A Lecture given during a Learning Lunch at A Hundred Years. Overviewing the changing web and how the Internet of Things is impacting the use of the internet and how designers thing about it.

1. Web 3.0 & Internet of Things (IoT)
Leaning Lunch Talk
June 1, 2016

2. 2
Agenda
Today’s Agenda: 12:15 AM
12:20 AM
12:30 PM
12:35 PM
12:40 PM
12:45 PM
12:50 PM
What is Web 3.0 + IoT (Internet of Things)
History
Concepts in IoT
Ubiquitous Computation / Web 3.0 /IoT
Movers & Shakers
Why it matters
Q & A

3. 3
Framing Question
“The Internet of Things, sometimes referred to
as the Internet of Objects, will change
everything—including ourselves,”
- Dave Evans, Cisco’s chief futurist.

4. 4
We are
Entering
the Future

5. 5
Title Page
Short History
How we got here

6. ‫שּׂ‬mBL?
h‫﬙‬p?
‫שּׂ‬m Burners Lee
He made a proposal for an information management system in March 1989, and on 25
December 1990, with the help of Robert Cailliau and a young student at CERN, he
implemented the first successful communication between a Hypertext Transfer Protocol
(HTTP) client and server via the Internet.
‫שּׂ‬m Berners-Lee is the director of the World Wide Web Consortium (W3C), which oversees
the Web's continued development. He is also the founder of the World Wide Web
Foundation, which writes and creates standards for HTML 5.
1990!
Hypertext Protocol with a server
HTML Hypertext Markup Language
The Internet was Invented!
Year?
Anyone know who this is?
What did he do?
A HISTORY LESSON
6

7. 7
1990 2000 2005 2010
HTML HTML5
2016
CSS
JavaScript
CSS3
HTML4
FLASH
timeline
We
Are
Here
Clients
might
be
here
Web 1.0 Web 2.0 Web 3.0

8. Mark Weiser, XeroxPARC
(July 23, 1952 – April 27, 1999) was a chief
scientist at Xerox PARC in the United
States. Weiser is widely considered to be
the father of ubiquitous computing, a
term he coined in 1988
MORE HISTORY
8
September 1991

9. A considered experience
WHAT IS THE PROBLEM?
9
Across Multi Platforms
1. User to User (web 1.0)
2. User to Object (web 2.0)
3. Object to Object (web3.0)

10. 10
Title Page
Ubiquitous Computation
A quick overview

11. 11
Left and Right Copy
A concept in software engineering and computer
science where computing is made to appear anytime
and everywhere.
In contrast to desktop computing, ubiquitous computing
can occur using any device, in any location, and in any
format. A user interacts with the computer, which can
exist in many different forms, including laptop
computers, tablets and terminals in everyday objects
such as a fridge or a pair of glasses.
technologies that support ubiquitous computing :
Internet, advanced middleware, operating system, mobile code, sensors,
microprocessors, new I/O and user interfaces, networks, mobile protocols,
location and positioning and new materials.
Ubiquitous Computation
(Ubi-Comp)

12. 12Fig 1: Joey Roth
Ubiquitous Computation

13. 13Fig 1: Joey Roth
Ubiquitous Computation

14. 14
Mobile Computing
Apple’s computing direction is clearly
staying maintaining Ubiquitous
Computing (embodied virtuality)
Mobile computing as supplement for
(ubiquitous interactions)
pen / pencil & paper
Utilizing previously learned
interactions education based systems.

15. 15
Framing Question
“The most profound technologies are those
that disappear. They weave themselves into
the fabric of everyday life until they are
indistinguishable from it ”
- Mark Weiser, Xerox PARC.

16. 16
Title Page
Web 3.0
A quick overview

17. 17
Left and Right Copy
“the Semantic Web” - <Read - Write - Execute >
Use of semantics and artificial intelligence is meant to be a
“smarter web”—one that knows what content you want to see
and how you want to see it so that it saves you time and
improves your life.
the basis of the Web 3.0 — semantic markup and web
services.
The web era we are (arguably) currently in, or perhaps the
era we are currently creating.
Web 3.0

18. 18
Web 3.0
Semantic Markup Communication
between Human
web users &
Computerized
applications
KEYS
• Context to data
• Relevancy
• Executable information
A Web Service
Computer to
computer
communication
KEYS
• Direct communication
• Simple interfaces
• Broader Communication
Outcomes
•API’s
•Learning Algorithms
Outcomes
• Tailor made Search
• Deductive Reasoning
2 Aspects of Web 3.0

19. 19
Copy Describing Assets
“the mostly read only web”
45 million users (1996)
HTML
Netscape
“The read-write web”
1 billion+ Global users (2006)
XML, RSS
Blogs
Web Apps
“Information Web”
“The Portable Personal Web”
user behavior (“me-onomy”)
consolidated dynamic content
iGoogle, Netvibes
“The read-write-execute web”
Web 1.0 Web 2.0 Web 3.0
Documents Data
.pdf
.doc
.xcl
.jpg
.json
.xml
.rss
Personalization
.userfeed

20. 20
Copy Describing Assets
Fig 1: Joey Roth
Static Pages
Media Publications
Search Engines
PC + Modem
Real - time Data streams
+ UGC (user generated content)
Social
Mobile, WiFi & other wired devices
Non - browser, Apps
Smart Data / Personal Data
Portability
Machine to machine
Web 1.0 Web 2.0 Web 3.0
I want
We want
You need
Information Participation Web Intelligent Web

21. 21
Framing Question
People keep asking what Web 3.0 would
be a “read-write-execute” web.” “…the
Semantic Web approach instead develops
languages for expressing information in a
machine process-able form"
- Tim Berners Lee

22. 22
Title Page
Internet of Things (IoT)
A quick overview

23. 23Fig 1: Joey Roth
Full Page Reference Image

24. 24
IoT
The idea is that devices, appliances, and even your pets can
all be tracked and communicate online.
The notion of an ever-present internet to a new level. Smart
devices in the Internet of Things not only use the internet, but
speak to each other via machine-to-machine communication
(M2M) to accomplish tasks without the need for human input.
There are already an abundance of smart devices, as well as
automated, internet-connected systems that run without
human input, such as automated building climate control.
Internet of Things (IoT)

25. 25
IP Addresses
The most recent version of Internet
Protocol (IP) IPv6
Every device on the internet is provided a
unique identification the Internet
Engineering Task Force (IETF) increase
the IP address from IPv4 to IPv6 using a
128 bit address.
38
3.4×10
This is enough IP addresses to
give every person, place & thing
a unique IP address.

26. INTERACTION DESIGN: AFFORDANCE
“A potential action that is made possible by a given object”
26
http://www.jnd.org/dn.mss/affordances_and.html
DONALD NORMAN
IoT allows Data & Communication as a ubiquitous affordance

27. 27
Everything gets an IP Address
Everything get a computer processor
Everything communicates data

28. 28
IoT Communication types
Person-to-Person
(P2P)
Machine-to-Machine
(M2M)
Person-to-Machine
(P2M)
Apps /
Services
Apps
Comm Services /
Artificial Intelligence
Apps /
ServicesApps /
Services
Apps /
Services
Comm Services /
Artificial Intelligence

29. 29
An IoT Scenario
• Jane brushes her teeth every morning to
maintain good breath
• On Wednesday Jane is running late and
skips brushing her teeth
• Jane’s toothbrush records that she has
skipped brushing and communicates the info
to her car & purse
• Jane’s care recognizes that here skipping
brushing her teeth is because she is running
late, her car optimizes the route she has to
get to her interview by automatically pulling
the location from her phone.
• When the car can operate safely with out her
controls, Jane’s car communicates to Jane’s
purse that she still has not brushed her teeth.
• Jane’s purse communicates to the car that
there are 3 tic tac remaining in the side pocket.
• Jane’s car communicates Jane that it is safe to
look for her tac tac’s in the side pocket of her
purse.
• Jane’s was feeling self conscious about having
bad breath and the reminder that her purse
contained a solution puts Jane at ease. She takes
the breath mints and continues to review her
interview material as her car delivers her to her
destination.

30. 30
Title Page
Some Movers & Shakers
Some of the Roles

31. 31
Company Mover & Shaker
Samsung
SmartThings

32. 32
Company Mover & Shaker
nest.com
google i/o

33. 33
Company Mover & Shaker
Apple iBeacon

34. 34
Company Mover & Shaker
IBM Watson

35. 35
Company Mover & Shaker
particle.io

36. 36
Company Mover & Shaker
arduino.cc

37. 37
Research Mover & Shaker
newecologyofthing.net
Art Center College of Design
http://www.philvanallen.com/
Phil Van Allen

38. 38
Research Mover & Shaker
media.mit.edu/
Hiroshi Ishii - Tangible media group
http://www.media.mit.edu/
research/groups/tangible-media

39. 39
Title Page
Goals for the future of web
Section Title Subhead

40. 40
Four Column Points
These issues are not caused
by technology, but by the
governments and
corporations that try to
control access to a free and
open internet for political and
monetary gain—and these
issues will become more and
more important as our
devices become networked.
internet access as a human
right and make sure that all
people, no matter where they
live or what their economics
are, can learn and teach
themselves using this great
tool.
keep the internet “ as one
unified, neutral and free
network.” The debate over
net neutrality has waged for
years.
The trick many organizations
now struggle with is how to
monetize content without
negatively impacting the
user’s experience.
Free Access Internet as a Human Right Net Neutrality Monetization of Content
Key to the Future of web 3.0 & IoT

41. 41
Title Page
Why it matters
How we address it

42. 42
Four Column Points
Building scenarios and
prototyping the implications
of how these systems change
society, purchasing decisions
and technical trust.
Where old systems die or get
automated, new
opportunities and new
services exist.
Humans build the products
and services & new ideas
should address human
needs.
If everything can
communicate to everything
then we must make that
information and experience
compelling and magical.
Future is undefined New Services & New
Opportunities
Human Centered
Communications Better storytelling
Approaches IoT

43. 43
Title Page
Question and Answer

44. IOT RESOURCES / WEBSITE/APP
44
Books
Reference Sites
http://www.wired.com/2013/01/securing-the-internet-of-things/
http://www.ubiq.com/hypertext/weiser/SciAmDraft3.html
The Computer and the 21st Century
http://newecologyofthings.net/
The New Ecology of Things
http://www.conceptlab.com/
http://www.jnd.org/dn.mss/i_have_seen_the_futu.html
Don Norman
https://www.w3.org/
WC3

45. THANK YOU
45