 4 back-to-back expert sessions all while from the comfort of your home or office.

1. The 2019 Direct to Consumer
Omnichannel Growth Summit

2. 9 - 9:45 am PT
12 - 12:45 pm PT
HEAP PRESENTS:
Direct to Consumer Retail:
Using Data to Build Relationships
with Consumers
10 - 10:45 am PT
11 - 11:45 am PT
ELITE SEM PRESENTS:
The Breakdown of a
Breakout Brand's
Marketing Flywheel
TRUSTPILOT PRESENTS:
Cutting Through The Noise:
Using Trust & Credibility to Stand Out
in a Crowded Marketing
Today’s Timeline
CPC STRATEGY PRESENTS:
Approaching Amazon as a
Direct to Consumer Brand

3. Today’s Logistics
● Session Recording & Slides Will Be Sent Out
● Submit Questions to Our Panelists
● Resources Available as Handouts
● Join in the Poll Questions!
Analicia Santaella
Partner Coordinator

4. Overview
Founded in 2007
Part of Elite SEM as of 2018
Google Premier Partner
600+ Active Retail Clients
Top 50 Fastest Growing Company San Diego
Solutions
Retail-focused PPC & Shopping
Amazon Sales Acceleration
Amazon Vendor Services
Facebook Performance Marketing
Creative Services

5. Today’s Speakers
Ryan Pickup
President
Meghan Andrade
Marketplace Channel
Analyst

6. 6% of US
internet users
start product
research on
brand’s site
47% of US
internet users
start product
research on
Amazon
Amazon
accounted for
44% of total
US ecom sales
One Click, 2018 Adeptmind, 2018 NPR/Marist, 2018
Amazon in the Ecommerce Space

7. How are you currently selling?
● Branded Ecommerce Site
● Amazon Marketplace
● Brick & Mortar
Poll Question for Audience

8. Why and how did you
start Active Duty Gear?

9. When & why did you decide to
start selling on Amazon?

10. When & why did you decide to
start advertising on Amazon?

11. Why did you decide to go
direct-to-consumer?

12. How do you differentiate your brand
from other brands in the space?

13. What was the biggest obstacle
your brand experienced when
launching on Amazon?

14. What advertising types find work best
for brand awareness vs. conversions?

15. What benefits have you seen from
selling and advertising on Amazon?

16. What should a D2C brand consider
when deciding whether or not
to sell on Amazon?

17. Any pro-tips you can provide
to our audience today?

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Schedule a 1:1
Amazon or ecommerce
strategy evaluation

19. Q & A
Ryan Pickup
President
Meghan Andrade
Marketplace Channel
Analyst

20. The 2019 Direct to Consumer
Omnichannel Growth Summit
Please hold for our next presentation starting at 10am PT / 1pm ET
ELITE SEM PRESENTS:
The Breakdown of a
Breakout Brand's
Marketing Flywheel