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Click to edit Master title style 
1 
UNCLASSIFIED 
Leadership: 2141 
Effective Communication 
For 
CG XIII 
05 Sep 2014 
UNCLASSIFIED
Click to edit Master title style 
2 
UNCLASSIFIED 
Effective Communication 
What does effective communication really 
mean and why are we so bad at it? 
Answers: 
• To communicate complex ideas with clarity and 
precision in both oral and written forms. 
• How can we do better…? 
CLASSIFICATION 
UNCLASSIFIED
Click to edit Master title style 
3 
UNCLASSIFIED 
• Literature Review (so you don’t have to) 
– Mike Myatt: 10 Communication Secrets of Great Leaders 
(Forbes) 
– Helio Garcia: The Power of Communication, Skills to Build 
Trust, Inspire Loyalty, and Lead effectively (FT Press) 
• There is nothing new under the sun 
• Sea Stories 
• Summary 
• Issues for Discussion 
UNCLASSIFIED 
Agenda
Click to edit Master title style 
4 
UNCLASSIFIED 
10 Communication Secrets 
• Without trust there is nothing 
– It is earned, not given 
• “No one cares what you know 
until they know that you care” 
Benjamin Franklin 
– Dialog not Monologue 
– Be personable (*Not necessarily 
UNCLASSIFIED 
personal) 
• Brevity and clarity 
– Both matter 
– Not a zero sum relationship 
Source: www.biography .com
Click to edit Master title style 
5 
UNCLASSIFIED 
10 Communication Secrets 
• Focusing on the other party’s wants, needs and 
goals: 
UNCLASSIFIED 
– Transfer ideas, 
– Align expectations, 
– Inspire action 
– Spread the vision 
• Be open minded 
• Know when to shut up 
• Show empathy 
What do these all 
have in common?
Click to edit Master title style 
6 
UNCLASSIFIED 
10 Communication Secrets 
• Read between the lines 
– Often what is omitted is most important. 
• Know what you are talking about 
– If questions move beyond your expertise, be honest about 
this. 
– If you are to retain your credibility this should not happen 
too often. 
• Treat groups like individuals 
• Be prepared to change your message 
UNCLASSIFIED
Click to edit Master title style 
7 
UNCLASSIFIED 
Power of Communication 
Mirror Neurons and Amygdala 
Hijack 
• Helio Garcia tells us how to harness 
the hijack: 
– Establish a connection before saying 
anything 
– Take into account the Primacy Effect 
and the Recency Effect 
– Repeat and repeat again 
– Follow the Rule of Three (…or Four?) 
UNCLASSIFIED 
Source: MS Office Clip Art
Click to edit Master title style 
8 
UNCLASSIFIED 
“There is nothing new under the sun." 
Copyright @ 1999-2012 Paul Charlton Coaching (PCC) 
UNCLASSIFIED
Click to edit Master title style 
9 
UNCLASSIFIED 
• The 1949 Mann Gulch Fire 
– Wagner Dodge 
– Turning around 
– Dropping the gear 
– Setting the backfire 
– 13 of 16 firefighters died 
UNCLASSIFIED 
Sea Stories 
Source: www.fireleadership.gov 
• “The Camp Fallujah Drivers’ Mutiny” 
– 50 tractor trailer drivers refused to drive back to BIAP 
– The 70 vehicle convoy 3 times a week was vital for 
IMEF especially prior to Operation Phantom Fury
Click to edit Master title style 
10 
UNCLASSIFIED 
UNCLASSIFIED 
• Care 
• Know 
• Look 
• Listen 
• Speak 
In that order!!! 
Bottom Line Summary 
Source: www.civilwar.org
Click to edit Master title style 
11 
UNCLASSIFIED 
Questions for Discussion 
• Can you be an effective leader if you are not an 
effective communicator? Vice versa? 
• Historically can we recall a poor public speaker who 
nevertheless was an effective communicator and 
leader? Joel? 
• A leader best communicates to the audience by 
targeting… Emotions? Logic? Senses? 
UNCLASSIFIED

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Leadership effective communication (2141) de simone

  • 1. Click to edit Master title style 1 UNCLASSIFIED Leadership: 2141 Effective Communication For CG XIII 05 Sep 2014 UNCLASSIFIED
  • 2. Click to edit Master title style 2 UNCLASSIFIED Effective Communication What does effective communication really mean and why are we so bad at it? Answers: • To communicate complex ideas with clarity and precision in both oral and written forms. • How can we do better…? CLASSIFICATION UNCLASSIFIED
  • 3. Click to edit Master title style 3 UNCLASSIFIED • Literature Review (so you don’t have to) – Mike Myatt: 10 Communication Secrets of Great Leaders (Forbes) – Helio Garcia: The Power of Communication, Skills to Build Trust, Inspire Loyalty, and Lead effectively (FT Press) • There is nothing new under the sun • Sea Stories • Summary • Issues for Discussion UNCLASSIFIED Agenda
  • 4. Click to edit Master title style 4 UNCLASSIFIED 10 Communication Secrets • Without trust there is nothing – It is earned, not given • “No one cares what you know until they know that you care” Benjamin Franklin – Dialog not Monologue – Be personable (*Not necessarily UNCLASSIFIED personal) • Brevity and clarity – Both matter – Not a zero sum relationship Source: www.biography .com
  • 5. Click to edit Master title style 5 UNCLASSIFIED 10 Communication Secrets • Focusing on the other party’s wants, needs and goals: UNCLASSIFIED – Transfer ideas, – Align expectations, – Inspire action – Spread the vision • Be open minded • Know when to shut up • Show empathy What do these all have in common?
  • 6. Click to edit Master title style 6 UNCLASSIFIED 10 Communication Secrets • Read between the lines – Often what is omitted is most important. • Know what you are talking about – If questions move beyond your expertise, be honest about this. – If you are to retain your credibility this should not happen too often. • Treat groups like individuals • Be prepared to change your message UNCLASSIFIED
  • 7. Click to edit Master title style 7 UNCLASSIFIED Power of Communication Mirror Neurons and Amygdala Hijack • Helio Garcia tells us how to harness the hijack: – Establish a connection before saying anything – Take into account the Primacy Effect and the Recency Effect – Repeat and repeat again – Follow the Rule of Three (…or Four?) UNCLASSIFIED Source: MS Office Clip Art
  • 8. Click to edit Master title style 8 UNCLASSIFIED “There is nothing new under the sun." Copyright @ 1999-2012 Paul Charlton Coaching (PCC) UNCLASSIFIED
  • 9. Click to edit Master title style 9 UNCLASSIFIED • The 1949 Mann Gulch Fire – Wagner Dodge – Turning around – Dropping the gear – Setting the backfire – 13 of 16 firefighters died UNCLASSIFIED Sea Stories Source: www.fireleadership.gov • “The Camp Fallujah Drivers’ Mutiny” – 50 tractor trailer drivers refused to drive back to BIAP – The 70 vehicle convoy 3 times a week was vital for IMEF especially prior to Operation Phantom Fury
  • 10. Click to edit Master title style 10 UNCLASSIFIED UNCLASSIFIED • Care • Know • Look • Listen • Speak In that order!!! Bottom Line Summary Source: www.civilwar.org
  • 11. Click to edit Master title style 11 UNCLASSIFIED Questions for Discussion • Can you be an effective leader if you are not an effective communicator? Vice versa? • Historically can we recall a poor public speaker who nevertheless was an effective communicator and leader? Joel? • A leader best communicates to the audience by targeting… Emotions? Logic? Senses? UNCLASSIFIED

Editor's Notes

  1. Both full citations are in the 2141 Communications Syllabus
  2. So you don’t have to: The article plagiarizes Ben Franklin’s quote The article says get personal but means get personable Twitter paradigm 26 characters to really say what you mean. Elevator speech.
  3. Did anyone notice? There are 11.
  4. Prefrontal cortex and amygdala
  5. http://paulcharltoncoaching.com/ nihil sub sole novum -Ecclesiastes 1.9
  6. Wagner Dodge was the Foreman. He had not become acquainted with the men early in the season because he was doing maintenance work on the station. He left his men for several minutes while they were most in need of leadership. Then when he told them to drop their heavy gear many refused. He failed to communicate his intentions clearly enough when he decided to light a back fire. He and two others survived, 12 were lost.
  7. Or should the message stand on it’s own. If the message is compelling enough the rest of the stuff doesn’t matter.