1. Advertising
plan
and
schedules.
We
are
going
ahead
with
in
the
first
concept
from
the
3
adepts
in
the
presentation
to
Luis;
we
are
going
with
this
advert
concept
because
of
the
popularity
with
the
client.
The
simplistic
style
and
bold
look
is
the
push
here
to
go
with
the
simple
ingredients
that
are
fresh
and
easy.
The
short
and
snappy
simple
text
is
easy
to
remember
and
sticks
to
the
mind
Easily.
Also
down
to
the
love
of
the
other
adcept
will
add
in
positive
elements,
like
the
colour
scheme
from
adcept
3
and
the
style
and
fonts
of
adcept
2.
Timescale,
budgeting
and
production
process.
-­‐The
photographer
and
shoots
taking
place
the
first
week,
for
taking
images
of
the
food
and
models
used,
post
production
editing
of
the
raw
assets,
additional
time
for
extra
shoots
if
needed.
-­‐Second
week
being
the
editing
and
graphical
week
of
20
hours
worth
of
work.
-­‐The
third
week
would
be
finalizing
looks
with
the
client,
getting
measurements
for
the
print
and
adding
last
touches
or
changes.
The
price
of
this
3
week
period
would
be
around
£800
all
together,
£100
for
the
1250
fliers,
£275
for
the
graphic
designers
at
pay
rate
of
£11
an
hour
for
25hours,
£250
for
the
shoot
and
all
elements
involved
and
£75
for
the
model,
with
an
extra
£50
as
bleed
costs
for
extra
areas
for
a
safety
net.
Risk
assessment
for
any
shoots
The
risk
of
the
food
getting
on
equipment
could
be
a
possible
issue
and
breaking
or
ruining
kit.
Another
issue
could
possibly
if
the
model
or
crew
is
allergic
to
any
of
the
ingredients
and
causing
them
to
be
unable
to
shoot
or
have
a
reaction
to
the
food.
To
tackle
these
issues
I
would
have
sure
the
food
is
handled
by
only
one
person
and
that
there
is
a
perimeter
to
the
food
so
no
enters
its
space
and
ruins
it
or
it
gets
on
something
else.
And
I
would
hire
crew
who
are
not
allergic
to
the
ingredients.
Legal
and
ethical
issues
Ethical
issues
with
this
adept
that
people
may
get
offended
by
the
Mexican
themes
and
find
them
stereotypical
and
unfair.
Legal
issues
may
come
with
not
being
able
to
use
certain
images
due
someone
else
owning
them,
or
copy
right
of
an
already
existing
company
logo.
Launch
dates
and
calendar
event

2.
16th
of
may
to
the
5th
of
June
is
the
launch
date
to
get
the
advert
to
be
seen
during
exams
and
when
summer
starts
and
tourists
pick
up
more
and
more
for
commercial
zones.
-­‐ May
day
-­‐ Summer
break
and
summer
holiday
start
-­‐ Study
leave
-­‐ Tourist
holidays
Resources
-­‐Software:
Photoshop,
illustrator.
-­‐Psychical
elements
on
shoot:
photographer,
nanna
Mexico,
runners,
team
leader
manger
to
make
sure
everything
is
on
smooth
sailing.
- Post
production:
photo
editor,
typographer.
- -­‐
Client
print
assets.
Personal
activity
I
will
be
leading
the
photo
editing
process
which
will
take
around
a
week
from
the
assets
coming
in
from
the
get
go
then
till
the
end
process
of
Charlie
doing
the
typography
and
alignments
and
the
print
process.
Invoice
Around
£30
of
research
pay,
at
£10
an
hour
doing
3
hours
of
research
for
the
advert.
And
another
£20
for
two
hours
of
pay
at
a
rate
of
£10
an
hour
for
the
graphic
planning.
So
around
£50
for
the
invoice
work.
Quote.
Around
£950
for
the
work
to
be
done.
£275
for
the
graphics
£250
for
the
shoot
day.
£75
for
the
model.
£100
for
fliers.
£200
fee
for
planning
and
service.
£50
into
bleed
costs.