Use of Behavioural Economics to Encourage First-Year Completion
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This document discusses using behavioral economics to encourage first-year student completion and retention. It describes research involving 108 first-year students where certain behavioral economics techniques were tested. Three techniques that did not work to increase lab submission rates were groupwork, instructional videos, and showing an educational movie. However, increasing the number of required labs over time did seem to successfully increase submission rates, going from 76 to 91. The document concludes that behavioral economics involves harnessing herd mentality and descriptive process (DP) behaviorism to positively influence student behaviors and outcomes.
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Use of Behavioural Economics to Encourage First-Year Completion
- 1. The Use of Behavioural Economics to Encourage First-Year Completion and Retention Damian Gordon, Dublin Institute of Technology e: Damian.Gordon@dit.ie t: @damiantgordon
- 2. Bee-
- 3. -Hav-
- 4. -You-
- 5. -Rail
- 6. -Rail
- 7. Eee-
- 8. -Co-
- 9. -Nom-
- 10. -Icks
- 11. -Icks
- 21. 80% Spillage
- 24. WHY A FLY?
- 26. TOO CUTE! no one would want to do it
- 27. TOO CUTE! no one would want to do it
- 28. TOO CUTE! no one would want to do it TOO CREEPY! no one would want to stand
- 29. TOO CUTE! no one would want to do it TOO CREEPY! no one would want to stand
- 30. TOO CUTE! no one would want to do it TOO CREEPY! no one would want to stand JUST RIGHT! No one likes them, but no one is scared of them
- 35. Do you wish to print a receipt? < YES NO >
- 36. Do you wish to print a receipt? < YES NO > In the interests of preserving the environment, we prefer not to print a receipt, but if you want to be a jerk, go ahead. < PRINT RECEIPT CONTINUE >
- 37. 80% printing
- 49. Three things that didn’t work, and three things that did.
- 50. Three things that didn’t work
- 51. 1.
- 53. GroupWork
- 54. 2.
- 57. 3.
- 58. Showing a movie using Behaviour Economics
- 60. Three things that did work
- 61. 1.
- 63. 2.
- 65. 3.
- 73. What have we learned?
- 74. Behavioural Economics seems to be a combination of two things: 1. Herd Mentality 2. DP Behaviourism
- 76. Groupthink
- 78. 2. Behaviourism
- 84. QUESTIONS AND COMMENTS TO: t: @damiantgordon e: Damian.Gordon@dit.ie
Editor's Notes
- 1. Lack of gene diversity and outside influences therefore open 2 follow the leader(church state) and peer pressure; others are witches 2. Suitable to both defence and prosecution therefore diverse and good for coming up with verdict. 3. Very Tribal makes them feel safe, Know better than manager about own team, very bias about referee, persecution complex 4. Amateur gamblers, professional gamblers, the bookies use the wisdom of the gambling crowds. 5. Nuerals begin on equal status but go from homogeneous to hetrogenous(diverse) after training. 6. Set-up to be Diverse, Independent and Decentralised so as to solve problems of common interest and evolve.