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Writing With Claritywww.crossmancommunications.comsusan@crossmancommunications.com
Areas of Excellence: Building Reputations Inspiring Commitment Telling a story with precision,  Grace, Authenticity and Impact
Craftsmanship Provided For: Speeches Newsletters Web Content Biographical Profiles Press Materials Wikipedia Entries Custom Content
Background Experience In: Journalism Government Communications Corporate Communications PR Marketing “Typewriter” by Jean Miller Harding
  From Wikipedia, the free encyclopedia   Iain Tyrrel Benson 	Born  	Edinburgh, Scotland, 1955 	Nationality  	Dual citizen of Canada and the United Kingdom 	Occupation 	Legal Philosopher, Professor of Law, Constitutional Lawyer. Developer of intellectual frameworks for understanding Pluralism, Secularism, the Secular and Human Rights as pertaining to Faith and Religious Rights and Freedoms and Legal Ethics Iain Tyrrell Benson (born 1955, Edinburgh, Scotland) is a legal philosopher, professor of law, writer and practising legal consultant. The main focus of his work in relation to law and society has been to examine some of the various meanings that underlie terms of common but confused usage. His work towards an understanding of secular and secularism have been cited as authority by the Supreme Court of Canada[1] and the Constitutional Court of South Africa[2].
FOR IMMEDIATE RELEASE Homewatch CareGivers Supports Parkinson’s Society BURLINGTON, On. – It’s tempting to shuffle our feet and gaze awkwardly elsewhere when the words “Parkinson’s Disease” are mentioned but about one in every 1000 Canadian adults has the disease and Oakville’s Homewatch Caregivers President Scott McNabb says the numbers are increasing. “We’re big believers in educating people about the needs of those whose strength is stolen away by medical issues,” he notes.  “In many cases, Parkinson’s is a difficult and challenging disease and it’s important to bring a respectful attitude to bear on our dealings with people who are bravely coping the best they can.”
FOR IMMEDIATE RELEASE Equi-Bow Canada Exhibiting at Women’s Horse Industry Association Conference CEDAR LANE FARM, On – The dream of easily and  effectively improving a horse’s behavior, posture, performance and health is one step closer to reality for participants at the Women’s Horse Industry Association (WHIA) Conference, thanks to Equi-Bow Canada’s decision to take part in this year’s event.  “We’re thrilled to be bringing the Equi-Bow opportunity to the WHIA conference this year,” notes Equi-Bow co-founder and instructor Cheryl Gibson. “Our practitioners and students tell us the results they’re getting with Equi-Bow are nothing short of miraculous and they’ve been encouraging us to reach a broader audience.”
FOR IMMEDIATE RELEASE ITC Systems hires New Director of Sales, USA West St Louis, MO – January 25, 2011 – ITC Systems has extended its tradition of providing solid experience guided by a winning approach by bringing veteran sales professional Lisa Berta on board this month as the company’s new Director of Sales, USA West. The company provides card-based transaction solutions to organizations based primarily in North America. CEO and President Cam Richardson notes that ITC Systems takes pride in its customer-focused hiring strategies and he is pleased to welcome Ms. Berta to the company team. “Previous collaborations have shown Lisa to be dedicated and resourceful and her past successes prove she is completely focused on client satisfaction,” he says. “Lisa has significant experience in card solutions for the campus and library markets and she’s very knowledgeable about the challenges customers in these markets face. “
User Friendly: American Laser Centers creates record sales with uRefer  Context. American Laser Centers (ALC) is a dynamic aesthetic treatment company that turned to uRefer for help creating faster business growth in a tight economy.  The company offers laser hair removal, cellulite treatment and skin rejuvenation therapy at more than 200 locations across the US.  With uRefer’s easy advocate system of capturing more business from customer referrals, ALC increased its sales closing rate to 90%, creating a dramatic increase in bottom line profits.
Our love story almost never happened  Susan Crossman  From Friday's Globe and Mail  Published Thursday, Feb. 10, 2011 3:50PM EST Last updated Thursday, Mar. 10, 2011 11:17AM EST We all know the life of a single mother is full of challenges and disappointments but as the self-employed mother of a lively six-year-old, I’d had enough. It was the endless winter of 1993 and I’d been fighting fatigue, bill collectors, my ex-husband and the clock – for years. I needed some goodness in my life. Actually, I needed a miracle and I arrived at my home office late one afternoon after an especially tough day to find it: My high-school sweetheart had left a message on my voice mail wanting “to shoot the breeze,” as he put it.  I felt a shock of delight.
s Students First Coaching
Contact us at susan@crossmancommunications.com Visit our website at www.crossmancommunications.com And join us on Twitter at @CrossmanCom  & on Linked In and Facebook

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Crossman Communications Client Work

  • 2. Areas of Excellence: Building Reputations Inspiring Commitment Telling a story with precision, Grace, Authenticity and Impact
  • 3. Craftsmanship Provided For: Speeches Newsletters Web Content Biographical Profiles Press Materials Wikipedia Entries Custom Content
  • 4. Background Experience In: Journalism Government Communications Corporate Communications PR Marketing “Typewriter” by Jean Miller Harding
  • 5.   From Wikipedia, the free encyclopedia   Iain Tyrrel Benson Born Edinburgh, Scotland, 1955 Nationality Dual citizen of Canada and the United Kingdom Occupation Legal Philosopher, Professor of Law, Constitutional Lawyer. Developer of intellectual frameworks for understanding Pluralism, Secularism, the Secular and Human Rights as pertaining to Faith and Religious Rights and Freedoms and Legal Ethics Iain Tyrrell Benson (born 1955, Edinburgh, Scotland) is a legal philosopher, professor of law, writer and practising legal consultant. The main focus of his work in relation to law and society has been to examine some of the various meanings that underlie terms of common but confused usage. His work towards an understanding of secular and secularism have been cited as authority by the Supreme Court of Canada[1] and the Constitutional Court of South Africa[2].
  • 6. FOR IMMEDIATE RELEASE Homewatch CareGivers Supports Parkinson’s Society BURLINGTON, On. – It’s tempting to shuffle our feet and gaze awkwardly elsewhere when the words “Parkinson’s Disease” are mentioned but about one in every 1000 Canadian adults has the disease and Oakville’s Homewatch Caregivers President Scott McNabb says the numbers are increasing. “We’re big believers in educating people about the needs of those whose strength is stolen away by medical issues,” he notes. “In many cases, Parkinson’s is a difficult and challenging disease and it’s important to bring a respectful attitude to bear on our dealings with people who are bravely coping the best they can.”
  • 7. FOR IMMEDIATE RELEASE Equi-Bow Canada Exhibiting at Women’s Horse Industry Association Conference CEDAR LANE FARM, On – The dream of easily and effectively improving a horse’s behavior, posture, performance and health is one step closer to reality for participants at the Women’s Horse Industry Association (WHIA) Conference, thanks to Equi-Bow Canada’s decision to take part in this year’s event. “We’re thrilled to be bringing the Equi-Bow opportunity to the WHIA conference this year,” notes Equi-Bow co-founder and instructor Cheryl Gibson. “Our practitioners and students tell us the results they’re getting with Equi-Bow are nothing short of miraculous and they’ve been encouraging us to reach a broader audience.”
  • 8. FOR IMMEDIATE RELEASE ITC Systems hires New Director of Sales, USA West St Louis, MO – January 25, 2011 – ITC Systems has extended its tradition of providing solid experience guided by a winning approach by bringing veteran sales professional Lisa Berta on board this month as the company’s new Director of Sales, USA West. The company provides card-based transaction solutions to organizations based primarily in North America. CEO and President Cam Richardson notes that ITC Systems takes pride in its customer-focused hiring strategies and he is pleased to welcome Ms. Berta to the company team. “Previous collaborations have shown Lisa to be dedicated and resourceful and her past successes prove she is completely focused on client satisfaction,” he says. “Lisa has significant experience in card solutions for the campus and library markets and she’s very knowledgeable about the challenges customers in these markets face. “
  • 9. User Friendly: American Laser Centers creates record sales with uRefer Context. American Laser Centers (ALC) is a dynamic aesthetic treatment company that turned to uRefer for help creating faster business growth in a tight economy. The company offers laser hair removal, cellulite treatment and skin rejuvenation therapy at more than 200 locations across the US. With uRefer’s easy advocate system of capturing more business from customer referrals, ALC increased its sales closing rate to 90%, creating a dramatic increase in bottom line profits.
  • 10. Our love story almost never happened Susan Crossman From Friday's Globe and Mail Published Thursday, Feb. 10, 2011 3:50PM EST Last updated Thursday, Mar. 10, 2011 11:17AM EST We all know the life of a single mother is full of challenges and disappointments but as the self-employed mother of a lively six-year-old, I’d had enough. It was the endless winter of 1993 and I’d been fighting fatigue, bill collectors, my ex-husband and the clock – for years. I needed some goodness in my life. Actually, I needed a miracle and I arrived at my home office late one afternoon after an especially tough day to find it: My high-school sweetheart had left a message on my voice mail wanting “to shoot the breeze,” as he put it. I felt a shock of delight.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17. s Students First Coaching
  • 18.
  • 19.
  • 20. Contact us at susan@crossmancommunications.com Visit our website at www.crossmancommunications.com And join us on Twitter at @CrossmanCom & on Linked In and Facebook