Join Cloud Services at Salesforce Connections in Atlanta on 5/10 to 5/12 for some great tips and expert consultation around maximizing your Salesforce investment. We’ll being bringing back our popular interactive Circles of Success discussions as well as adding in a special breakout session around “Design Thinking”, a human-centered behavioral approach to digital transformation that is revolutionizing innovation across all business units at companies like GE, Home Depot and Samsung. To learn more around Cloud Services and our full portfolio of service offerings, visit our website. http://www.salesforce.com/services-training/

1. Your success with Salesforce means everything to us. That’s why we’ve created Cloud Services, an entire
division designed to maximize your ROI and help you succeed with Salesforce. Our people and services will
help you deploy smoothly, learn quickly, grow intelligently, and deliver better customer experiences.UCT
SHOWCASE
Stop by one of our many Cloud Service experiences to hear from customers and get best practices on some
of today’s hottest topics.
Product Showcase - Cloud Services Workshops
Learn from Digital Marketing Experts at Salesforce Connections! Join us to learn about the latest strategies for
revolutionizing the connected customer experience. With ten workshops to select from, gain valuable knowledge
from marketing experts to apply to projects you’re working on. Topics range from tips to power smarter customer
journeys to driving social media success. Be sure to come in a few minutes in advance to guarantee your seat in the
most popular workshops.
Make a Connection: Expert Help from
Cloud Services
TUESDAY 5/10 CLOUD SERVICES WORKSHOP - PRODUCT SHOWCASE
9:15 AM - 9:45 AM Do you know your Customer? Tips and Tricks for Best-in-Class Lifecycle Marketing
11:30 AM - 12:00 PM Evolve Your Email Creative: Identify where you are on the design sophistication spectrum
12:00 PM - 12:30 PM Getting Started: Coordinating your Email Marketing Efforts
12:30 PM - 1:00 PM Getting Started: Listen and Engage with Social Studio
1:00 PM - 1:30 PM Concept to Creation: Taking Your Customer Journeys from the Whiteboard to Journey Builder
1:30PM - 2:00PM Connecting the Clouds: Marketing Cloud Connect
2:00PM - 2:30PM Maximize your MC Premier Success Plan
2:30PM - 3:00PM Your Social Media Maturity Model: 9 Ways To Track & Empower Social Media Success
3:00PM - 3:30PM Predictive Intelligence: Anatomy of the User Affinity
3:30PM - 4:00PM Learn How Data Science Can Power Smarter Customer Journeys
Circles of Success
Join our Circles of Success to participate in high energy group discussions on top business challenges throughout
the entire day. All sessions are first come first serve.
TUESDAY 5/10 CIRCLES OF SUCCESS - ROOM A404
1:00 PM - 1:40 PM The Path to Lifecycle Marketing Success
2:00 PM - 2:40 PM (TABLES 1 & 2) Publish and Engage with Social Studio
2:00 PM - 2:40 PM (TABLES 3 & 4) Designing for Today’s Inbox
3:00 PM - 3:40 PM Email Marketing Made Easy with Automation
4:00 PM - 4:40 PM Integrating Sales Cloud with Marketing Cloud Connect

2. WEDNESDAY 5/11 BREAKOUT SESSION - ROOM A311
4:00PM -4:40 PM Cloud Services: Achieve Customer Experience Breakthroughs with Design Thinking
Breakout Session
Five years ago we thought Big Data was the secret to building customer experiences. But to paraphrase Henry
Ford, sometimes data tells you people want a faster horse when what they really need is a car. How do you connect
objective data to the subjective experience of your customer? “Design Thinking” is a human-centered behavioral
approach to digital transformation that is revolutionizing innovation across all business units at companies like GE,
Home Depot and Samsung. Join Drew Davidson, VP of User Experience at ÄKTA, a Salesforce Company, to learn how
you should be using design thinking to make marketing decisions based on genuine insight and a deep understanding
of your customers.
WEDNESDAY 5/11 CLOUD SERVICES WORKSHOP - PRODUCT SHOWCASE
9:15 AM - 9:45 AM Do you know your Customer? Tips and Tricks for Best-in-Class Lifecycle Marketing
11:30 AM - 12:00 PM Getting Started: Listen and Engage with Social Studio
12:00 PM - 12:30 PM Maximize your MC Premier Success Plan
12:30 PM - 1:00 PM Evolve Your Email Creative: Identify Where You Are on the Design Sophistication Spectrum
1:00 PM - 1:30 PM Connecting the Clouds: Marketing Cloud Connect
1:30PM - 2:00PM Getting Started: Coordinating your Email Marketing Efforts
2:00PM - 2:30PM Your Social Media Maturity Model: 9 Ways To Track & Empower Social Media Success
2:30PM - 3:00PM Learn How Data Science Can Power Smarter Customer Journeys
3:00PM - 3:30PM Predictive Intelligence: Anatomy of the Customer Affinity
3:30PM - 4:00PM Concept to Creation: Taking Your Customer Journeys from the Whiteboard to Journey Builder
WEDNESDAY 5/11 CIRCLES OF SUCCESS - ROOM A404
8:45 AM - 9:25 AM (TABLES 1 & 2) Best in Class Social Listening
8:45 AM - 9:25 AM (TABLES 3 & 4) Designing for Today’s Inbox
1:00 PM - 1:40 PM The Path to Lifecycle Marketing Success
2:00 PM - 2:40 PM Wake up Sleepy Subscribers with a Re-Engagement Campaign
3:00 PM - 3:40 PM (TABLES 1 & 2) Publish and Engage with Social Studio
3:00 PM - 3:40 PM (TABLES 3 & 4) Best in Class Social Listening
4:00 PM - 4:40 PM (TABLES 1 & 2) Email Marketing Made Easy with Automation
4:00 PM - 4:40 PM (TABLES 3 & 4) Integrating Sales Cloud with Marketing Cloud Connect
THURSDAY 5/12 CLOUD SERVICES WORKSHOP - PRODUCT SHOWCASE
9:15 AM - 9:45 AM Geting Started: Coordinating your Email Marketing Efforts
11:30 AM - 12:00 PM Maximize your MC Premier Success Plan