20190505 taiwan's games market
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Introduction of Taiwan's Game Market & game exhibitions
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20190505 taiwan's games market
- 2. 2 Hello! I am Christina Hsu, who has joined Taiwan game industry since 1996 and worked as a game designer, PM , BD, MarCom, Market Intelligence Analyst, Producer, and Studio Head. It’s my pleasure to make the brief introduction of Taiwan’s games market.
- 3. Agenda A Glance at Taiwan Game Industry Overview: Past, present and Future Opportunities for Australia game companies Game conferences/exhibitions in Taiwan Q&A
- 4. 4 A Glance at Taiwan Game Industry
- 5. “Taiwan is global # 5 mobile game market in terms of revenues* (With only 23M population) *source: App Annie, Dec. , 2018 5
- 6. 6 US$1.3BN Game Revenues 14.5 M Players #15 World Rank *source: newzoo, July, 2018
- 7. 7 *source: newzoo, July, 2018
- 8. *source: newzoo, July, 2018
- 9. “Taiwan is a good game market because Its market size is good enough Low cultural barrier Good touchstone for China market 9
- 10. Great Ecosystem Long history in games Mature market Complete industry chain Listed compnies & indies Hardwares design/manufactoring Space for innovation Talent Pool Perhaps the best engineers Excellent artists Operation roles with flexibilities Outsourcing resources 10 Further more﹍
- 11. 11 Overview: Past, Present, & Future
- 12. 12 Past 19881980 (and before) 1999 2005 2007 2009 2010 Arcade/Console /PC games Pirate Licensed Localized Co-developed Self-developed (MIT games) Online Games (MMOG/Lan) F2P Web games SNS games Mobile games
- 13. 13 01 Traditional (end users) Package pay per download/session Submission F2P+IAP Tournaments 03 New ways To be explored 02 Diversified Revenue Stream B2B KOL agents Playmates Hardware Exclusive eSports 03 01 02 Present : Biz Model
- 14. “ 14 Present 3083 Chinese Gamer 3687 MacroWell OMG 6169 InterServ 6626 WeGames 3086 Wayi 4946 Cayenne 6428 TaoMee 3064 Astro 3293 International Games System 4994 X-Legend 6448 Netmarble JoyBomb 5310 CGS 3546 User Joy 5478 Soft-World 6611 Cayenne Arc 3662 XPEC
- 15. 15 Future Trends Mobile Games are still booming PC/Console/Arcade games slow down but still profitable AR/VR/MR games & eSports might be the stars
- 16. 16 Blizzard Entertainment sets its 1st eSports Arena in Taipei (Garena has one in Taipei too ) VR/AR/MR devices/theme parks all needs content
- 17. 17 Opportunities for Australia game companies
- 18. License games to local publishers Direct publish games remotely Co-develop/outsource partners Lectures/ Education/ Marketplaces Funding /Investment Test Run
- 19. 19 Game conferences & exhibitions in Taiwan
- 20. “ 20 Taipei Game Show 2B+2C, all platforms w/Asia Pacific Game Summit 17 years May 6th ~9th , 2020
- 21. 21 TGDF For developers & BD In Mandarin, English, Japanese w/Synchronous interpretation In Summer (2019 coming soon) 7 years
- 22. 22 GTI Taipei *2B, games *26 years *May 7th ~9th , 2020
- 23. Digital Taipei 2B, all contents including games w/Summer Game Show 11 years July 12th ~14th , 2019
- 24. 24 Thanks! Any questions? You can find me at skype@chris1006, Twitter@Chris_9801, LinkedIn@christina-hsu-3559a94, FB@https://www.facebook.com/christina.hsu.37