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What Great
                          Leaders
                       REALLY Do
CHRIS THOMPSON
        METIZO
   CONFERENCE
  OCTOBER 2-3,
                                            CHRIS THOMPSON
          2006




  INTRODUCTION   Paris-based Brit
                 Freelance Consultant
                 Sweden - English Teacher
                 France - Accor, DEC, Microsoft
                 OD, Leadership Development, HR Practices
                 Succession Planning, Employee Surveys, HiPo Development
                 Worked in Europe, Asia, North America, Africa
INTRODUCTION

                     This title of this paper is Tom Peters-esque in it pretentiousness, but his titles
                     helped him make millions, so here goes.


                     This presentation is really the essence of my coaching experience and -
                     unfortunately - more than 25 years of working with managers and execs. The idea
                     of making a presentation of this topic really came at the beginning of 2006 when I
                     was missioned by a client to interview 9 country and regional MDs who had been
                     recognised by their very top management as having not only made the numbers
                     but also because they had instilled enhanced capability in their organisation.


                     This organisational capability expressed itself in different ways:
                         People start working together spontaneously to create new ways to advance
                         the business;
                         They start doing things without asking for permission;
                         They identify problems and come up with solutions independently;
                         Etc.


                     The title really begs three questions:


                         Who are we talking about?
                         What’s so great about them?
                         What is they do that makes them different?


WHO ARE THEY?        My sample is composed of the following:
                         Country managers
                         Regional Managers – Sales & Marketing, or functional managers in a staff job
                         Small business owners
                         Regional presidents & chairpersons
                         South America, US, Australia, France, Portugal, Switzerland, Far East, UK
                         Some new to their company, others old-timers, a founder
                         Some new to their geography, some promoted #2s


    LEADERSHIP VS. As you can see, there is quite a variety. However, what all these positions have in
      MANAGEMENT common, is that management techniques while critical, will not be enough to win
                   the day: leadership is required as well.
What is the difference? I recall having a manager who was not a good manager but
                       someone who was a truly inspirational leader. For example, when I went in for a
                       1:1 with him, I had a really hard time getting him to address the topics on the
                       agenda: his management of the 1:1 was hopeless. I actually ended up doing a
                       written agenda and putting it in front of him at the start of the session - just as you
                       would do for a meeting of a dozen people.
                       However, his leadership was great. Provocative and thought-provoking,
                       challenging, giving new angles, providing vision - this was what made me say to
                       him one day that I always felt a little bit smarter when I left his office than when I
                       had walked in. You have probably experienced something similar.
                       Now let’s look at what makes them great in my book.


    WHAT IS SO         First and foremost, business results. Leaders who don’t do well business-wise
                       don’t figure in my hall of fame. That is not to say that leaders who steer companies
  GREAT ABOUT          through troubled waters don’t make the list: survival in particularly tough
        THEM?          circumstances is meritorious in my book.


                       The second criterion is being able to raise the bar to enhance organisational
                       capability across a number of metrics. Our sample keeps an eye on all the
                       gauges, not just the financials. It’s almost as it they have an inbuilt Balanced
                       Scorecard.


                       The third thing is strategic vision. They are strategy-driven. A word on this:
                       strategy isn’t long-term planning; it’s acting today while thinking about tomorrow.
                       They are very conscious of what they need to be putting in place today to succeed
                       tomorrow.
                       They also have one more thing…. More later.


WHAT DO THEY DO        So what do they do? Well, here I think you might be a little disappointed.
THAT MAKES THEM        They do pretty much the same as any decent manager would do
     DIFFERENT?
                               •    Look at a situation
                               •    Decide what needs to be done
                               •    Do it
                       There are differences however. Let’s take a look at the major ones:


  VALUES & PRINCIPLES When they look at a situation, they have a model in mind so they analyse FAST
                       The fact that they have a model means that they know what to look for. They have
                       intimate knowledge of the business model and what it takes for the organisation to
                       implement it effectively.
                       They have a set of values by which they judge the appropriateness of their team’s
                       behaviour. They will try to modify and develop behaviours to be in line with what
                       they believe. They don’t compromise on values.


    COURAGE & FOCUS When they decide, their decision leads to undiluted action.
                       Our sample mentions in detail the personal issues such as dealing with former
                       peers, managing out people with whom they have worked, etc. The fact is that
                       great leaders don’t get caught like rabbits in the headlights of an oncoming car.
                       They face up to the issue and act promptly. It’s interesting to note that when I
                       asked them what they would do differently next time, many of them said Act faster.
They have great focus. In any situation, there are unpredictable events: our great
                           leaders didn’t get side-tracked. They can act in ambiguous situations and bet the
                           farm on the outcome, AND they maintain wide-angle vision to head off potentially
                           negative forces.


   FEEDBACK & METRICS They monitor what they do constantly.


BALANCE LONG & SHORT- They keep the car moving and don’t forget to change the wheels. Our sample was
                 TERM very aware of the importance of short-term results in reinforcing credibility both
                      internally and in the market. At the same time, they were unwilling to sacrifice long-
                      term success for quick hits


    DO DEEP ANALYSIS – Our sample had to face a diverse range of circumstances and situations and deal
                  FAST with them fast. Delay would have meant more pressure on the organisation and
                       even more critical situations. Below is an inventory of the issues:
                           Long-term brain drain                          Fragmented organisation
                           Risk averse leadership team                    Activity-based not results-based
                           Customer pressure                              Poor results
                           Business getting worse                         Management over a geography
                                                                          instead of being in the same location
                           Former GM in background
                                                                          GM-centric organisation
                           Big personalities to deal with
                                                                          Missed opportunities
                           Organisation in silos
                                                                          Complacency
                           Organisation out of sync
                                                                          Underused talent
                           Employee satisfaction poor
                                                                          Too national
                           No teamwork in leadership team
                                                                          Too unique
                           Dealing with former peers
                                                                          No presence in government circles
                           Customer satisfaction low
                                                                          Relationship management vs.
                           Internal communication
                                                                          Accuracy & Precision
                           External communication
                                                                          Reactive
                           Citizenship
                                                                          Leadership team needing renewal
    FACT: BUSINESS IS A    The business is quoted only once or twice. It’s so obvious that they don’t even
                   GIVEN   mention it most of the time. What they focus on is the underlying system which will
                           enable them to get results.


   VALUES & PRINCIPLES So they have a model and that means they can evaluate situations quickly. But
                       what about values and principles? The ones that came up again and again were:
                               “The organisation comes first.” In our entire sample, these words came up time
                               and time again. However, this tenet was used to justify any and every action:
                               rather, it was the basis for their strategic thinking. Partners, customers and
                               employees were all clearly positioned in relation to this basic fact
                               You need to keep things simple & manageable. For example, one GM said that
                               he had too many direct reports with the result that meetings were
                               unmanageable. He split them into two groups:
                                   •     A Governance Team to look after customer, community and
                                         organisational & HR issues;
                                   •     A Business Leadership Team to drive sales and profitability.
You can’t do everything yourself. People have to work together so leaders in
                         our sample created workshops where people could express & develop ideas to
                         be implemented (LGIs – large group interventions: see Notes section) – often
                         with great success.
                         They hard-wire the values. Here are some examples:
                             •   To underline the importance of people management, strong ratings at
                                 performance review time were virtually unattainable for people who
                                 were not managing well even if they achieved their business results.
                             •   Put in a position whose sole purpose was to ensure that different
                                 groups function will work together to add punch and drive to initiatives.
                     This is the big difference between lip service and really believing something is
                     critical.


 COURAGE & FOCUS Our leaders showed both resilience and perseverance. Despite continually
 UNDILUTED ACTION monitoring progress and being willing to make adjustments to strategies, they were
                  uncompromising in driving their strategies through to conclusion, however difficult
                  they were. Here are some of the tough issues they had to deal with:
                         Dealing with people issues: friends, former peers, great people who don’t fit
                         Making bets on inexperienced people with potential
                         Thinking about the future
                         Carry through what they plan
                         Going head-to-head with top management
                         Staying connected
                         Take the hit on cost-of-sales if work-life balance is wrong or salaries skewed
                         Subordinate the notion of self


SUBORDINATING SELF       Our leaders did not take over from their people by becoming for example some
   AKA NO BIG EGOS       sort of über-salesperson, Zorro riding in at the last minute to save the day and
                         close the deal. Rather, they empowered and coached their people to get their
                         results themselves.
                         Just do it is a phrase that was often used in our interviews. This meant that to
                         get things done, our leaders would:
                             •   Define the boundaries
                             •   Give authority and accountability
                             •   Stay present to support execution as required.
                         Keeping things crisp and simple gave drive and enthusiasm to their people.
                         Big Table & LGIs. They resisted the temptation to do top-down strategy- and
                         direction-setting. They created spaces for people to work together and
                         connect, and set up processes to capture and exploit the output of meetings.
                             •   Mesão is Portuguese for big table. At a mid-year business review, a
                                 leadership team had to travel to corporate headquarters for a business
                                 review. They found themselves in a big room for with a large table to
                                 prepare and finalise their presentations. The GM noticed that the level
                                 of interaction and collaboration rose significantly in this environment.
                                 When the team got back to their subsidiary, he set up Friday afternoon
                                 mesão: the group would come together in a very informal environment
                                 to work individually or in groups but especially to be available to others
                                 as required.
Redefining market share. How exciting is it to grow 1.8% per year? One of our
leaders redefined market share à la Jack Welch to identify growth areas.
Instead of looking at the market in the traditional way, he told his team to look
at their market to identify high growth areas. Without neglecting the regular
revenue stream, the team set about aggressively developing these areas and
was able to register double-digit growth in these areas.
Getting the most out of people. The question one leader asked was not “How
hard are you working?” but “Do you think you can contribute more?” This has
the effect of harnessing the creative energy of people to work out how they can
increase their contribution – not their workload.
SUMMARY

           THE    One leader defined the essentials of the toolkit as follows:
  FUNDAMENTALS        A good 3-year plan
                      Individual and team goals which are inextricably connected to that plan
                      Values essential to the plan that are tracked in the performance review


CHARACTERISTICS       They can do the business stuff blindfolded
                          •   They do it faster
                          •   They gain credibility
                      Their strategy is what guides them
                      The Long Term & the Short Term
                          •   This point is characterised by a complete review of the hiring process
                              in a company in Switzerland. This was done not just because they
                              weren’t getting the right people for now but because they reckoned
                              they needed more than double the hi-pos they currently had.
                      It is interesting that they also had a measurement for how many people they
                      contributed to company-wide hi-po programmes
                      They made work meaningful by incorporating other parameters to the business
                          •   Society & the community
                          •   Diversity
                          •   Reconciling profit & the common good
                          •   Common purpose - what do we want to be remembered for?
                      They stay connected. Here’s how one GM spends more than 35% of his time
                      on people issues:
                          •   Breakfast with employees
                          •   1:1s
                          •   Group meetings
                          •   Leadership team meetings
                          •   All-hands meetings
                          •   Meeting every new hire in their first 3 months
                  He says people don’t tell you things when you’re a GM, so it’s up to you to stay
                  connected
                      They learn. Here are some of the learnings and paradoxes they quoted in the
                      interviews:
                          •   Values are not important - they're critical
                          •   Move fast & Over-communicate
                          •   Protect new hires
                          •   Manage the ecosystem - customers and partners
                          •   You don’t have to do everything yourself - Hands-off generates energy
•   The best-laid plans come apart but there’s no substitute for method
•   Leadership ≠ Management
•   Not action- but strategy-driven
•   Being #1 means that people don’t tell you things
      Stay tightly connected to front-line employees
•   Being #2 is no preparation for being #1

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What Great Leaders Really Do Synopsis

  • 1. What Great Leaders REALLY Do CHRIS THOMPSON METIZO CONFERENCE OCTOBER 2-3, CHRIS THOMPSON 2006 INTRODUCTION Paris-based Brit Freelance Consultant Sweden - English Teacher France - Accor, DEC, Microsoft OD, Leadership Development, HR Practices Succession Planning, Employee Surveys, HiPo Development Worked in Europe, Asia, North America, Africa
  • 2. INTRODUCTION This title of this paper is Tom Peters-esque in it pretentiousness, but his titles helped him make millions, so here goes. This presentation is really the essence of my coaching experience and - unfortunately - more than 25 years of working with managers and execs. The idea of making a presentation of this topic really came at the beginning of 2006 when I was missioned by a client to interview 9 country and regional MDs who had been recognised by their very top management as having not only made the numbers but also because they had instilled enhanced capability in their organisation. This organisational capability expressed itself in different ways: People start working together spontaneously to create new ways to advance the business; They start doing things without asking for permission; They identify problems and come up with solutions independently; Etc. The title really begs three questions: Who are we talking about? What’s so great about them? What is they do that makes them different? WHO ARE THEY? My sample is composed of the following: Country managers Regional Managers – Sales & Marketing, or functional managers in a staff job Small business owners Regional presidents & chairpersons South America, US, Australia, France, Portugal, Switzerland, Far East, UK Some new to their company, others old-timers, a founder Some new to their geography, some promoted #2s LEADERSHIP VS. As you can see, there is quite a variety. However, what all these positions have in MANAGEMENT common, is that management techniques while critical, will not be enough to win the day: leadership is required as well.
  • 3. What is the difference? I recall having a manager who was not a good manager but someone who was a truly inspirational leader. For example, when I went in for a 1:1 with him, I had a really hard time getting him to address the topics on the agenda: his management of the 1:1 was hopeless. I actually ended up doing a written agenda and putting it in front of him at the start of the session - just as you would do for a meeting of a dozen people. However, his leadership was great. Provocative and thought-provoking, challenging, giving new angles, providing vision - this was what made me say to him one day that I always felt a little bit smarter when I left his office than when I had walked in. You have probably experienced something similar. Now let’s look at what makes them great in my book. WHAT IS SO First and foremost, business results. Leaders who don’t do well business-wise don’t figure in my hall of fame. That is not to say that leaders who steer companies GREAT ABOUT through troubled waters don’t make the list: survival in particularly tough THEM? circumstances is meritorious in my book. The second criterion is being able to raise the bar to enhance organisational capability across a number of metrics. Our sample keeps an eye on all the gauges, not just the financials. It’s almost as it they have an inbuilt Balanced Scorecard. The third thing is strategic vision. They are strategy-driven. A word on this: strategy isn’t long-term planning; it’s acting today while thinking about tomorrow. They are very conscious of what they need to be putting in place today to succeed tomorrow. They also have one more thing…. More later. WHAT DO THEY DO So what do they do? Well, here I think you might be a little disappointed. THAT MAKES THEM They do pretty much the same as any decent manager would do DIFFERENT? • Look at a situation • Decide what needs to be done • Do it There are differences however. Let’s take a look at the major ones: VALUES & PRINCIPLES When they look at a situation, they have a model in mind so they analyse FAST The fact that they have a model means that they know what to look for. They have intimate knowledge of the business model and what it takes for the organisation to implement it effectively. They have a set of values by which they judge the appropriateness of their team’s behaviour. They will try to modify and develop behaviours to be in line with what they believe. They don’t compromise on values. COURAGE & FOCUS When they decide, their decision leads to undiluted action. Our sample mentions in detail the personal issues such as dealing with former peers, managing out people with whom they have worked, etc. The fact is that great leaders don’t get caught like rabbits in the headlights of an oncoming car. They face up to the issue and act promptly. It’s interesting to note that when I asked them what they would do differently next time, many of them said Act faster.
  • 4. They have great focus. In any situation, there are unpredictable events: our great leaders didn’t get side-tracked. They can act in ambiguous situations and bet the farm on the outcome, AND they maintain wide-angle vision to head off potentially negative forces. FEEDBACK & METRICS They monitor what they do constantly. BALANCE LONG & SHORT- They keep the car moving and don’t forget to change the wheels. Our sample was TERM very aware of the importance of short-term results in reinforcing credibility both internally and in the market. At the same time, they were unwilling to sacrifice long- term success for quick hits DO DEEP ANALYSIS – Our sample had to face a diverse range of circumstances and situations and deal FAST with them fast. Delay would have meant more pressure on the organisation and even more critical situations. Below is an inventory of the issues: Long-term brain drain Fragmented organisation Risk averse leadership team Activity-based not results-based Customer pressure Poor results Business getting worse Management over a geography instead of being in the same location Former GM in background GM-centric organisation Big personalities to deal with Missed opportunities Organisation in silos Complacency Organisation out of sync Underused talent Employee satisfaction poor Too national No teamwork in leadership team Too unique Dealing with former peers No presence in government circles Customer satisfaction low Relationship management vs. Internal communication Accuracy & Precision External communication Reactive Citizenship Leadership team needing renewal FACT: BUSINESS IS A The business is quoted only once or twice. It’s so obvious that they don’t even GIVEN mention it most of the time. What they focus on is the underlying system which will enable them to get results. VALUES & PRINCIPLES So they have a model and that means they can evaluate situations quickly. But what about values and principles? The ones that came up again and again were: “The organisation comes first.” In our entire sample, these words came up time and time again. However, this tenet was used to justify any and every action: rather, it was the basis for their strategic thinking. Partners, customers and employees were all clearly positioned in relation to this basic fact You need to keep things simple & manageable. For example, one GM said that he had too many direct reports with the result that meetings were unmanageable. He split them into two groups: • A Governance Team to look after customer, community and organisational & HR issues; • A Business Leadership Team to drive sales and profitability.
  • 5. You can’t do everything yourself. People have to work together so leaders in our sample created workshops where people could express & develop ideas to be implemented (LGIs – large group interventions: see Notes section) – often with great success. They hard-wire the values. Here are some examples: • To underline the importance of people management, strong ratings at performance review time were virtually unattainable for people who were not managing well even if they achieved their business results. • Put in a position whose sole purpose was to ensure that different groups function will work together to add punch and drive to initiatives. This is the big difference between lip service and really believing something is critical. COURAGE & FOCUS Our leaders showed both resilience and perseverance. Despite continually UNDILUTED ACTION monitoring progress and being willing to make adjustments to strategies, they were uncompromising in driving their strategies through to conclusion, however difficult they were. Here are some of the tough issues they had to deal with: Dealing with people issues: friends, former peers, great people who don’t fit Making bets on inexperienced people with potential Thinking about the future Carry through what they plan Going head-to-head with top management Staying connected Take the hit on cost-of-sales if work-life balance is wrong or salaries skewed Subordinate the notion of self SUBORDINATING SELF Our leaders did not take over from their people by becoming for example some AKA NO BIG EGOS sort of über-salesperson, Zorro riding in at the last minute to save the day and close the deal. Rather, they empowered and coached their people to get their results themselves. Just do it is a phrase that was often used in our interviews. This meant that to get things done, our leaders would: • Define the boundaries • Give authority and accountability • Stay present to support execution as required. Keeping things crisp and simple gave drive and enthusiasm to their people. Big Table & LGIs. They resisted the temptation to do top-down strategy- and direction-setting. They created spaces for people to work together and connect, and set up processes to capture and exploit the output of meetings. • Mesão is Portuguese for big table. At a mid-year business review, a leadership team had to travel to corporate headquarters for a business review. They found themselves in a big room for with a large table to prepare and finalise their presentations. The GM noticed that the level of interaction and collaboration rose significantly in this environment. When the team got back to their subsidiary, he set up Friday afternoon mesão: the group would come together in a very informal environment to work individually or in groups but especially to be available to others as required.
  • 6. Redefining market share. How exciting is it to grow 1.8% per year? One of our leaders redefined market share à la Jack Welch to identify growth areas. Instead of looking at the market in the traditional way, he told his team to look at their market to identify high growth areas. Without neglecting the regular revenue stream, the team set about aggressively developing these areas and was able to register double-digit growth in these areas. Getting the most out of people. The question one leader asked was not “How hard are you working?” but “Do you think you can contribute more?” This has the effect of harnessing the creative energy of people to work out how they can increase their contribution – not their workload.
  • 7. SUMMARY THE One leader defined the essentials of the toolkit as follows: FUNDAMENTALS A good 3-year plan Individual and team goals which are inextricably connected to that plan Values essential to the plan that are tracked in the performance review CHARACTERISTICS They can do the business stuff blindfolded • They do it faster • They gain credibility Their strategy is what guides them The Long Term & the Short Term • This point is characterised by a complete review of the hiring process in a company in Switzerland. This was done not just because they weren’t getting the right people for now but because they reckoned they needed more than double the hi-pos they currently had. It is interesting that they also had a measurement for how many people they contributed to company-wide hi-po programmes They made work meaningful by incorporating other parameters to the business • Society & the community • Diversity • Reconciling profit & the common good • Common purpose - what do we want to be remembered for? They stay connected. Here’s how one GM spends more than 35% of his time on people issues: • Breakfast with employees • 1:1s • Group meetings • Leadership team meetings • All-hands meetings • Meeting every new hire in their first 3 months He says people don’t tell you things when you’re a GM, so it’s up to you to stay connected They learn. Here are some of the learnings and paradoxes they quoted in the interviews: • Values are not important - they're critical • Move fast & Over-communicate • Protect new hires • Manage the ecosystem - customers and partners • You don’t have to do everything yourself - Hands-off generates energy
  • 8. The best-laid plans come apart but there’s no substitute for method • Leadership ≠ Management • Not action- but strategy-driven • Being #1 means that people don’t tell you things Stay tightly connected to front-line employees • Being #2 is no preparation for being #1