Social Media can be pretty intimidating if you don't really know where to begin and how to go about it. But if your business is not yet on social media, you should start right away because a lot of people are looking for exactly what you have to offer. Here is our attempt to simplify social media and help you get started with it.

1. What social
media do you
use for your
business?
MENTI.COM/E4CQJSJ5V1

2. Next few 1st. Wed. webinars
Social media spring cleanup
TODAY
Local marketing (incl. social media)
Deep dive into affordable online advertising
Gain visibility in search engines (SEO)

3. Every small
business needs
social media
Social media is an integral
part of any small business
success strategy. In fact, in
today’s day and age, small
businesses cannot afford to
ignore social media.

4. 74%
of online adults use
social networking
sites everyday
57%
of your sales funnel
may be accounted for
by social media
81%
of consumers research
online before making
big purchases
Your customers are looking for
you on social media

5. vs
engagement
promotion
extends your engagement
efforts by presenting a
valuable offer that’s based on
your customers’ interests and
needs. Social media amplifies
your efforts so you can be
found by a wider audience to
grow your business.
is rooted in consistently
sharing insight and providing
value every time you connect
with a customer. This
establishes credibility while
building trust and inspiring
customers to tell their friends
about you.

6. 01
Before developing your actual
social media strategy, it’s
necessary to first do a bit of
prep work and define your
target audience as well as your
initial goals.
set the stage

7. 02
Once you know the type of
customer you want to attract,
it’s time to set some goals. What
do you hope to gain from your
business social media strategy?
define & set
your goals

8. . specific
. measurable
. attainable
. relevant
. time-oriented
YOUR GOALS MUST BE SMART:

9. Things you can do TODAY as part
of your "spring cleanup"
Define your social media voice and tone
Mix up your content
Time your postings
Engage Engage Engage!!!
Use effective hashtags

10. Let's clean
Magda's
socials!