Céline Poirier

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> Currently attending an Executive MBA in Digital Marketing, and preparing a professional thesis on Big Data in Health and privacy 9 years Communication experience as Project manager in 360° Communication agencies 4 years Account Manager in an International Pharmaceutical Company within the Advertising and Marketing services 7 years dedicated to Health communication Extensive knowledge of integrated multi-channel marketing Overwhelmed by the major scientific and societal issues covered by Digital Health and Wellness, I'm enthusiastic about Patient engagement, new collaborations in eHealth, Mobile Health, Therapeutical education, and personalized medecine.

co-innovation healthcare observance medecine personnalisée ethique santé connectée confiance donnée de santé big data médecine génomique transparence open data e-santé algorithmes m-commerce expérience client digitalisation parcours client e-commerce réalité augmentée click and collect store to web web to store drive to store web in store vendeur augmenté retail omniretail phygital e-transfo transformation digitale

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Céline Poirier

Presentations

Transformation digitale du point de vente MBAMCI 2015 #GeekTonStore

Le Big data en santé et l'éthique, sont- ils compatibles ?

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Le #CES2017 en 10 grandes tendances by @hubinstitute

Digitaliser la promotion du médicament : les clés pour comprendre et agir

BtoB & Inbound Marketing : mode d'emploi

How to boost inbound marketing success with content marketing, SEO and social media marketing

Comment digitaliser la pharmacie d'officine ?

Livre blanc : modeles, data et algorithmes, les nouvelles frontieres du numérique

Gapingvoid 20 Ideas to Foster Innovation in Drug Development

The Future of Business Models #FutureOf

E-transformation du parcours client #MBAMCI