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How to double commitment to 
change 
Audra Proctor – Director, Changefirst 
6th November 2014 
© Changefirst Limited, all rights reserved 2014
About Audra 
 Audra Proctor, Director of Learning, Changefirst 
 Research & development of our blended service 
offering – online and face-to-face workshops 
 IP and methodology (PCI®) 
 20 years experience working with global 
organisations 
 Building change capability 
© Changefirst Limited, all rights reserved 2014 changefirst.com 2
Few organisations are highly effective at 
change implementation 
20% 
Highly Effective - 
Change Enablers 
63% 17% 
Moderately 
Effective 
PMI: Pulse of the Profession – 
Enabling Organizational Change through Strategic Initiatives 
Minimally 
Effective 
© Changefirst Limited, all rights reserved 2014 changefirst.com 3
Minority of organisations are improving 
CHANGE MANAGEMENT EFFECTIVNESS GREATER THAN 1 YEAR AGO 
PMI: Pulse of the Profession – Organizational Agility 
40% 
More success 
Unchanged or less success 
60% 
© Changefirst Limited, all rights reserved 2014 changefirst.com 4
And, the costs are high! 
Gartner: 
“80% of all technology projects 
were not used in the way intended 
or not used at all six months after 
installation” 
UK spending on IT per year 
(£ billion) 
Estimated UK spending 
ZDNet 
Clegg, University of Sheffield 
90 
80 
70 
60 
50 
40 
30 
20 
10 
0 
wasted (£ billion) 
PMI: 
“US$109million lost for every 
US$1billion spent on projects ” 
© Changefirst Limited, all rights reserved 2014 changefirst.com 5
© Changefirst Limited, all rights reserved 2014 changefirst.com 6
Change Plan vs. Reality 
Change Plan – How organisations see change 
Change Reality – How people see change 
© Changefirst Limited, all rights reserved 2014 changefirst.com 8
That’s why we see a lot of acceptance 
rather than commitment 
Think about the last change you went through. 
What stage are people at? 
Make your choice in the poll on the right hand side of the 
screen. 
A. Still resisting the change for various reasons 
B. Accept the change but not committed 
C. Committed to new ways of working 
© Changefirst Limited, all rights reserved 2014 changefirst.com 9
That’s why we see a lot of acceptance 
rather than commitment 
© Changefirst Limited, all rights reserved 2014 changefirst.com 10
Stubborn “Value Gap” 
Implement 
Install 
Value Gap 
Time 
Business Case 
Achievement 
© Changefirst Limited, all rights reserved 2014 changefirst.com 11
Good people get lost! 
© Changefirst Limited, all rights reserved 2014 changefirst.com 12
Data to integrate change risks into project dashboards 
© Changefirst Limited, all rights reserved 2014 changefirst.com 13
The Power of Data 
Process 
Measurement Data 
~400,000 data points 
>15,000 participants 
>40 countries 
‘000s of projects 
© Changefirst Limited, all rights reserved 2014 changefirst.com 14
Turning legacy risks into enablers 
1. Reward & recognise people 
2. Increase involvement 
3. Enrol informal influencers 
4. Help managers role model 
5. Increase solution visibility 
Changefirst Initiative Legacy Assessment data – 2007-2014 
© Changefirst Limited, all rights reserved 2014 changefirst.com 15
Planning for commitment 
Change Stage Resistance % Acceptance % Commitment % 
Past Changes 21 54 25 
CURRENT 
Change Announced 18 49 33 
Change kicked-off 16 66 18 
Change mid-implementation 
16 56 28 
Change completed 19 27 54 
Current Changefirst data - 2014 
© Changefirst Limited, all rights reserved 2014 changefirst.com 16
Plan > Review > Pivot / Persevere 
1. Solution Visibility – 7 points 
2. Future State/Vision – 6 points 
3. Sponsor Behaviour – 6 points 
4. Local Mgrs. Support – 5 points 
5. Personal Imperative – 4 points 
Changefirst Initiative Risk Assessment data – 2007-2014 
© Changefirst Limited, all rights reserved 2014 changefirst.com 17
It seems possible to build more commitment 
Change Stage Resistance % Acceptance % Commitment % 
Past Changes 21 54 25 
CURRENT 
Change Announced 18 49 33 
Change kicked-off 16 66 18 
Change mid-implementation 
Change completed 19 27 54 
Current Changefirst data - 2014 
16 56 28 
© Changefirst Limited, all rights reserved 2014 changefirst.com 18
Big Questions 
#1 Why are the resistance numbers more or 
less unaltered throughout the whole 
process? 
#2 What happens at the end of a project that 
makes acceptance fall and commitment 
increase, both dramatically? 
http://ad.changefirst.com/data-report-1/ 
© Changefirst Limited, all rights reserved 2014 changefirst.com 19
Organisational Change Productivity tool 
© Changefirst Limited, all rights reserved 2014 changefirst.com 20
Any questions? 
© Changefirst Limited, all rights reserved 2014 changefirst.com 21
e-change® 
The Enterprise Change Management Platform 
Enabling organizations to deliver projects successfully 
Visible user roadmap for project delivery 
Proven toolkit for assessing and tracking 
projects 
Practical collaboration and sharing functionality 
Comprehensive change management 
curriculum 
14-day FREE Trial on 
http://www.changefirst.com/e-change-free-trial 
© Changefirst Limited, all rights reserved 2014 changefirst.com 22
Connect 
Join over 3,500 members and 900 followers on our LinkedIn pages 
Follow us for the latest news and announcements 
Sign-up to our monthly newsletter at www.changefirst.com 
Contact me 
01444 450 777 
audra.proctor@changefirst.com 
© Changefirst Limited, all rights reserved 2014 changefirst.com 23
Thank you! 
© Changefirst Limited, all rights reserved 2014 changefirst.com 24

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Webinar - 'How to Double Commitment to Change

  • 1. How to double commitment to change Audra Proctor – Director, Changefirst 6th November 2014 © Changefirst Limited, all rights reserved 2014
  • 2. About Audra  Audra Proctor, Director of Learning, Changefirst  Research & development of our blended service offering – online and face-to-face workshops  IP and methodology (PCI®)  20 years experience working with global organisations  Building change capability © Changefirst Limited, all rights reserved 2014 changefirst.com 2
  • 3. Few organisations are highly effective at change implementation 20% Highly Effective - Change Enablers 63% 17% Moderately Effective PMI: Pulse of the Profession – Enabling Organizational Change through Strategic Initiatives Minimally Effective © Changefirst Limited, all rights reserved 2014 changefirst.com 3
  • 4. Minority of organisations are improving CHANGE MANAGEMENT EFFECTIVNESS GREATER THAN 1 YEAR AGO PMI: Pulse of the Profession – Organizational Agility 40% More success Unchanged or less success 60% © Changefirst Limited, all rights reserved 2014 changefirst.com 4
  • 5. And, the costs are high! Gartner: “80% of all technology projects were not used in the way intended or not used at all six months after installation” UK spending on IT per year (£ billion) Estimated UK spending ZDNet Clegg, University of Sheffield 90 80 70 60 50 40 30 20 10 0 wasted (£ billion) PMI: “US$109million lost for every US$1billion spent on projects ” © Changefirst Limited, all rights reserved 2014 changefirst.com 5
  • 6. © Changefirst Limited, all rights reserved 2014 changefirst.com 6
  • 7. Change Plan vs. Reality Change Plan – How organisations see change Change Reality – How people see change © Changefirst Limited, all rights reserved 2014 changefirst.com 8
  • 8. That’s why we see a lot of acceptance rather than commitment Think about the last change you went through. What stage are people at? Make your choice in the poll on the right hand side of the screen. A. Still resisting the change for various reasons B. Accept the change but not committed C. Committed to new ways of working © Changefirst Limited, all rights reserved 2014 changefirst.com 9
  • 9. That’s why we see a lot of acceptance rather than commitment © Changefirst Limited, all rights reserved 2014 changefirst.com 10
  • 10. Stubborn “Value Gap” Implement Install Value Gap Time Business Case Achievement © Changefirst Limited, all rights reserved 2014 changefirst.com 11
  • 11. Good people get lost! © Changefirst Limited, all rights reserved 2014 changefirst.com 12
  • 12. Data to integrate change risks into project dashboards © Changefirst Limited, all rights reserved 2014 changefirst.com 13
  • 13. The Power of Data Process Measurement Data ~400,000 data points >15,000 participants >40 countries ‘000s of projects © Changefirst Limited, all rights reserved 2014 changefirst.com 14
  • 14. Turning legacy risks into enablers 1. Reward & recognise people 2. Increase involvement 3. Enrol informal influencers 4. Help managers role model 5. Increase solution visibility Changefirst Initiative Legacy Assessment data – 2007-2014 © Changefirst Limited, all rights reserved 2014 changefirst.com 15
  • 15. Planning for commitment Change Stage Resistance % Acceptance % Commitment % Past Changes 21 54 25 CURRENT Change Announced 18 49 33 Change kicked-off 16 66 18 Change mid-implementation 16 56 28 Change completed 19 27 54 Current Changefirst data - 2014 © Changefirst Limited, all rights reserved 2014 changefirst.com 16
  • 16. Plan > Review > Pivot / Persevere 1. Solution Visibility – 7 points 2. Future State/Vision – 6 points 3. Sponsor Behaviour – 6 points 4. Local Mgrs. Support – 5 points 5. Personal Imperative – 4 points Changefirst Initiative Risk Assessment data – 2007-2014 © Changefirst Limited, all rights reserved 2014 changefirst.com 17
  • 17. It seems possible to build more commitment Change Stage Resistance % Acceptance % Commitment % Past Changes 21 54 25 CURRENT Change Announced 18 49 33 Change kicked-off 16 66 18 Change mid-implementation Change completed 19 27 54 Current Changefirst data - 2014 16 56 28 © Changefirst Limited, all rights reserved 2014 changefirst.com 18
  • 18. Big Questions #1 Why are the resistance numbers more or less unaltered throughout the whole process? #2 What happens at the end of a project that makes acceptance fall and commitment increase, both dramatically? http://ad.changefirst.com/data-report-1/ © Changefirst Limited, all rights reserved 2014 changefirst.com 19
  • 19. Organisational Change Productivity tool © Changefirst Limited, all rights reserved 2014 changefirst.com 20
  • 20. Any questions? © Changefirst Limited, all rights reserved 2014 changefirst.com 21
  • 21. e-change® The Enterprise Change Management Platform Enabling organizations to deliver projects successfully Visible user roadmap for project delivery Proven toolkit for assessing and tracking projects Practical collaboration and sharing functionality Comprehensive change management curriculum 14-day FREE Trial on http://www.changefirst.com/e-change-free-trial © Changefirst Limited, all rights reserved 2014 changefirst.com 22
  • 22. Connect Join over 3,500 members and 900 followers on our LinkedIn pages Follow us for the latest news and announcements Sign-up to our monthly newsletter at www.changefirst.com Contact me 01444 450 777 audra.proctor@changefirst.com © Changefirst Limited, all rights reserved 2014 changefirst.com 23
  • 23. Thank you! © Changefirst Limited, all rights reserved 2014 changefirst.com 24