1. Charbel Karim MASSAAD
Personal Resume
Family name : Massaad
Surname : Charbel
Birth date : Beirut, December 19, 1963
Nationality : Lebanese
Marital status : Married
Address : Gemmayzeh, Gouraud St., Ashrafieh, Beirut - Lebanon.
Mobile : +961 03 973 353
E-mail : charbel1963@gmail.com
EDUCATION
SAINT JOSEPH UNIVERSITY - USJ Graduate in Business Administration 1988
COLLEGE DES FRÈRES MONT-LA-SALLE Bachelor in Commercial Sciences 1984
WORK EXPERIENCE
BOU NASR FOR TRADING, IND. & CONT. –
Lebanon
 Administrative and Sales Manager 2008 –2013
In addition to Below Job Functions:
• Assist with preparation of the budget.
• Implement financial policies and procedures.
• Establish and maintain suppliers and payables accounts.
• Reconcile the accounts receivable.
• Reconcile weekly deposits.
• Manage distribution of utilities bills and collections of accounts.
• Manage the filing, storage and security of documents.
• Respond to inquiries.
• Manage the repair and maintenance of computer and office equipment.
• Maintain insurance coverages.
• Supervise customer services and respond to customer inquiries.
• Assist with preparation of Bylaws.

2. • Perform all the duties related to warehouse and inventory management.
BOU NASR FOR TRADING, IND. & CONT. –
Lebanon
 SALES MANAGER 1998 –2008
Activity: Industrial raw material trading, polyester resin, fiberglass.
Main Functions:
• Manages sales of the company’s products and services.
• Performs sales activities on major accounts and negotiates sales price and discounts.
• Identifies objectives, strategies and action plans to improve short- and long-term sales
and earnings.
• Ensures consistent, profitable growth in sales revenues through positive planning.
• Provides monthly and quarterly results assessments of sales improvement.
• Formulates all sales policies, practices and procedures.
• Collaborates with company owner to develop sales strategies to improve market share
in all product lines.
• Interprets short- and long-term effects on sales strategies in operating profit
• Collaborates with company owner to establish and control budgets for sales promotion
and trade show expenses.
• Assist in the development of the annual marketing plan, specifically advising on: realistic
forecasts for each product and territory (based on historical data, market trends,
competitive activity, promotional strategy and sales effort), realistic operation costs
• Provides timely feedback to company owner regarding performance.
• Provides timely, accurate, competitive pricing on all completed prospect applications
submitted for pricing and approval, while striving to maintain maximum profit margin.
• Maintains professional and technical knowledge by attending educational workshops;
reviewing professional publications; establishing personal networks; participating in
professional societies and exhibitions.
• Improves product marketability and profitability by researching, identifying, and
capitalizing on market opportunities; improving product packaging; coordinating new
product development.
SOCIETÉ LIBANAISE D’AMEUBLEMENT – DUNLOPILO-Lebanon
 PRODUCTION MANAGER Home Furniture 1997 - 1998
Activity: House furniture production
Main Functions:
• Follow up on:
o Plant Production.

3. o Cost Account.
o Quality Control.
o Deliveries Programming.
PROFILES RHF LTD CO. – Sharjah, U.A.E
 FACTORY MANAGER 1994 - 1996
Activity: Steel structures, cladding, cold storage production
Main Functions:
• Finishing Approval.
• Contract Release.
• Follow up on:
o Plant Production.
o Cost Account.
o Quality Control.
o Deliveries Programming.
GREEN LINE CO. FURNITURE MANUFACTURING - Sharjah, U.A.E.
 PRODUCTION COORDINATOR 1990 - 1993
Activity: Furniture Manufacturing
Main Functions:
• Turnkey project.
• Contract Release.
• Follow up on:
o Plant Production.
o Cost Account.
o Quality Control.
o Deliveries Programming.
BANQUE DU CRÉDIT POPULAIRE - Lebanon
 PERSONAL ACCOUNTS 1988 - 1990

4. LANGUAGES
Fluent in Arabic, English and French
COMPUTER LITERACY
Microsoft office and other Intranet and Internet Applications
REFERENCES available upon request