SWOT Analysis tool powerpoint template

1. SWOT ANALYSIS TOOL
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2. SWOT
ANALYSIS
What
is
a
SWOT
analysis?
Ê
SWOT:
Strengths,
Weaknesses,
Opportuni5es
and
Threats
Ê
Simple
and
useful
strategic
planning
tool
Why
is
it
important
to
conduct
a
SWOT
analysis?
Ê
Understand
a
company’s
situa5on
Ê Forecast
performances
and
evaluate
risk
Ê Develop
a
strategy
Who
uses
SWOTs?
Ê
Stakeholders,
prospec5ve
investors,
compe5tors,
internal
management,
analysts,
management
consultants,
marketers…

3. SWOT
ANALYSIS
In
a
nutshell:
Posi=ve
Nega=ve
Internal
STRENGTHS
WEAKNESSES
External
OPPORTUNITIES
THREATS

4. SWOT
ANALYSIS
J STRENGTHS
·∙
Brands
·∙
Products
·∙
Management
·∙
Knowledge
·∙
Loca5on
·∙
…
WEAKNESSES
OPPORTUNITIES
THREATS
Strengths
internal
to
the
company

5. SWOT
ANALYSIS
STRENGTHS
WEAKNESSES
THREATS
C
OPPORTUNITIES
·∙
Entering
new
markets
·∙
New
technologies
·∙
Governmental
subsidies
·∙
Poten5al
partnership
·∙
…
Opportuni5es
external
the
company

6. SWOT
ANALYSIS
Download
the
full
version
at:
www.ConsultingCafe.com